The Pink Light

Business Details

20 Years

experience

National Model & Talent Agency in Atlanta, GA

Founded in 2006, The Pink Light emerged to meet the growing demand for a national full-service model and talent agency. Our mission has always been to exceed industry standards by delivering exceptional service, innovative solutions, and unparalleled expertise in promotional modeling, trade show staffing, and creative talent representation. With nearly two decades of experience, we have built a reputation as a premier boutique agency trusted by global brands like Calvin Klein, Coca-Cola, and MAC Cosmetics. Our team combines deep industry knowledge with a commitment to understanding client-specific needs, ensuring we deliver tailored solutions that align with evolving market trends. As a veteran-owned business, we uphold values of excellence, integrity, and client-centric service, positioning ourselves as a leader in experiential marketing and talent placement. Our extensive network spans all major U.S. cities, allowing us to provide high-caliber talent for diverse campaigns, from runway shows to corporate events.

We continuously invest in research to stay ahead of industry shifts, guaranteeing our clients receive cutting-edge strategies and seamless execution. Our rigorous talent selection process ensures only the most qualified models, actors, and staff are deployed, reinforcing our dedication to quality. By maintaining transparency and fostering long-term partnerships, we have earned recognition as a trusted partner for brands seeking impactful engagement through elite talent and strategic event staffing.

Services

Promotional Models Trade Show Staffing Event Staffing Fashion Print Models Brand Ambassadors Runway Models Spokesmodels Actors & Artists Makeup Artists Bartenders

Details

Year established: 2006

Highlights and features

We represent top-tier models and talent for major brands in 30+ U.S. cities.
Our veteran-owned agency emphasizes integrity and excellence in every project.
18+ years of experience fulfilling high-profile promotional and event staffing needs.
We provide tailored talent solutions for fashion, commercial, and experiential campaigns.
Rigorous vetting ensures only the highest-caliber professionals are deployed.

Website

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Services

Promotional Models

Promotional models enhance brand visibility at events through direct consumer engagement. We deploy experienced professionals who align with your brand identity to create impactful product showcases and marketing activations. Our models are vetted for professionalism and adaptability across industries.

Trade Show Staffing

We provide trained personnel for trade show booth management and lead generation. Our staff ensures seamless operations by engaging attendees and conveying technical product information effectively. All personnel undergo brand-specific training prior to event deployment.

Brand Ambassadors

Our brand ambassadors represent companies at promotional events with expertise in customer engagement and data collection. Available for short-term campaigns or ongoing programs, they maintain consistent brand messaging through direct consumer interaction and social media integration.

Fashion Print Models

We offer fashion models for photography sessions, runway shows, and print advertisements. Candidates meet strict industry height requirements and possess portfolios demonstrating versatility across commercial, runway, and editorial assignments.

Event Staffing

Our staffing solutions cover full event lifecycle support including setup, logistics coordination, and guest services. We supply trained teams for corporate functions, product launches, and high-profile private events with customizable service packages available.

Questions

What geographic areas do you serve?

We provide staffing and talent in all major U.S. cities including Atlanta, New York, Los Angeles, and Washington DC, with flexible coverage options for regional campaigns.

What talent categories are available?

We offer promotional models, trade show staff, fashion photographers, makeup artists, actors, and specialized entertainers across commercial, fashion, and experiential marketing fields.

Are there minimum height requirements for models?

Yes - commercial models require 5'4" (female) and 5'8" (male); fashion models require 5'8" (female) and 5'11" (male) as specified in our submission guidelines.

How do you ensure talent quality?

We maintain rigorous selection criteria including portfolio reviews, background checks, and skills assessments to guarantee professionals meet our high standards for reliability and industry expertise.

Reviews (6)

Write a Review

Evan Fitzpatrick

Aug 29, 2021 Report

Positive:Professionalism
Our casting company needed very specific talent, including families with special needs children and also newborns, for a kids clothing shoot. The Pink Light Agency was very professional, had a great talent pool and saved our last minute shoot. Will definitely be using them again in the future.

Kelly Lassiter

Aug 08, 2019 Report

A pleasure to work with Pink Light Agency. Good talent pool, easy booking and the manager I worked with was so nice. They accommodated our strict talent specs for Premiere Orlando no problem.

Irena Jung

Jan 09, 2019 Report

Excellent staffing for the Consumer Electronics Show! Polite, prompt and very professional. They were also able to provide branded polos with our company logo and have them shipped to us, after the first set was embroidered wrong by another manufacturer. Great agency and I would absolutely use them again.

C. Yoon

Dec 26, 2018 Report

Really good agency for promo and trade show jobs. Did my very first job for them in 2014 for Uber and came back in 2017 after having my son. Always a consistent amount of decent paying jobs and the team is always super nice.

Cadence Daniels

Aug 15, 2018 Report

Our company was using another local agency for booth staffing at Hinman, that ultimately fell through. The Pink Light Agency graciously provided our hostesses very last minute, handled the details flawlessly and was professional from start to finish. We will be using them again this year.

Quinesha Rhodes

Jul 13, 2018 Report

Love them! I've done promo, guerilla marketing, tours and street team work off and on for the past 9 years with about 11 different agencies. The Pink Light Agency is one of the very first I start with and probably the one that helped pay my way thru college. they are one of the most reliable agencies for work, very easy to work with and I've never had an issue with my pay. They stay busy, so it is very hard to get someone on the phone at times. However it's never taken longer than a day for someone to get back to me if I had question.Anyone with anything bad to say about this agency were probably