Business Details
10 Years
experience
Jacksonville's Premier Fitness & Training Center
Hyperswole Gym was founded in 2016 by Matt Thornton, a fitness legend in Jacksonville's beaches community, with a mission to help individuals achieve lasting physical transformation through strength training, functional movement, and nutrition coaching. After Matt's passing in 2023, longtime trainers Chris and Rachel Phillips assumed ownership, preserving his legacy while expanding personalized training options. Our facility features Jacksonville's largest indoor turf area, traditional and functional exercise equipment, and expertly designed daily workouts. We specialize in one-on-one personal training, small-group sessions, corrective exercise programs, and student strength development for ages 12+.Our team includes NASM-certified professionals with expertise in pain relief, sports performance, and nutritional guidance. We emphasize community building, confidence development, and consistent progress through our 'Kaizen' philosophy of incremental improvement. With 24/7 gym access and flexible membership options, we serve busy Jacksonville locals seeking sustainable fitness results. Our coaches prioritize measurable outcomes, combining modern techniques with time-tested practices to challenge both mind and body. We maintain Matt Thornton's original vision of creating a welcoming environment where fitness becomes a lifestyle rather than just a workout routine.
Services
Personal Training
Nutrition Coaching
Corrective Exercise
Student Strength Program
24/7 Gym Access
Small-Group Training
Assisted Stretching
Performance Training
Gym Memberships
Fitness Assessments
Details
- Year established: 2016
Highlights and features
- We offer 24/7 gym access with Jacksonville's largest indoor turf area
- Our team includes NASM-certified personal trainers and nutrition coaches
- Specialized corrective exercise programs for pain relief and injury recovery
- Student strength programs for ages 12+ with expert sports performance training
- Proven 12-week nutrition coaching program with personalized macro planning
What people say
Real results
Supportive community
Expert trainers
Effective programs
Welcoming environment
Services
Personal Training
Our NASM-certified personal trainers develop customized fitness programs tailored to individual goals and limitations. Sessions focus on proper technique, progressive overload, and functional movement patterns to maximize results while minimizing injury risk. Clients receive ongoing guidance and accountability to maintain consistent progress toward their fitness objectives.
Nutrition Coaching
This 12-week program teaches proper nutrition fundamentals through weekly coaching calls and personalized macro planning. Participants learn food tracking, macro balancing, and performance-based eating strategies while receiving recipe guides and grocery lists. The program emphasizes sustainable lifestyle changes rather than temporary dieting approaches.
Corrective Exercise
Specialized sessions address chronic or acute pain through targeted corrective exercises and assisted stretching techniques. Certified specialists identify movement pattern dysfunctions and implement tailored solutions to improve mobility and reduce discomfort. The program combines muscle tension release with functional movement retraining for long-term pain management.
Student Strength Program
Designed for ages 12+, this program develops foundational strength and athletic performance through age-appropriate training methods. Sessions focus on proper technique development, mobility improvement, and sport-specific conditioning while emphasizing safety and proper form. Coaches provide expert instruction to build lifelong fitness habits in young athletes.
24/7 Gym Access
Members enjoy unrestricted access to Jacksonville's largest indoor turf area and comprehensive fitness equipment inventory. The facility features traditional strength training machines, functional training zones, and sports-specific equipment for independent workouts. Access includes participation in daily programmed workouts and use of all training amenities during extended operating hours.
People
Chris Phillips
Owner & Head Trainer
NASM-certified personal trainer with expertise in steel mace coaching and program development. Combines ancient training methods with modern techniques to create challenging mind-body-soul programs for all fitness levels.
Rachel Phillips
Owner, Trainer & Nutrition Coach
NASM-certified nutrition coach specializing in macro planning and sustainable dietary habits. Implements 'Kaizen' philosophy focusing on gradual, methodical improvements to achieve long-term fitness and nutrition goals without injury or burnout.
Ben Moulden
Movement Specialist
Certified corrective exercise specialist with 20+ years experience working with NFL athletes and aging adults. Expert in pain elimination through targeted muscle release and movement pattern correction techniques.
Kenny Alvarez
Personal Trainer
Certified fitness professional providing personalized training programs and expert guidance in strength development and functional movement improvement for all experience levels.
Jimmy Holts
Personal Trainer
Experienced trainer offering customized workout programs and technical instruction in proper exercise form and technique for safe, effective fitness progression.
Questions
What services does Hyperswole Gym offer?
We provide personal training, nutrition coaching, corrective exercise programs, student strength development, 24/7 gym access, and small-group training sessions.
Are there different membership options available?
We offer basic and all-access gym memberships, with 24/7 access available for qualified members seeking flexible workout schedules.
What are the gym's operating hours?
Regular staffed hours are Monday-Friday 5:30 AM - 6:00 PM and Saturday 8:00 AM - 12:00 PM, with 24/7 access for eligible members.
Do you offer training for student athletes?
Our Student Strength Program for ages 12+ focuses on building foundational strength, improving mobility, and developing sport-specific conditioning in a safe environment.
What makes your nutrition program unique?
Our 12-week program combines personalized macro planning with weekly coaching to teach sustainable eating habits rather than temporary dieting approaches.
Can you help with injury recovery and pain relief?
Our corrective exercise specialists use targeted techniques to address chronic pain and movement limitations through personalized rehabilitation programs.
Reviews (7)
Sean Crichton
Jan 19, 2021
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Such good energy at this gym! Matt knows his stuff and keeps you motivated amd working hard. Also, their kids’ programs let the whole family get after it! Highly recommend! 💪🏽👊🏽💪🏽
Stephanie Tamplin Crichton
Jan 19, 2021
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Love the vibe of this gym! Matt was great with adjusting the daily workout for what I needed. My husband and son signed up as well. Kids classes are a major plus. Family workouts❤️
Rainy Burris
Nov 19, 2020
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This is a great place for small training sessions. Matthew has done a tremendous job with tailoring each workout for the kids to help them with their speed and agility as well as strength.
Cesar G.
Sep 13, 2020
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HyperSwole is a local owned Sports Performance Gym (Owned and Managed by Jacksonville Axemen Matthew Thornton). Matt Thornton is the Head Strength Coach/Program Designer for the Hyperswole Sports Performance Gym. HyperSwole also has Chris Philips (ONNIT Certified Trainer) and Sean Rutgerson (Head Coach for Jacksonville Axemen/USA Hawks Rugby League Teams). All the coaches are always available and approachable for Fitness Programs, tips, personal training.
Hyperswole is not your typical gym. From a quick glance you may think that the gym is intended only for the hardcore fitness\gym fanatics
Hyperswole is not your typical gym. From a quick glance you may think that the gym is intended only for the hardcore fitness\gym fanatics
Josh Portillo
Jun 29, 2020
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I've known Matt Thornton (Personal Trainer and Director of Hyperswole) for a long time and ever since coming to Hyperswole, his gym has been nothing but an outstanding place to train at. Both as a personal trainer here and also a person who has trained under Matt in the past, anyone who comes here will not regret taking a class under him. The gym itself is very nice with the space it has. It is not a "mega"-sized gym but has a lot of activities you can do in it. With boxing bags, sleds, a turf field to do agility work on, cardio machines, barbell racks for power lifting and Cross Fit-type training
Lisa Lamia Leon
Feb 11, 2020
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Great Gym! Great trainer, specific workouts tailored to each individual’s limits. Highly Recommend!
Yessica Mendez
Oct 06, 2019
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Awesome setup Matt has got there. I love the new equipment! Especially the rower. Matt challenges you to push yourself to greatness. Highly recommend it!
