Business Details
23 Years
experience
Trusted Fireplace Experts in Waukesha, WI
Badgerland Fireplace has been a trusted provider of fireplace solutions in Southeastern Wisconsin since 2003. Founded by Bob and Lynn Hicks and Brett Flipse, our company combines over 40 years of industry expertise with a commitment to quality craftsmanship. We specialize in fireplace sales, installation, repair, and maintenance, offering top brands like Heatilator and Heat&Glo. Our team of certified professionals also provides custom stone veneer installations, transforming homes with durable, aesthetically pleasing designs.As a family-owned business, we prioritize customer satisfaction, offering free quotes, personalized service, and a showroom featuring over 23 working fireplaces. Our dedication to excellence has earned us an A+ BBB rating and a reputation as the region's leading fireplace authority.
Services
Fireplace Sales
Fireplace Installation
Fireplace Repair
Stone Veneer Installation
Design Consultation
Maintenance Services
Wood to Gas Conversion
Fireplace Inserts
Gas Log Sets
Custom Mantels
Details
- Year established: 2003
Highlights and features
- We have over 40 years of experience in the Wisconsin fireplace and cultured stone industry.
- Our team consists of certified experts with extensive experience.
- We offer free quotes and personalized service for every project.
- We maintain an A+ BBB rating for customer trust and reliability.
- Our showroom features over 23 working fireplaces for hands-on exploration.
Associations and certifications
- BBB
What people say
Knowledgeable staff
Professional installations
Exceptional customer service
Prompt technicians
Satisfaction with conversions
Services
Fireplace Installation
Badgerland Fireplace specializes in custom fireplace installations for gas, wood-burning, and electric models. Our certified technicians ensure precise, code-compliant setups tailored to your home's design. We handle everything from design consultation to final installation, including stone veneer facings and mantel customization.
Fireplace Repair
Our team provides comprehensive fireplace repair services, addressing issues with gas logs, chimneys, and ignition systems. We diagnose and fix problems efficiently, ensuring safe, optimal performance. Emergency repairs are available for urgent heating needs.
Stone Veneer Installation
We install natural and cultured stone veneer for fireplace facings, exterior walls, and interior accents. Our masons use premium materials from brands like Eldorado and Pro-Line, offering durability and aesthetic appeal. Custom designs match any architectural style.
Wood to Gas Conversion
Upgrade outdated wood-burning fireplaces with low-maintenance gas inserts. Our experts retrofit existing units, preserving structural integrity while enhancing efficiency. Conversions include venting adjustments and aesthetic updates like stone surrounds.
Design Consultation
Our designers help clients select fireplaces and accessories that align with their decor and heating needs. We offer showroom tours, 3D visualizations, and material samples to guide decisions. Services include layout planning and budgeting.
People
Bob Hicks
Co-Founder
Bob Hicks co-founded Badgerland Fireplace in 2003, bringing decades of experience in the fireplace and stone industry. He oversees operations and ensures adherence to quality standards.
Lynn Hicks
Co-Founder
Lynn Hicks, a co-founder, contributes extensive knowledge of fireplace design and customer service. She plays a key role in vendor partnerships and business strategy.
Brett Flipse
Co-Founder
Brett Flipse co-founded the company and leads sales and marketing efforts. With expertise in stone veneer applications, he ensures innovative product offerings and client satisfaction.
Questions
What fireplace brands do you carry?
We offer top brands like Heatilator, Heat&Glo, and Design Specialties, along with stone veneer products from Eldorado, Pro-Line, and Dutch Quality.
Do you serve areas outside Waukesha?
Yes, we serve all of Southeastern Wisconsin, including Milwaukee, Brookfield, Oconomowoc, and surrounding communities.
Are your technicians certified?
Our team includes certified professionals with expertise in fireplace installation, repair, and stone veneer work.
Can you convert a wood-burning fireplace to gas?
Yes, we specialize in wood-to-gas conversions, ensuring efficient, safe, and aesthetically updated systems.
Do you offer free estimates?
Yes, we provide free, no-obligation quotes for all our services, including installations and repairs.
What is your BBB rating?
We maintain an A+ BBB rating, reflecting our commitment to customer satisfaction and ethical business practices.
Reviews (6)
Ernesto Cantu Valencia
Jan 06, 2022
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Excellent work from Badgerland Fireplace. Communication was great. The job was put on the schedule and was never pushed out. The crew showed up on-time and completed the job very quickly and correctly.
David & Marcia Adams
Sep 05, 2021
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Badgerland Fireplace recently converted our wood burning fireplace to natural gas and the results are amazing! Brett Flipse was great to work with and the installers did a wonderful job. The Realfyre gas logs and burner are incredibly realistic and easy to use. We are so happy with the results, thanks Brett and Badgerland Fireplace!
Bruce Erdman
Nov 03, 2020
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I stopped in to learn about gas inserts. No one was in sight so I started to look around. I happened to be looking at the Heat N Glow inserts when Bob appeared. When I tried to show him a picture of my fireplace he grabbed my phone to hold it really close to his face. I was very taken aback by someone taking my phone out of my hand. I briefly told him what I was thinking doing with my fire place.
There was no discussion beyond the display units we were standing in front of. I asked Bob if the inserts worked with both the remote and the WIFI options. He didn't know but he made a call and had an
There was no discussion beyond the display units we were standing in front of. I asked Bob if the inserts worked with both the remote and the WIFI options. He didn't know but he made a call and had an
Ellen Geier
Jul 31, 2020
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The absolute worst customer experience. Do not go here! I placed an order here after going in to the store and was given an amount of everything I needed (also staff were not even wearing masks). Was not given any options for valves, burners etc. so took the receipt to a different store and they were shocked. Badgerland charged me for the most expensive products they had without even giving me choices in the matter. The second location told me I didnt even need something they tried to charge me $160 for. The cost was a quarter of the price at the second location. Went to cancel my order
Barb Husar
Jul 24, 2020
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Do not waste your time with Badgerland! We called in November, Bob came to the house to measure and discuss options. We went to showroom December 12. Bob was there sitting at counter. He didnt acknowledge us. The other salesman showed us our options. Bob said hed email a quote in a few days. No phone calls or emails have been returned! Its now January 20, and weve taken our business elsewhere! Country Stove and Fireplace! Badgerland could at least have returned a call or answered an email. Zero customer service! Use Country Stove!
Hannah Behnke
Jun 25, 2020
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Weve had an excellent experience. Kristina in the showroom is so friendly, knowledgeable, and on top of it. We met with her first and then had Bob come out to our house. After hearing and seeing what we were trying to do, he suggested something that actually saved us money. He gave us step by step suggestions of how to do some of the project ourselves. Were so excited and grateful.
