Business Details
14 Years
experience
Luxury Jewelry Store in NYC | Yaf Sparkle
Founded in 2012, Yaf Sparkle was established to merge creativity, fashion, and philanthropy into one unique experience. With over a decade of expertise in New York's jewelry industry, our owner Yaf Boye-Flaegel brought her vision to life in the vibrant Lower East Side. Our boutique showcases both original handmade designs and curated collections from renowned designers like John Varvatos and Delanacre. Every purchase contributes to humanitarian efforts through the ASB Foundation, supporting children affected by leprosy in Senegal since 2007. We specialize in custom engagement rings, luxury bracelets, and distinctive earrings while maintaining strict quality control over our 14k gold, platinum, and silver pieces.Featured in Instore Magazine and Travelmag, our commitment to craftsmanship extends to offering repairs, appraisals, and personalized consultations. The store's evolution from a charitable side project to a full-fledged retail destination reflects our dedication to both artistry and social responsibility. Our team maintains deep industry knowledge through continuous education and participation in design exhibitions. Customer satisfaction remains our priority, evidenced by our transparent pricing and lifetime warranty on many fine jewelry pieces.
Services
Custom jewelry design
Engagement rings
Luxury bracelets
Designer collections
Jewelry repairs
Appraisals
Estate jewelry
Charitable partnerships
Gemstone sourcing
Bridal consultations
Details
- Year established: 2012
Highlights and features
- 20+ years combined experience in luxury jewelry design
- Specialize in custom engagement rings and bespoke creations
- 10% of proceeds support humanitarian causes through ASB Foundation
- Curated selection from internationally recognized designers
- Featured in top industry publications including Instore Magazine
Services
Custom Jewelry Design
Create unique jewelry pieces tailored to client specifications using premium materials like 14k-24k gold, platinum, and precious gemstones. Our designers work closely with clients through multiple revisions to transform concepts into wearable art. This service caters to customers seeking one-of-a-kind engagement rings, heirloom pieces, and statement jewelry.
Engagement Rings
Offer a wide selection of engagement rings from classic solitaires to elaborate designs, including diamond options and alternative gemstones. Each piece combines technical precision with artistic flair, available in various metal types and customizable settings. Our specialists help couples find or create rings that symbolize their unique relationships through personalized consultations.
Luxury Bracelets
Provide handcrafted bracelets ranging from delicate chains to bold statement pieces featuring diamonds and colored gemstones. Our collection includes both ready-to-wear and custom options across multiple styles including cuffs, bangles, and beaded designs. Each piece undergoes rigorous quality checks to ensure lasting durability and wearability.
Designer Collections
Feature exclusive works from established designers like John Varvatos and Delanacre alongside emerging talent in contemporary jewelry. Our rotating inventory includes earrings, necklaces, and rings that represent diverse aesthetics from minimalist to avant-garde. This service gives customers access to limited edition pieces and exclusive collaborations.
Jewelry Repairs
Restore damaged jewelry through professional repair services including resizing, stone replacement, and metal polishing. Our skilled artisans use traditional techniques combined with modern technology to preserve the integrity of both new and antique pieces. This service ensures customers can maintain their valuable jewelry investments for generations.
People
Yaf Boye-Flaegel
Founder
With over 20 years in New York's jewelry industry, Yaf established Yaf Sparkle in 2007 as a charitable initiative before launching the boutique. Her designs prioritize ethical sourcing and innovative craftsmanship, balancing artistic vision with social responsibility through the ASB Foundation.
Questions
How does the custom jewelry design process work?
Our custom process begins with a consultation to discuss your vision and budget, followed by design sketches and material selection. We offer multiple revisions before finalizing details for production.
What payment methods do you accept?
We accept major credit cards, bank transfers, and financing options for qualifying purchases. Specific payment terms can be discussed during your jewelry consultation.
Do you offer jewelry repair services?
Yes, we provide comprehensive repair services including resizing, stone replacement, and restoration of antique jewelry by experienced master jewelers using professional-grade tools.
What is your return policy?
Custom orders are final sale, while regular merchandise can be returned within 14 days with original packaging and receipt. Engagement rings have a 30-day return policy.
How does your charitable contribution program work?
10% of all net proceeds support the ASB Foundation's initiatives in Senegal. Customers receive information about the specific programs their purchases help fund.
Are your gemstones ethically sourced?
We prioritize conflict-free diamonds and responsibly sourced gemstones, working closely with suppliers who follow ethical mining and trading practices.
Reviews (7)
Nino Dean
Sep 12, 2020
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Love this hidden Gem in Lower Manhattan!! The store caries Jewelery collections from different artists and designers!! Great place to pick up a gift ! And Yaf treats you like family!
Doug O'Briant
Jul 21, 2020
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I HIGHLY recommend Yaf Sparkle! I've ordered MANY of the John Varvatos pieces from this awesome boutique. This very masculine and edgy jewelry speaks to me. And the service provided by Sara is second to none. She's AMAZING, kind, and actually follows up. Give this boutique a try. I LOVE it!:)
Doug
Doug
Sun Jin K.
Feb 02, 2020
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This is a pretty cool spot that supports local artists and crafts their own unique designs. You can find some high quality diamond/gemstone rings here along with just unique styles. Also the Serena who helped me was really patient with me to find what I was looking for!
Michael B.
Sep 02, 2019
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Got a gift from here and it was a wonderful experience. Everyone was engaging, friendly, and helpful. An amazing staff! Not to mention the great selection!
Deena S.
Jul 19, 2019
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I have never been in a jewelry shop as unique, relaxed, and wonderful as Yaf's. The moment I walked in I felt like family. Each piece is beautifully made and full of life. And my new best friend Serena put a personal touch on every piece I admired, taking note of my style and preference as we shopped. I walked away with this AMAZING necklace, and two new midi rings that add awesome accents to my tomboy femme style. Thank you Yaf, Akua, and SERENA (my new bestie) for making my first experience so memorable and fun!!!
Libby H.
Jul 13, 2019
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Yaf and Serina were an absolute delight. This store gives me GODDESS vibesssss. If you want a jewelry store that will leave you glowing and inspired you must visit. I will be back. High quality pieces and so so reasonable.
Dorian M.
Jun 26, 2019
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Lovely shop and an even more lovely owner. One of the sparkly highlights of our last trip to the city