Business Details
18 Years
experience
Trusted Flat Fee Broker in Raleigh, NC
Founded in 2008 during a challenging real estate market, Smart Choice Realty emerged as an innovative alternative to traditional real estate firms. Recognizing the need for cost-effective solutions without compromising service quality, we pioneered a flat-fee model that empowers homeowners to retain more of their investment. With over 30 years of combined experience and a track record of selling 1,400+ homes, our team delivers full-service supportfrom property valuation and professional photography to MLS listings and closing coordinationat transparent, flat rates of $2,000 or $4,500.We pride ourselves on transparency, expertise, and a client-first approach that prioritizes clear communication and ethical practices. By leveraging modern technology and eliminating outdated overhead, we provide value-driven services that meet the evolving needs of todays sellers and buyers. Our local market knowledge, combined with a commitment to exceptional service, ensures clients achieve their goals efficiently and confidently.
Services
Flat Fee Brokerage
Home Selling Services
MLS Listings
Professional Photography
Property Valuation
Document Preparation
Lockbox & Sign
Closing Coordination
Marketing
Buyer Representation
Details
- Year established: 2008
Highlights and features
- We have sold over 1,400 homes in the Triangle area.
- Our team has 30+ years of combined real estate experience.
- We guarantee significant savings with transparent flat-fee pricing.
- We provide full-service support from listing to closing.
- We offer personalized guidance with proven local market expertise.
What people say
Quick and seamless sale
Saved over $21,000 in fees
Knowledgeable agents
Excellent communication
Smooth closing process
Services
Flat Fee Listing
Our flat fee listing service provides full-service real estate support for $2,000 or $4,500. Tailored for homeowners looking to maximize profits, this option eliminates traditional percentage-based commissions while maintaining comprehensive marketing, professional photography, and MLS exposure. Clients benefit from transparent pricing and dedicated agent support from listing through closing.
Professional Photography
We capture high-quality images of your property to enhance online visibility. Our professional photographers take up to 100 detailed photos, highlighting key features and creating digital tours that attract potential buyers across 400+ listing platforms. This service ensures your home stands out in competitive markets.
MLS Listing
Your property receives full inclusion in the Triangle Multiple Listing Service (MLS), ensuring visibility to real estate agents and buyers nationwide. Combined with online syndication across major platforms like Zillow and Realtor.com, this service maximizes exposure to qualified buyers through accurate, detailed property information.
Home Valuation
We conduct on-site evaluations to determine fair market value by analyzing property condition and comparable sales. This service includes tailored recommendations for repairs or improvements to optimize your home's selling price while aligning with current market trends.
Closing Coordination
Our team handles all closing logistics, from setting dates to coordinating final details like utility transfers and document preparation. This service ensures a seamless transition by maintaining communication between all parties, minimizing delays, and protecting client interests throughout the final stages of sale.
People
Samara Presley
Founder/Listing Specialist
Samara Presley founded Smart Choice Realty in 2008 with a vision to transform traditional real estate practices. Recognized as a top agent by Realtor Magazine, she brings extensive local market expertise and a commitment to client satisfaction through innovative, cost-effective solutions.
Kenny Coates
Closing Coordinator & Realtor
Kenny Coates specializes in streamlining the closing process with attention to detail and personalized support. His experience in real estate transactions ensures clients navigate final steps smoothly while maintaining cost efficiency and compliance with legal requirements.
Angela Jones
Listing Coordinator & Realtor
Angela Jones manages listing logistics and client communication with professionalism and care. Her expertise in property preparation and market positioning contributes to swift, successful transactions while prioritizing transparency and client education throughout the sales process.
Questions
How does Smart Choice Realty's flat fee model work?
We charge $2,000 if you're buying another home with us, or $4,500 if you're only selling. This model provides full service at a fraction of traditional costs.
What services are included in your flat fee listing?
Services include professional photography, MLS listing, document preparation, lockbox installation, marketing on 400+ sites, and full representation during negotiations and closing.
How much can I save compared to traditional agents?
Savings range from $12,400 on a $400k home to $70,000 on a $2M property by avoiding traditional 5-6% commissions.
Do you operate outside Raleigh?
We serve the entire Triangle area including Durham, Cary, and Wake Forest, with expansion to Charlotte providing consistent service quality across regions.
How quickly do homes typically sell with your service?
Many homes sell within a week, with multiple offers frequently occurring within days of listing through our aggressive marketing strategies.
Can I get a free home valuation?
Yes, we provide complimentary property analysis to determine accurate market value with no obligation.
Reviews (6)
Joseph Murray
Jan 06, 2022
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Positive:Professionalism,Quality,Responsiveness,Value
We were surprised with the care that Smart choice offered us from the start to finish. Staging property to having showings and follow up to the sale of your property. Listen to Samara for she will guide you and she will give you happy results. Yes, you will pocket some extra money.
We were surprised with the care that Smart choice offered us from the start to finish. Staging property to having showings and follow up to the sale of your property. Listen to Samara for she will guide you and she will give you happy results. Yes, you will pocket some extra money.
Paulette N.
Dec 20, 2021
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Samara and Angie give their customers great service for a fair price. They perform as well as any other full service (and full commission) realtor I've ever worked with over 30 years of buying and selling homes. I highly recommend their agency.
Robert Strickland
Dec 12, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
We made a Smart Choice going with Smart Choice Realty. Great job by Samara and her team. Many thanks!
We made a Smart Choice going with Smart Choice Realty. Great job by Samara and her team. Many thanks!
Kentmc Kentmc Cameron
Nov 26, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Samara and Mark were great. It was like they had known us for years. They did a great job managing the sell of the house. I would use them again in a heart beat and they saved us a lot of money.
Samara and Mark were great. It was like they had known us for years. They did a great job managing the sell of the house. I would use them again in a heart beat and they saved us a lot of money.
Michelle Emery
Oct 03, 2021
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Samara and her team were wonderful to work with. They made the process easy and fast. My house sold for $50,000 over asking price. Plus I had 16 offers in only three days. The team responses to questions I may have had were answered promptly. Plus they take less commission than any other real estate company; thus more money in your pocket. I highly recommend smart choice realty for anyone in the market to buy or sell.
Robert McGee
Oct 02, 2021
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Our experience with Smart Choice Realty was excellent.. They were very thorough in evaluating and recommending the best price to list our house that would generate the most interest. The end result was the house sold in 3 days with over 50 showings and 6 offers. The offer we accepted was $70,000 over asking.
Samara and the team were great to work with and provided excellent support through closing. They were extremely professional, knowledgeable and responsive. There flat fee approach saved us a considerable amount of money while still providing us full service.
Samara and the team were great to work with and provided excellent support through closing. They were extremely professional, knowledgeable and responsive. There flat fee approach saved us a considerable amount of money while still providing us full service.
