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Your Trusted Real Estate Partner in Raleigh
At Chappell Residential, we redefine real estate through a client-centric approach that combines innovation, expertise, and personalized service. As a top-ranked team in the Raleigh-Durham Triangle area, we leverage our partnership with Compass to deliver comprehensive solutions for buyers, sellers, and developers. Our team of seasoned professionals brings decades of local market knowledge, ensuring every transaction is executed with precision and integrity. We prioritize transparency, responsiveness, and creative marketing strategies to meet the unique needs of each client.

Whether you're navigating new construction, relocation, or property development, our commitment to excellence and community-driven service sets us apart. With a proven track record of success, including industry-leading sales metrics and client satisfaction scores, we are dedicated to making your real estate experience seamless and rewarding.
Services
Residential Sales New Construction Development Consulting Property Marketing Land Acquisition Relocation Services Seller Concierge Buyer Representation Digital Marketing Staging Services
Highlights and features
  • We offer unmatched local market expertise in the Raleigh-Durham Triangle area
  • Our team provides responsive, 24/7 client support for urgent needs
  • We implement innovative digital marketing strategies with 9x national engagement rates
  • Our partnership with Compass delivers exclusive resources and nationwide reach
  • We guarantee transparent decision-making processes with client input at every stage
What people say
Excellent customer service Made the process easy Knowledgeable trustworthy team Top-notch marketing Responsive communication
Services
Residential Sales
Our residential sales service combines market expertise with personalized strategies to maximize property value. We offer professional staging, targeted digital marketing, and skilled negotiation to ensure successful transactions. Our team's deep local knowledge and Compass partnership provide unparalleled advantages for sellers in the Triangle area.
New Construction
Specializing in new construction sales and development, we connect buyers with premier builders and guide developers through every project phase. Our services include land acquisition analysis, feasibility studies, and innovative marketing campaigns that have moved $200M+ in controlled properties across 400+ units in the Triangle region.
Property Marketing
Our award-winning marketing team creates comprehensive campaigns featuring aerial photography, video production, and targeted digital advertising. With 32M+ ad impressions annually and email open rates double the industry average, we ensure maximum visibility for every listing in competitive Triangle markets.
Buyer Representation
We provide dedicated buyer representation with access to exclusive listings and market insights. Our team offers personalized property searches, financing guidance, and negotiation expertise to secure ideal properties quickly - often within 11 days of market entry in the Triangle area.
Development Consulting
Our development consulting service offers feasibility analysis, market research, and strategic planning for residential projects. With expertise in site acquisition and regulatory navigation, we help builders optimize ROI through data-driven strategies and creative problem-solving in the Triangle's evolving real estate landscape.
People
Johnny Chappell
Owner/Broker
Industry leader with 20+ years of Triangle real estate experience. Ranked #1 new home seller in Raleigh, driving $200M+ in development sales. Specializes in innovative marketing and development strategies.
Elyse Appelmann
Real Estate Agent
Expert in Triangle residential markets with proven success in luxury home sales. Focuses on exceptional client service and leveraging Compass technology for optimal transaction outcomes.
Vitaliia Matiiuk
Marketing Specialist
Creative marketing professional managing digital campaigns that generate 360K+ clicks annually. Specializes in social media strategy and content creation for real estate listings.
Basteri Khush Dhaliwal
Client Relations
Client-focused professional ensuring seamless transaction experiences. Coordinates concierge services and maintains 4.8-star client satisfaction ratings across major review platforms.
Emily Greene
Real Estate Agent
Specializes in new construction sales with deep knowledge of Triangle development trends. Helps buyers navigate competitive markets and connects developers with strategic opportunities.
Questions
What areas do you serve?
We specialize in the Raleigh-Durham Triangle area, including Raleigh, Durham, and surrounding communities like Downtown Raleigh, Southpoint, and Wake Forest.
Do you handle both residential and commercial properties?
Our primary focus is residential real estate including single-family homes, condos, and new construction developments within the Triangle region.
How quickly do homes sell through your agency?
Our listings typically sell in 3 days with 84% selling at or above list price, leveraging our extensive marketing network and local market expertise.
What marketing strategies do you use?
We employ digital advertising (32M+ impressions annually), professional videography, social media campaigns, and targeted email marketing with 36% open rates.
Do you offer virtual showings?
Yes, we provide virtual tours and remote consultations to accommodate out-of-town clients and modern buying preferences.
What sets you apart from other realtors?
We combine Compass technology with local expertise, offering personalized service, innovative marketing, and a proven track record as top Triangle real estate team.
Videos
Reviews (5)
Ashley Hoffman
Dec 29, 2021 Report
This team is second to none! Through the entire YEAR of searching for our home, everyone was patient and kind and truly cared when it came to helping us find our forever home. We were shopping from afar, and they went above and beyond to make sure we got all the information we needed to make informed decisions and feel like we were there in person. Highly recommend!
Cynthia Donnelly
Dec 21, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
We cannot say enough good things about Chappell Realty. We have used them twice, once as a buyer and once as a seller, and have found them to be knowledgeable, responsive, and very easy to work with. Billy Hoffman and crew always went the extra mile to keep everyone informed. It was a pleasure to do business with them.
Spencer Barbour
Oct 20, 2021 Report
I highly recommend the team at Chappell for your real estate needs. We moved to NC from another state and Billy helped us navigate this very difficult market and find a great home. He was always available to answer our questions and did not rush us or pressure us into making a decision. Billy was very knowledgeable about the current market and and knew how to help us make a competitive offer. He was also knowledgeable on what to look for from an inspector's perspective and helped us avoid some potential pitfalls. Billy and the team made the process extremely easy for us. We will definitely recommend
Eric Koehler
Jul 30, 2021 Report
We saw a property with their agent but she focused on the flashy, inconsequential features and could not answer our substantive questions. Meanwhile, Chappell is part of a team developing a condo near us. The site has repeatedly violated noise ordinances and has been plagued with delays and rework. They tried to start construction at 4 am. I reached out to Johnny personally twice and he promised to take care of it, but nothing changed. This realty company seems to be all talk and no substance.
Joseph Huber
Mar 28, 2021 Report
Working with Billy at Chappell made the home buying process near frictionless, which is probably the highest praise I could give a realtor. We purchased a an older home outside city limits with some land that needed a bit of work. We knew going in this wasn't a typical property, but Billy didn't back down from the challenge and helped us get a great deal on exactly what we wanted. He is an expert on the home buying process itself but also brought a ton of value in understanding aspects of home improvement/permitting, negotiation strategy, and understanding our vision for the future. And what he