Business Details
22 Years
experience
Custom Luxury Home Builders in San Francisco
Upscale Construction is a dedicated team of professionals committed to delivering exceptional craftsmanship and personalized service in custom home building. We pride ourselves on being deeply involved in every project, ensuring seamless execution from design to completion. Our principals' decades of experience guide our approach to solving complex construction challenges while maintaining rigorous attention to detail. Collaborating with industry-leading architects and designers, we transform client visions into distinctive homes that reflect both functional needs and aesthetic aspirations. Founded in 2004, our firm builds upon a foundation of over 30 years combined experience through our leadership team's extensive industry expertise.We maintain strong partnerships with forward-thinking firms to deliver comprehensive solutions that meet the highest standards of quality. Our commitment extends beyond construction - we cultivate long-term relationships by prioritizing transparency, ethical practices, and client satisfaction throughout every project phase. With operations across multiple Northern California counties, we specialize in creating spaces where legacies are cultivated through meticulous craftsmanship and innovative problem-solving.
Services
Custom Home Construction
Luxury Renovations
Project Management
Design-Build Services
Residential Additions
Details
- Year established: 2004
Highlights and features
- Our principals are on-site for every project
- 30+ years of combined residential construction expertise
- Collaboration with industry-leading architects and designers
- Award-winning projects featured in prominent design publications
- Dedicated to transparent communication and quality control
Services
Custom Home Construction
Our custom home construction service transforms architectural visions into exceptional living spaces through meticulous craftsmanship. We work closely with homeowners and design teams to create unique residences that meet exact specifications. Each project receives personalized attention from our experienced principals throughout the entire building process.
Luxury Renovations
We specialize in sophisticated residential renovations that enhance both functionality and aesthetic value. Our team handles complex upgrades while maintaining structural integrity and design continuity. Through collaborative planning and expert execution, we deliver modernized spaces that preserve original architectural character.
Project Management
Our comprehensive project management ensures seamless coordination between all stakeholders from initial planning to final delivery. We implement proven systems for budget control, schedule management, and quality assurance. This service guarantees efficient execution while maintaining direct principal involvement in critical decisions.
Design-Build Services
We offer cohesive design-build solutions that streamline the construction process through single-point accountability. This approach fosters creative problem-solving while maintaining budgetary control. Our network of trusted design partners enables cohesive execution of architectural concepts from concept to completion.
Residential Additions
Our residential addition services focus on expanding living spaces while maintaining architectural harmony with existing structures. We handle complex integration challenges and ensure seamless transitions between old and new construction. Each project receives specialized attention to preserve property value and structural integrity.
People
Danny Bernardini
Founding Partner
Danny Bernardini founded Upscale Construction in 2004, bringing over 30 years of building experience. He oversees project management and quality control while maintaining deep involvement in daily operations. His deep San Francisco roots inform his understanding of local architectural traditions and building challenges.
Brian Gianinno
Partner
Partner Brian Gianinno specializes in translating complex design concepts into buildable solutions. He leads collaborative efforts across multiple project stakeholders while ensuring technical feasibility. His problem-solving approach has successfully managed some of the firm's most challenging residential projects in Marin County.
Brad Hayes
Partner
Partner Brad Hayes directs business development and team coordination efforts. He combines field expertise with extensive industry relationships to assemble optimal project teams. His leadership in marketing and estimating supports the firm's continued growth while maintaining construction excellence.
Questions
What types of projects does Upscale Construction specialize in?
We specialize in custom luxury home construction and renovation projects across the San Francisco Bay Area.
Do you work with clients outside the Bay Area?
While we focus on Northern California, we consider select projects beyond our core service area based on specific project requirements.
How involved are principals in day-to-day operations?
Our principals maintain hands-on involvement in every project, personally overseeing quality control and key decision-making processes.
Can you work with my preferred architect or designer?
Yes, we collaborate with many industry-leading architectural firms and welcome opportunities to work with new design partners.
Reviews (2)
Jonathan Feldman
Oct 10, 2018
Report
Over the past few years weve completed close to a half dozen projects with Upscale. They have large crews and bring a fairly unique ability to self-perform a lot of the work on a project if it adds value and works with the schedule. This is a builder with a very mature back office and management systems, which can support projects to keep things on budget and on schedule. They are great collaborators, and have the experience to stay ahead of problems before they happen. Their teams have an eye for detail, and take pride in delivering a beautiful product. We would highly recommend this builder
Cassie Stirman
Jun 19, 2015
Report
If you are looking for an honest, hard working, loyal company that puts their clients before themselves, you found the right one with Upscale. Love this team. Highly recommend.
