Business Details
Your Premier Surf Lessons in Maui
At Maui Surf and Sup, we believe every guest becomes part of our Ohana. Our mission is to deliver authentic surfing and stand-up paddleboarding experiences that connect people with Maui's ocean culture. With personalized instruction tailored to all skill levels, we guarantee beginners will stand up during their first lesson or receive a second session free. Our team of experienced instructors prioritizes safety while fostering confidence and ocean appreciation through private lessons, group sessions, and custom Surf Safari adventures. Whether teaching families, corporate teams, or solo travelers, we maintain a 1.5-hour session structure that maximizes learning and enjoyment.Our social media showcases real progress stories, from toddlers catching first waves to advanced surfers refining techniques. We specialize in creating memorable experiences for special events while maintaining strict safety protocols and providing all necessary equipment. Our commitment to the Aloha spirit ensures every client receives genuine hospitality throughout their ocean journey.
Services
Private Surf Lessons
Group Surf Lessons
Custom Surf Safari
Kids Surf Instruction
Corporate Team Building
Beginner Wave Clinics
Advanced Technique Training
Paddleboarding Lessons
Special Event Packages
Surf Safety Workshops
Highlights and features
- We guarantee beginners will stand up during their first lesson
- Our instructors provide personalized 1.5-hour sessions tailored to individual goals
- We offer specialized lessons for toddlers through advanced surfers
- We maintain a 2:1 instructor-to-student ratio for safety and attention
- Our team holds current CPR and lifeguard certifications
What people say
Stoked family experience
Toddler surf success
Professional instructors
Unforgettable memories
Safe learning environment
Services
Private Surf Lessons
Personalized 90-minute surf sessions for individuals of all skill levels. Our certified instructors provide one-on-one guidance to develop proper technique, ocean awareness, and wave-reading skills. Each lesson includes equipment rental, safety instruction, and real-time performance feedback to accelerate progress.
Group Surf Lessons
Small-group surf instruction for 2-4 participants with similar skill levels. Maintaining a 2:1 instructor ratio ensures personalized attention while sharing the stoke of surfing with friends or family. Sessions focus on fundamental techniques, safety protocols, and progressive skill development in a social environment.
Custom Surf Safari
Tailored surf excursions for special events, corporate teams, or large groups. Our professional staff designs full-day experiences with multiple instructors, customized equipment, and location scouting. Packages include safety briefings, progressive instruction, and photo documentation to create lasting memories in Maui's best surf spots.
Kids Surf Instruction
Specialized surf programs for children aged 5-17 with age-appropriate instruction. Our patient instructors focus on water safety, basic techniques, and ocean confidence through engaging, game-based learning. Lessons include child-specific equipment and parental participation options for added security and family bonding.
Corporate Team Building
Surf-based team development programs for corporate groups. These sessions combine skill-building with collaborative challenges to enhance communication and workplace dynamics. Our instructors facilitate trust-building exercises and provide performance feedback while maintaining strict safety standards for non-swimmers and varying fitness levels.
Questions
What age groups do you accommodate?
We teach all ages from toddlers (with parental participation) to seniors. Our instructors adapt techniques to suit physical capabilities and learning styles.
Do I need prior experience?
No experience required. Our guarantee ensures beginners will stand up during their first lesson. Instructors modify instruction for all skill levels.
What safety measures are in place?
We maintain a 2:1 instructor-to-student ratio, provide life jackets, and conduct pre-lesson safety briefings. All instructors hold current CPR and lifeguard certifications.
Can lessons accommodate special needs?
Yes, we offer adaptive instruction for various physical and developmental needs. Contact us directly to discuss specific requirements and equipment accommodations.
What's included in Surf Safari packages?
Custom packages include equipment, professional instruction, safety gear, and location scouting. We tailor sessions to group size, skill level, and event type.
Reviews (5)
Jenny Bourgeois
Jan 29, 2022
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Maui Surf and Sup was an awesome experience all around. Calling for the lesson personal and relaxed, making us feel comfortable, but also very efficient and quick. We really appreciated being taken to a less busy beach where we had the waves to ourselves. Our instructor Nick was awesome: very professional and clearly explained safety, techniques etc.But part of the enjoyment was sitting in the ocean and enjoying the experience. We thoroughly enjoyed the lesson and would highly recommend them!
Tyler Butenschoen
Jan 16, 2022
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My wife and I were first time surfers. We are 41 and 39 and we both able to get up and ride waves several times. Our instructor was kind, patient and very helpful. It was a great experience and wed definitely use Maui Surf and SUP again. Getting pictures as part of the package was fantastic!
Olivia Combs
Dec 28, 2021
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Positive:Communication,Professionalism,Quality,Value
Kainalu was an amazingly patient teacher and you could tell he was super passionate. He not only taught us how to surf but also how to be safe and how to keep the reef safe. Wonderful experience and I would 1000% suggest Maui Surf and SUP to anyone considering surf lessons!
Kainalu was an amazingly patient teacher and you could tell he was super passionate. He not only taught us how to surf but also how to be safe and how to keep the reef safe. Wonderful experience and I would 1000% suggest Maui Surf and SUP to anyone considering surf lessons!
Corey Poland
Dec 20, 2021
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Positive:Quality
We had a great time with Nick as our instructor. Highly recommended. He helped us figure out how to get up and surf. Kainalu, the business owner, was out with us in the water too. They provided GoPro pics too that were taken from the front of our board.
We had a great time with Nick as our instructor. Highly recommended. He helped us figure out how to get up and surf. Kainalu, the business owner, was out with us in the water too. They provided GoPro pics too that were taken from the front of our board.
Chris S.
Dec 14, 2021
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Our family had the most amazing experience learning how to surf with Maui Surf and Sup! Kainalu is a great teacher and provides a safe and fun learning environment even for children and beginners. An added bonus is you get tons of Gopro photos at the end of your session. The next time we are in Maui we will def do another lesson and high recommend you do too!
