Business Details
Your Trusted Partner for Comprehensive Financial Planning
J Hagan Capital is a fiduciary advisory firm dedicated to transforming wealth management through personalized, mathematically-researched strategies. Founded by Jon Hicks, our approach prioritizes client needs by combining defined outcome strategies, advanced analytics, and artificial intelligence to navigate volatile markets while preserving capital. With a team of certified professionals, we specialize in retirement planning, tax design, estate planning, and investment management, offering tailored portfolios that align with individual goals. Our commitment to education and transparency empowers clients to make informed decisions, ensuring long-term financial security through proactive, research-driven methodologies. 
Services
Retirement Planning
Tax Design Strategies
Estate Planning
Investment Management
Defined Outcome Strategies
Highlights and features
- We operate as a fiduciary, legally bound to prioritize client interests above all else.
- Our defined outcome strategies use mathematical research to protect capital in volatile markets.
- Personalized portfolios are tailored to individual risk tolerance and retirement timelines.
- We integrate AI-driven analytics with decades of combined experience in financial planning.
- Our team includes certified professionals with expertise in tax, estate, and investment planning.
Associations and certifications
- SEC (Securities and Exchange Commission)
Services
Retirement Planning
Our retirement planning service develops customized strategies to ensure financial security during retirement. We analyze income distribution, cash flow needs, and investment portfolios to create sustainable plans that adapt to market changes. By utilizing Capital Sufficiency Analysis and tax-efficient withdrawal strategies, we help clients maintain their desired lifestyle while minimizing longevity risk through comprehensive income planning solutions.
Tax Design Strategies
Tax design strategies focus on minimizing tax liabilities through strategic planning. We evaluate current and future tax exposure, implementing techniques to reduce taxable income from Social Security, investments, and retirement accounts. Our approach combines trust structures, insurance products, and retirement account conversions to create tax-efficient wealth transfer plans while ensuring compliance with evolving tax regulations and maximizing after-tax returns.
Estate Planning
Estate planning services ensure seamless asset transfer while minimizing tax burdens. We coordinate wills, trusts, and legal documents to execute client wishes while protecting assets through proper titling and beneficiary designations. Our team collaborates with legal experts to create comprehensive plans addressing probate avoidance, charitable giving, and intergenerational wealth transfer strategies that align with both financial and legacy objectives.
Investment Management
Investment management provides diversified portfolio solutions tailored to risk tolerance and financial goals. We employ both traditional and alternative investments, including fixed index annuities, real estate investment trusts, and private equity. Our approach balances growth potential with capital preservation through active risk management, regular portfolio rebalancing, and access to institutional-grade investment platforms that seek consistent returns with reduced market volatility.
Defined Outcome Strategies
Defined outcome strategies focus on capital protection through structured investment approaches. These mathematically-researched strategies use derivatives and insurance products to establish clear risk-return parameters. By setting predefined loss limits and return targets, we help clients stay invested during market downturns while participating in market upside through customized solutions that prioritize principal protection as the foundation for long-term wealth accumulation.
People
Jon Hagan Hicks
Principal and Chief Executive Officer
Jon Hicks founded J Hagan Capital after earning advanced degrees in financial services and business administration. A published expert in wealth preservation, he hosts The Retirement Solution radio show and holds certifications in estate planning and tax specialization. His academic background includes research in international investing and trade economics.
Danny Moran
Chief Operating Officer
Danny Moran brings two decades of financial sector experience to J Hagan Capital. With prior roles in operations and client services leadership, he focuses on optimizing client experience and team efficiency. His educational background includes studies at Western Kentucky University and Full Sail University, complemented by extensive industry expertise.
Tennille Hicks
Vice President | Founder of HERVest
Tennille Hicks transitioned to financial services after a decade in healthcare and education. She earned summa cum laude degrees from Indiana Wesleyan and Bellarmine Universities. Her focus on client development combines communication expertise with financial strategy to help clients navigate complex planning processes.
Steven Sandman
Controller and Director of Tax Design
Steven Sandman, a licensed CPA since 2009, specializes in integrating tax planning with financial strategies. He holds accounting and finance degrees from the University of Kentucky and emphasizes the importance of tax-efficient planning in overall wealth management through his expertise in complex tax code applications.
Patrick Hoerter
General Counsel and Director of Estate and Tax Planning
Patrick Hoerter combines legal expertise with financial planning as a former prosecutor and estate planning attorney. He holds a Juris Doctor and Master of Arts in political science from the University of Louisville. His practice focuses on integrating legal protections with tax-efficient estate strategies.
Questions
What financial planning services do you offer?
We provide retirement planning, tax design strategies, estate planning, and investment management tailored to individual needs.
Are you legally required to act in my best interest?
Yes, as a Registered Investment Advisory firm, we operate as fiduciaries bound to prioritize client interests.
How does your retirement planning process work?
We analyze income needs, assess risk tolerance, and create customized plans using Capital Sufficiency Analysis for sustainable retirement.
Do you use tax-efficient investment strategies?
Yes, we implement tax design strategies that minimize liabilities through trust structures, insurance products, and retirement account optimization.
How do you approach estate planning?
We coordinate wills, trusts, and legal documents to ensure asset protection and tax-efficient wealth transfer to beneficiaries.
What makes your investment approach unique?
We combine traditional and alternative investments with defined outcome strategies to balance growth and capital preservation.
Reviews (2)
Elizabeth Madden
Aug 28, 2018
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I met with Jon after we took his class at U of L. He has an exceptional ability to take really confusing information in finance and make it easier to digest and make sense of. Retirement has been a journey and I have learned so much. He's certainly going to handle my money moving forward.
Laurinda Drake
Jul 18, 2018
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I reluctantly went along with my friend to a financial planning meeting at U of L campus . Jon , who conducted the class , grabbed my attention instantly . Throughout I found myself thinking how happy I was to have tagged along on this rainy evening . (Thanks for inviting me Lisa) Call it fate, I call it a Blessing ... I am in fact knocking at the door of retirement & thanks to Jon for meeting with me after the initial classroom experience & reviewing my financial portfolio, I am on track ! I no longer have to guess if Im making the right choices , I know I am . Do yourself a favor & get the
