Business Details
50+ Years
experience
Your Trusted Pool Experts in Jay, ME
Sunshine Pools has been a trusted name in pool and hot tub solutions since 1973. Founded by Leon Laroche and Lucy, our family-owned business continues under the leadership of Jeff, Kim, and Nathan Laroche, combining four decades of expertise with personalized service. We specialize in inground and above-ground pool installations, hot tub diagnostics, liner replacements, and seasonal pool maintenance. Our commitment to quality extends to offering Radiant Pools with lifetime warranties and Strong Spas manufactured in the USA. Located in Jay, Maine, we serve Augusta, Farmington, Portland, and surrounding areas with concrete patio repairs, water analysis, and pool supplies.Our team prioritizes customer satisfaction through transparent communication and tailored solutions for backyard transformations. With both spring/summer 9am-5pm and fall/winter 10am-4pm availability, we accommodate client needs year-round. Our facility stocks pool chemicals, cleaning equipment, and recreational items to support ongoing maintenance. Recognized for energy-efficient designs and structural integrity, we deliver projects that combine aesthetic appeal with long-term value. From initial consultation to post-installation care, Sunshine Pools remains dedicated to exceeding expectations through craftsmanship and community-focused service.
Services
Pool Installation
Hot Tub Repair
Water Analysis
Liner Replacement
Seasonal Maintenance
Concrete Patios
Pool Supply Sales
Leak Detection
Details
- Year established: 1973
Highlights and features
- Family-owned since 1973 with four generations of industry expertise
- Offers Radiant Pools featuring non-prorated lifetime warranties
- Provides seasonal maintenance and 24/7 customer support
- Installs energy-efficient, eco-friendly pool systems
- Serves Central Maine including Portland, Augusta, and Lewiston
What people say
Great Service
Helpful chemical advice
Friendly staff
Expert installations
Reliable maintenance
Services
Pool Installation
We specialize in inground and above-ground pool installations featuring Radiant Pools' energy-efficient designs. Our systems include R-10 insulation, lifetime warranties, and eco-friendly construction that reduces long-term operating costs. Serving residential clients across Maine, we handle complete backyard transformations from excavation to final finishing touches.
Hot Tub Repair
Our technicians diagnose and repair all hot tub makes and models including Strong Spas. Services cover leak detection, component replacement, and water chemistry balancing. We maintain optimal performance through filter cleanings and seasonal maintenance programs for both residential and commercial clients.
Seasonal Maintenance
We provide comprehensive opening and closing services for winterization and spring startup. Our technicians handle equipment inspections, chemical balancing, and system cleanings to ensure safe, efficient operation. This includes filter maintenance, water testing, and equipment winterization across Central Maine.
Concrete Patios
Our concrete installation services create durable pool decks and walkways using high-strength materials. We offer decorative finishes and functional designs that enhance safety and aesthetics. Projects include patio resurfacing, step installations, and custom walkway solutions for residential properties.
Water Analysis
In-store water testing ensures proper chemical balance for pools and spas. We analyze pH levels, chlorine content, and mineral composition to maintain water quality. Our recommendations prevent equipment damage while ensuring swimmer safety through precise chemical adjustments.
People
Leon Laroche
Founder
Established Sunshine Pools in 1973, bringing decades of aquatic industry experience. Pioneered Maine's pool installation standards before passing leadership to his son Jeff.
Lucy Laroche
Co-Founder
Partnered with Leon to build Sunshine Pools' reputation for excellence. Managed customer relations and operational logistics during the company's formative decades.
Jeff Laroche
President
Third-generation pool expert overseeing daily operations since 2000. Maintains family commitment to quality while expanding service offerings to include energy-efficient Radiant Pools.
Kim Laroche
Office Manager
Handles administrative operations and customer communications. Ensures seamless project coordination between technicians and clients across Central Maine.
Nathan Laroche
Service Technician
Provides hands-on maintenance and repair services with specialized training in hot tub diagnostics and pool system troubleshooting. Represents fourth-generation family involvement.
Questions
What pool services do you offer in Maine?
We provide complete pool installation, hot tub repair, seasonal maintenance, concrete patios, water testing, and pool supply sales across Central Maine.
Do you service both residential and commercial pools?
While primarily residential, we service commercial pools and spas with customized maintenance programs for hotels, gyms, and community facilities.
What makes Radiant Pools special?
Radiant Pools feature R-10 insulation, lifetime warranties, energy efficiency, and structural integrity that maintains value for over 50 years.
Are financing options available?
We offer seasonal promotions and work with local lenders to help customers finance new pool installations and equipment upgrades.
Do you sell pool supplies?
Our Jay store carries chemicals, cleaning equipment, pool toys, and replacement parts with expert water chemistry testing services available.
What areas do you service?
We serve Jay, Augusta, Farmington, Portland, Lewiston/Auburn, Rumford, Bethel, and Waterville with full-service pool and hot tub solutions.
Reviews (3)
Jason Ward
Jul 25, 2021
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Heidi, Kim, Jeff and the whole crew are amazing. We ordered a new liner for our pool. They called me and said they were coming to start the install it was finished and full of water within 5 hours. Couldn't be happier with there customer service and the work they have done. They open and close our pool every year. It's hard to trust companys these days but sunshine pools deserves an A+++++. Thank you guys again.
Brianna Lecours
Jun 20, 2020
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Absolutely TERRIBLE service. I have called multiple times only to have someone answer the phone and tell me they would call me back to schedule an appointment. Call again and the same thing happens. Finally I call and am now sent straight to their voicemail. WORST services I have ever experienced. They should he ashamed.
Kyle McCombs
Aug 23, 2019
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I use this company for snow plowing in Wilton. I HAVE A VERY TINY DRIVEWAY so it is not any easy one to plow and they do an amazing job for a very fair price. This is my first year using them, I wish I started using them years ago is my only regret. I will use them from now on and you should too! Thank you guys for providing me with such great service!