Business Details
Your Trusted Healthcare Marketing Partner
At Jensen-Honick, we specialize in delivering strategic healthcare marketing solutions tailored to the unique needs of our clients. With decades of combined experience in the healthcare industry, our team of seasoned professionals excels in crafting innovative campaigns that drive measurable results. We prioritize understanding each client's distinct challenges, leveraging our expertise in advertising, direct mail, digital marketing, and corporate communications to develop targeted strategies. Our commitment to excellence is reflected in our proven track record of helping healthcare organizations expand their reach, enhance brand visibility, and achieve long-term growth.We operate as an extension of our clients' teams, offering flexible support ranging from supplemental resources to comprehensive marketing leadership. By combining creative thinking with rigorous execution, we ensure every project aligns with business objectives while maintaining strict adherence to deadlines and budgets. Our dedication to detail extends across all deliverables, from regulatory-compliant materials to dynamic sales presentations, ensuring accuracy and impact at every stage.
Services
Healthcare Marketing
Advertising Campaigns
Direct Mail Services
Digital Marketing
Sales Support Materials
Corporate Communications
Event Planning
Strategic Planning
Creative Services
Niche Marketing
Highlights and features
- We offer 30+ years of healthcare marketing expertise with proven client results
- Our team provides customized solutions for both regulatory-compliant and promotional materials
- We deliver cost-effective marketing programs tailored to health plan requirements
- We maintain 100% on-time delivery for Medicare regulatory projects over six years
- Our services span the complete marketing lifecycle from strategy to execution
What people say
Proven results
Regulatory expertise
Creative solutions
Reliable delivery
Tailored approach
Services
Healthcare Marketing
We develop comprehensive marketing strategies specifically for healthcare organizations. Our approach combines industry expertise with creative execution to address unique regulatory requirements while achieving business objectives. Services include campaign development, brand positioning, and targeted outreach programs that improve patient engagement and organizational growth.
Advertising Campaigns
Our team creates integrated advertising solutions across multiple channels. We specialize in healthcare-specific messaging that complies with industry regulations while maintaining brand consistency. From concept development to execution, we ensure campaigns effectively communicate key messages to target audiences through print, digital, and direct mail formats.
Direct Mail Services
We design and implement targeted direct mail programs for healthcare providers and plans. Our services include creative development, list management, and regulatory compliance for materials ranging from enrollment kits to educational brochures. We ensure all mailings meet healthcare communication standards while driving member engagement.
Digital Marketing
Our digital marketing services focus on healthcare-specific online strategies. We create compliant digital content, develop targeted email campaigns, and optimize online presence for medical organizations. Our approach balances regulatory requirements with modern marketing techniques to improve digital engagement while maintaining industry compliance.
Sales Support Materials
We develop comprehensive sales enablement resources for healthcare providers. Our services include creating customized presentations, benefit summaries, and educational materials that help sales teams effectively communicate plan features. We ensure all materials maintain regulatory compliance while supporting enrollment growth and member retention.
People
Shari Jensen
Co-Founder
Shari Jensen brings decades of healthcare marketing experience, specializing in strategic campaign development and client relations. Her expertise in regulatory-compliant materials ensures clients receive effective, compliant marketing solutions that drive business growth.
Lesa Honick
Co-Founder
Lesa Honick combines creative vision with healthcare industry knowledge to develop innovative marketing strategies. With extensive experience in healthcare communications, she focuses on delivering tailored solutions that help clients achieve measurable results through effective marketing programs.
Questions
What healthcare marketing services do you specialize in?
We specialize in advertising campaigns, direct mail, digital marketing, sales support materials, corporate communications, and niche marketing for health plans and providers.
How do you handle regulatory-compliant healthcare materials?
We have 6+ years of experience creating Medicare-compliant documents including Annual Notices of Change and Evidence of Coverage materials with 100% accuracy.
Can you support both large and small healthcare organizations?
Yes, we've successfully worked with major health plans like UnitedHealth Group and smaller providers, adapting our approach to each organization's needs.
What sets your healthcare marketing approach apart?
We combine strategic thinking with tactical execution, focusing on understanding each client's unique challenges to create targeted, results-driven campaigns.
How do you ensure marketing campaign effectiveness?
We use data-driven strategies, creative execution, and continuous performance monitoring to ensure all campaigns deliver measurable business outcomes.
