AMP3 PR

Business Details

9 Years

experience

Award-Winning Public Relations Agency in New York

AMP3 PR is a boutique public relations firm headquartered in New York City, delivering strategic PR solutions for brands across fashion, beauty, technology, and lifestyle sectors. Founded in 2017, our agency combines traditional media outreach, digital marketing, and experiential event production to craft compelling narratives that drive brand visibility. With a client-centric approach, we prioritize tailored campaigns over generic strategies, leveraging deep industry relationships and data-driven insights to secure targeted media placements.

Recognized as O'Dwyer's Top 10 Fashion & Beauty PR Firm and winner of the Bespoke Communications Award for 'Agency of the Year,' we emphasize quality over quantity in every media opportunity. Our team of seasoned professionals works directly with clients, ensuring consistent communication and measurable results through innovative storytelling and comprehensive campaign execution.

Services

Media Relations Influencer Marketing Event Management Digital PR Affiliate Marketing Social Media Strategy SEO Services Publicity Campaigns Brand Launches Crisis Communications

Details

Year established: 2017

Highlights and features

We offer customized PR strategies tailored to each client's unique needs
Our team includes PR News 50 Game-Changers award recipients
We combine traditional PR with digital marketing and event production
We guarantee direct access to senior team members 24/7
We measure success through media impressions and client ROI

Website

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Services

Media Relations

Our media relations specialists develop targeted pitches and secure placements in top-tier publications. We create compelling press kits, manage media training, and execute strategic outreach campaigns that build brand credibility. With established relationships across print, digital, and broadcast platforms, we ensure your story reaches the right audiences through authentic editorial coverage.

Influencer Marketing

We connect brands with relevant influencers and celebrities to amplify marketing messages. Our campaigns combine macro-influencers for reach and micro-influencers for niche engagement. We handle ambassador programs, product seeding, and content creation that drives authentic consumer connections and measurable social media impact through strategic partnerships.

Event Management

From concept to execution, we produce impactful brand events including runway shows, press previews, and pop-up experiences. Our full-service production includes venue selection, guest management, media coordination, and post-event publicity. Each event is designed to generate maximum media exposure and create memorable brand experiences that drive consumer engagement.

Digital PR

We enhance digital presence through targeted blogger outreach, content marketing, and SEO strategies. Our team secures placements on high-authority websites while developing data-driven campaigns that improve search rankings. We combine traditional PR tactics with modern digital approaches to create cohesive online narratives that boost brand visibility and website traffic.

Affiliate Marketing

We develop affiliate programs that integrate with earned media strategies. Our services include network management, commission structure optimization, and partnerships with editorial publishers. By aligning affiliate opportunities with PR coverage, we help brands capitalize on revenue-generating content while expanding their digital footprint through performance-based marketing initiatives.

People

Alyson Roy

Co-Founder & CEO

Alyson Roy leads client accounts at AMP3 PR with 15+ years of PR experience. Named Communicator of the Year by Bespoke Communication Awards, she specializes in media strategy and brand launches. She oversees all client campaigns and serves on advisory boards for fashion and technology organizations.

Dion Roy

Co-Founder & COO

Dion Roy manages AMP3 PR's operations and business development. With a background in technology and finance, he oversees agency efficiency and strategic growth. He also provides business consulting services to select clients while managing the agency's SEO and digital marketing initiatives.

Questions

What industries does AMP3 PR specialize in?

We specialize in fashion, beauty, lifestyle, consumer technology, and nonprofit sectors with tailored PR strategies.

Do you work with international clients?

Yes, while based in NYC, we provide PR services for brands with global reach and operations.

How do you measure PR campaign success?

We track media impressions, editorial placements, social engagement metrics, and client-specific KPIs.

What sets AMP3 PR apart from other agencies?

Our combination of boutique service with FWV network resources delivers personalized attention with scalable capabilities.

Can you handle product launch campaigns?

Yes, we specialize in brand and product launches with proven success across multiple consumer sectors.

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Reviews (4)

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Noah Fenn

Jan 31, 2018 Report

Have had several great experience with AMP3 over the years. Primarily lifestyle projects. They were able to deliver our message and resulting coverage -- instrumental to our success.

Evan Marx

Jan 01, 2018 Report

We've worked with many nyc agencies in the past, and the attention to detail, and the results for digital coverage in the tech/consumer realm from AMP3 were worth their weight in gold.

Lisa Woodill

Sep 17, 2017 Report

Very professional! I worked with AMP3 on my website launch and they were thorough, reliable, and got the job done! Thank you Amp3 for all your help. I will be reaching out again in the future!

Amanda Dolan

Jul 01, 2017 Report

Not only is Alyson Roy my publicist, over the decade that we've know each other, she has become one of my most trusted friends and confidants. AMP3 delivers the utmost passion and productivity to their clients. I always feel like my brand is on top of its game when using AMP3 to promote our events. Their professional input mixed with their zest for reaching the 'it' factor is the perfect recipe for success! AMP3 continues to have their finger on the pulse of what's trending!