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Your Trusted Branding & Web Design Partner in Neptune Beach
Founded on the principle that authentic storytelling drives business success, Soul Creative by Aimee by Aimee has spent over two decades helping small businesses and solopreneurs build brands that resonate. Our approach combines strategic branding, creative design, and digital marketing expertise to craft identities that reflect each client's unique purpose. Through personalized consultations and a proprietary branding process, we translate business values into visual identities that connect with target audiences. Our services extend to SEO-optimized website design across platforms like WordPress and Wix, ensuring digital presence aligns with brand messaging.

With a focus on long-term client relationships, we provide ongoing social media strategy development and graphic design support, maintaining consistency across all marketing materials. Our commitment to quality is evidenced by our 20-year industry tenure and a portfolio showcasing work for diverse clients including law firms, coaching businesses, and creative professionals.
Services
Branding Website Design Graphic Design Social Media Strategy Digital Marketing
Highlights and features
  • 20+ years of experience in branding and digital marketing strategy
  • Proprietary branding process combining storytelling and market insights
  • SEO-certified website design across multiple platforms
  • Personalized client approach with proven business growth results
  • Comprehensive brand consistency across all marketing materials
Associations and certifications
  • Certified Graphic Design Specialist
What people say
Timely, positive, quality Proactive, professional Beautiful work Creative thinking Excellent results
Services
Branding Strategy
Our strategic branding process uncovers your business's core identity and translates it into a visual brand that resonates with your target audience. Through personality assessments and market analysis, we create brand foundations that include mission statements, value propositions, and visual guidelines. This comprehensive approach ensures your brand maintains consistency across all platforms while authentically representing your business values.
Website Design
We create custom websites that tell your brand's story while optimizing for both user experience and search engine visibility. Specializing in platforms like WordPress, Wix, and Squarespace, our designs balance aesthetic appeal with functional navigation. Each site includes strategic content placement and responsive design elements to ensure optimal performance across all devices while maintaining brand consistency.
Graphic Design
From logo creation to marketing materials, our graphic design services ensure your brand's visual elements align with your business identity. We develop cohesive design systems including color palettes, typography guidelines, and imagery styles that maintain consistency across business cards, social media, and advertising materials. Our approach combines creative design with strategic brand alignment to create visually compelling assets.
Social Media Strategy
We develop customized social media strategies that maintain brand consistency while engaging target audiences. Our approach includes content calendar planning, platform-specific optimization, and analytics tracking to ensure measurable results. Services range from complete management to content creation support, with a focus on authentic audience engagement and brand storytelling.
Marketing Consultation
Our expert marketing consultations help businesses refine their brand messaging and strategy. Through one-on-one sessions, we identify brand gaps, clarify target audiences, and develop actionable plans for growth. These strategy sessions provide immediate implementation steps and long-term brand development guidance tailored to each client's specific needs and business goals.
People
Aimee McGrath
Owner & Creative Director
With over 20 years in branding and digital marketing, Aimee specializes in helping small businesses develop authentic brand identities. She combines strategic thinking with creative design to deliver solutions that drive business growth while maintaining personal client relationships.
Questions
What specific branding services do you offer?
We provide comprehensive branding including logo design, brand identity development, messaging strategy, and brand guidelines creation tailored to your business needs.
Do you work with businesses outside Neptune Beach?
Yes, while based in Neptune Beach, FL, we serve clients virtually nationwide through our online collaboration tools and remote consultation process.
What website platforms do you specialize in?
We specialize in WordPress, Wix, Squarespace, Kajabi, and GoDaddy website platforms for custom design and development projects.
How do you ensure brand consistency across materials?
We create detailed brand guidelines covering visual elements and messaging, then apply these standards consistently across all marketing materials and digital assets.
What experience do you have with small businesses?
With over 20 years in the industry, we've helped numerous small businesses and solopreneurs establish strong brand identities and effective marketing strategies.
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Reviews (4)
Juliet Seger
Nov 09, 2021 Report
Positive:Value
I booked a session today. She said she google searched and my business was listed first
Gene Bingle
Aug 12, 2021 Report
Aimee is a terrific brander, she is so skilled at developing new businesses -- helping them find their identity as a business, what it is they are looking for, what they want to accomplish, the kind of business they want to attract, and offers up great suggestions on how to get there. She is a good writer that can handle your social media to get the word out and to the right people. She is a talented artist as well, very good at coming up with new logos for new companies, large and small. On top of all that, she can even build you a website and maintain it, from top to bottom and front to back
Dawn Regner
May 29, 2021 Report
Aimee is fantastic to work with. We did two in-depth branding sessions that changed both the focus of my business marketing and my personal confidence in my coaching practice. I have maintained a working relationship with Soul Creative and continue to see the value of my time spent with her. My community and business is growing daily due in large part to the work I have done with Aimee. Highly recommend!!!
Diane OCain
Apr 09, 2021 Report
Aimee is exceptional at what she does. I started working with her when I was lost in trying to come up with a name and logo. Aimees strategic process helped create the perfect brand for me and my business, and we had fun doing it together. Once I realized I didnt have time or the knowledge to manage my only social media and write content, I knew Aimee was the expert I would reach out to. Since Aimee took over my social media, engagement grew and only after 2 months, I went from position eleven to number four when you google bookkeeper near me.