Business Details
29 Years
experience
Your Digital Marketing Partner in Boise
element242 is a digital content creation and advertising team serving clients in Boise, Idaho and beyond. Since 1997, we have evolved from a television production company into a full-service digital marketing agency while maintaining our core focus on storytelling. Our team combines decades of experience in broadcasting, digital content creation, web development, and advertising to deliver tailored solutions for each client. We specialize in creating emotionally resonant campaigns that connect businesses with their target audiences through strategic digital advertising. Our approach emphasizes adaptability, utilizing real-time feedback to optimize campaigns across search engines, social media platforms, and connected television. We pride ourselves on transparency, offering flexible partnerships without contracts or hidden fees, with entry-level services starting under $500.Our expertise spans digital campaign management, video production, SEO, reputation management, and website development, supported by a network of industry partners. We measure success through measurable results, having consistently delivered conversion-driven campaigns for clients like Brundage Mountain and QTS Payroll Services. Our 75+ years of combined industry experience enable us to navigate the ever-changing digital landscape while maintaining a client-centric focus. We believe in building long-term partnerships by delivering value-driven solutions that grow businesses and strengthen online presence.
Services
Digital Campaign Management
Video Production
SEO Management
Reputation Management
Website Development
Social Media Advertising
Connected TV Ads
Geo-Targeted Marketing
Details
- Year established: 1997
Highlights and features
- We offer 75+ combined years of experience in digital marketing and broadcasting
- Our team creates customized campaigns tailored to specific business needs
- We provide real-time campaign optimization with transparent reporting
- No contracts or hidden fees with flexible budget options starting under $500
- Full-service solutions from video production to SEO and reputation management
What people say
Increased exposure
Fantastic to work with
Hyper-responsive and smart
Secret sauce
Customize marketing dollars
Services
Digital Campaign Management
Our digital campaign management combines real-time analytics with strategic planning to optimize advertising performance. We create targeted campaigns across search engines and social media platforms, focusing on measurable results. Our team continuously monitors performance metrics to adjust strategies, ensuring maximum return on investment while maintaining transparent reporting for clients.
Video Production
We produce professional video content for connected television, YouTube, and social media platforms. Our in-house team handles concept development, filming, and editing to create engaging marketing materials. These videos are designed to enhance brand storytelling while integrating seamlessly with broader digital marketing strategies for maximum audience impact.
SEO Management
Our SEO services improve website visibility through technical optimization and content strategy. We analyze current performance, implement on-page improvements, and develop content that aligns with search intent. This approach helps clients achieve better organic rankings while complementing paid advertising efforts for comprehensive digital presence.
Reputation Management
We monitor and enhance clients' online reputations through directory listings, review management, and content strategy. Our approach ensures accurate business information across platforms while building positive digital footprints. This service integrates with broader marketing efforts to create cohesive brand representation across all online touchpoints.
Social Media Advertising
We create targeted advertising campaigns across Facebook, Instagram, Google, and YouTube platforms. Our approach combines demographic targeting with behavioral data to maximize ad effectiveness. We develop platform-specific content strategies that align with business goals while maintaining consistent brand messaging across all social media channels.
People
Kevin Ryan
Executive Producer
Kevin brings decades of broadcasting experience to element242, specializing in digital strategy and campaign optimization. He leads client partnerships to ensure marketing efforts align with business objectives while maintaining the agency's creative direction.
Addison Hesterman
Project Manager
Addison coordinates digital marketing initiatives, ensuring timely execution of campaigns across multiple platforms. She manages client communications and project timelines to maintain efficient service delivery for element242's diverse client base.
Jim Lane
Creative Director
Jim oversees all creative aspects of element242's projects, from ad design to video production. His expertise in visual storytelling shapes the agency's content strategy while maintaining brand consistency across client campaigns.
Dave Falcone
Media Producer
Dave handles video production and media creation for element242's advertising campaigns. He works on concept development through final production, creating engaging content that supports clients' digital marketing objectives.
Questions
What digital marketing services do you offer?
We provide digital campaign management, video production, SEO, reputation management, website development, social media advertising, and connected TV ads.
How long have you been in business?
element242 has operated in the Boise Valley since 1997, evolving from television production to comprehensive digital marketing services.
What industries do you work with?
We serve diverse sectors including hospitality, technology, financial services, and local businesses through customized digital solutions.
Do you require contracts for your services?
No, we offer flexible partnerships without contracts or hidden fees, with transparent pricing starting under $500.
How do you measure campaign success?
We use real-time analytics and performance metrics to track conversions, optimize campaigns, and demonstrate ROI for every client.
Can you handle both strategy and production?
Yes, our team manages complete campaigns from strategy development to video production, ad creation, and ongoing optimization.
Videos
Reviews (1)
Greg Alsobrook
Oct 29, 2014
Report
Element242 has a knack for finding the right solution for clients and discovering cutting edge ways to represent their products and/or services. They have a keen eye for video production while intertwining web assets and social media to form complete solutions that drive results. I would have no hesitation in hiring them for my projects and fully recommend them to those looking for specific requirements as well as those completely new to advertising, media and production.
