Business Details
36 Years
experience
Custom Home Builders in Cedar City, Utah
For over 35 years, Choice Builders has been a trusted leader in custom home construction across Southern Utah. Founded on principles of transparency, integrity, and client collaboration, we specialize in creating bespoke residential spaces that reflect each client's unique vision. Our team prioritizes open communication, utilizing an online portal for real-time project updates and budget tracking. With expertise in mountain homes, luxury residences, and LEED-certified builds, we combine innovative design with time-tested craftsmanship. Our commitment to quality is evidenced by awards such as the 2025 Festival of Homes Judges Choice Award.We serve Cedar City, Brian Head, and surrounding communities, offering personalized solutions for first-time builders and seasoned homeowners alike. Our veteran-owned business maintains affiliations with local organizations like the Iron County Home Builders Association, ensuring we remain at the forefront of industry standards. Through our book 'Building a Quality Custom Home,' we share our knowledge to empower clients throughout the construction journey.
Services
Custom Homes
Mountain Homes
Luxury Homes
LEED Certified Homes
Cabin Homes
Details
- Year established: 1990
Highlights and features
- 35+ years of regional custom home building experience
- Real-time project tracking with daily photo updates
- Award-winning craftsmanship recognized at 2025 Festival of Homes
- Transparent budgeting with documented expense tracking
- LEED-certified building expertise for sustainable homes
Associations and certifications
- Energy Star Partner
- Certified Aging in Place Specialist
What people say
Dream Catcher
Exceeded expectations
Transparent budgeting
Daily updates
Expert craftsmanship
Services
Custom Home Construction
We create fully customized homes tailored to individual client needs and site characteristics. Our design-build approach ensures seamless integration of architectural vision with practical construction considerations. Clients benefit from our 35+ years of regional experience and LEED-certified building expertise, with transparent budget tracking throughout the 8-10 month construction timeline. Each project receives daily progress updates through our proprietary online portal.
Mountain Home Building
Specializing in high-elevation construction, we address unique challenges of mountain environments while maximizing scenic opportunities. Our team manages extended timelines for ski resort area builds, incorporating weather-resistant materials and energy-efficient systems. Clients receive expert guidance on site selection and design optimization for sloped terrain, with continuous budget oversight and construction documentation.
LEED Certified Homes
As certified LEED builders, we implement sustainable construction practices that reduce environmental impact while enhancing home efficiency. Our energy modeling process optimizes insulation, HVAC systems, and renewable material selection. Clients receive detailed documentation for certification compliance, with ongoing support for maintaining eco-friendly home operations through our post-construction consultation services.
Luxury Home Development
We craft high-end custom homes featuring premium finishes and smart home integration. Our selection process guides clients through luxury material options while maintaining budget parameters. The construction timeline includes dedicated phases for custom cabinetry, specialty lighting, and outdoor living space development, with regular client walkthroughs to ensure design intent realization.
Cabin Home Construction
Combining rustic aesthetics with modern comforts, we build vacation and year-round cabin homes suited to Utah's landscapes. Our designs incorporate natural materials like reclaimed wood while meeting contemporary energy standards. The process includes specialized planning for remote site logistics and seasonal weather considerations, ensuring durable structures that maintain their charm over time.
People
Roger Thomas
Owner
With over 35 years in the construction industry, Roger founded Choice Builders to revolutionize home building through transparency. A LEED-certified professional and author of 'Building a Quality Custom Home,' he brings expertise in sustainable practices and project management. His leadership has earned multiple regional awards, including the 2025 Festival of Homes Judges Choice Award.
Jennifer Saulala
Director of Sales
Jennifer manages client relations and sales operations with a focus on clear communication. She coordinates initial consultations and guides clients through the pre-construction process, ensuring alignment between client visions and technical capabilities. Her background in architectural design enhances her ability to translate client needs into actionable plans.
Zach Myers
Project Manager
Zach oversees daily construction operations and team coordination. He implements the company's transparency protocols, maintaining the online tracking system and client communication schedule. With 15+ years in residential construction, he specializes in managing complex builds while maintaining budget integrity and schedule adherence.
Laura Leavitt
Selections Manager
Laura guides clients through material and finish selections, balancing aesthetic preferences with practical considerations. She maintains relationships with local suppliers to ensure quality materials while managing cost parameters. Her expertise in current design trends helps clients make informed decisions throughout the selection process.
Karen Marchant
Bookkeeper
Karen manages financial operations with meticulous attention to client budget tracking. She implements the company's transparent accounting system, providing documented expense reports and maintaining financial compliance. Her work ensures the open-book policy remains central to client relationships throughout the construction process.
Questions
What areas do you serve for custom home construction?
We specialize in building custom homes throughout Southern Utah, including Cedar City, Brian Head, Iron County, and surrounding communities.
How long does it typically take to build a custom home?
Most Cedar City homes take 8-10 months, while mountain properties may require two building seasons depending on weather and site conditions.
What makes your building process different from other contractors?
Our proprietary online tracking system provides 24/7 project visibility with daily photo updates and expense tracking for complete transparency.
Do you offer energy-efficient home options?
Yes, we're certified LEED builders with expertise in constructing Energy Star-rated homes that combine sustainability with modern design.
How do you handle budget management during construction?
We provide open-book budget tracking with documented receipts for every expense, ensuring no hidden costs throughout the building process.
Can I build on my own land?
Yes, we recommend finding a builder first to assess lot buildability before purchasing property, ensuring optimal design and cost efficiency.
Videos
Reviews (6)
Shari Skougaard
Jul 30, 2021
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Choice Builders is an amazing company to work for. The attention to detail is amazing and only surpassed by the care for our clients. Each question or concern presented by our clients is taken seriously and addressed from the time we are designing their homes to beginning of construction through and beyond when our clients move into their homes. I am very proud to be working for a company that takes such an interest in our clients and considers them friends, not just customers, taking the time to understand what they want in their homes and helping them to achieve their dreams.
Anamarie Rodabough
May 31, 2021
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We have worked with Choice Builders a number of times. Choice Builders recently completed our new Student Activity Center. on our campus at Mountain Springs Preparatory Academy. This impressive new building was a huge project. Roger and his team helped us through each step of the process from developing the original plans, making construction choices and the finishing choices. At times a project this big can feel daunting, but Roger and his team made the process feel streamlined. The finished building is BEAUTIFUL. We love it and our students love it too. Two years ago, Roger Thomas and Choice
Priority One Projects
Jan 19, 2021
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Choice Builders is an outstanding company that builds an exceptional home. I have worked with Roger Thomas both as a Homeowners Representative and as a business coach for general contractors. Roger is in the top tier of builders that I have worked with in the past 20 years. His attention to detail, systems approach and construction knowledge are exceptional and set him apart from other residential contractors. I highly recommend Choice Builders and Roger Thomas to anyone looking to have an enjoyable building process as well as an outstanding home.
Tawny Davis
Jan 10, 2021
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Choice Builders created my DREAM HOME. From my initial drawings on a napkin, to the end result of a stunning modern home with an indescribably view, it was a fantastic process. No question, if you want the highest quality construction from a team that is organized and cares about the customer's input and satisfaction, you want Choice Builders. They made sure I understood the process at every step, they listened to what I wanted, and helped me see the wisdom of building Aging in Place, so this is a home that's ready for any stage of life.
Susan Yonker
Nov 20, 2020
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For years we had dreams of building a custom house in Parowan. When we decided to seriously pursue the idea, we knew the first step would be to hire a contractor. We interviewed several builders, but were immediately impressed with Roger and Choice Builders. Roger was extremely helpful as we laid out our vision for the house, guiding us in the right direction and ultimately coming up with a design concept we loved. Building a custom house has a huge number of steps and moving parts, and Choice Builders was great in helping us navigate through the design and construction processes. At one point
Jo Lewandowski
Sep 11, 2018
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I moved to Cedar City, excited to build my dream home. I knew exactly what I wanted in my head: an accessible, spacious, single level home with high ceilings, windows to catch the gorgeous sunset views, wide hallways, and plenty of storage. Oh, and of course, a custom garage to house my full-size RV.
Roger Thomas of Choice Builders not only caught my vision, but he improved on it. He delivered a home beyond what I expected. Roger not only built my home to be energy efficient with the best materials and skilled laborers available, he was also mindful of my budget and time constraints. I was amazed
Roger Thomas of Choice Builders not only caught my vision, but he improved on it. He delivered a home beyond what I expected. Roger not only built my home to be energy efficient with the best materials and skilled laborers available, he was also mindful of my budget and time constraints. I was amazed
