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Business Details
3 Years
experience
Your Trusted Real Estate Partner in San Diego & Phoenix
The Michels Group is a dedicated real estate agency serving San Diego County and the Phoenix Valley. With years of experience in residential and commercial real estate, we prioritize personalized service, ensuring clients receive tailored guidance through every transaction. Our team is committed to building lasting relationships, offering expertise in market trends, property valuations, and negotiation strategies. We distinguish ourselves by working exclusively through referrals, allowing us to focus entirely on client needs without traditional prospecting.

Our commitment extends beyond transactions, as we allocate 5% of every commission to charitable causes, reflecting our dedication to community impact. Backed by certifications like Master Certified Negotiation Expert and Certified Distressed Property Expert, we provide specialized knowledge to navigate complex real estate scenarios. Our approach combines cutting-edge technology with a human touch, ensuring clients stay informed and supported from initial consultation to closing and beyond.
Services
Residential Sales Commercial Real Estate Property Valuations Market Analysis Negotiation Services Foreclosure Solutions Probate Real Estate Relocation Assistance Investment Properties Charitable Giving Coordination
Details
  • Year established: 2023
Highlights and features
  • We provide personalized real estate guidance through every transaction stage
  • Our referral-based business model ensures dedicated client-focused service
  • We allocate 5% of every commission to charitable causes
  • Our team holds advanced certifications in negotiation and distressed property sales
  • We maintain a vast network of trusted professionals for client support
Associations and certifications
  • Master Certified Negotiation Expert (MCNE)
  • Certified Distressed Property Expert (CDPE)
  • Short Sales and Foreclosure Resource (SFR)
  • Certified Probate Real Estate Specialist (CPRES)
  • Seniors Real Estate Specialist (SRES)
What people say
5-star service Honesty/transparency Personalized service Market expertise Post-transaction support
Services
Residential Sales
Our residential sales service combines market expertise with personalized strategies to maximize property value. We offer professional staging advice, targeted marketing campaigns, and skilled negotiation to ensure optimal outcomes. Clients benefit from our extensive network of potential buyers and our commitment to transparent communication throughout the selling process.
Commercial Real Estate
We provide specialized commercial real estate services including property valuation, lease negotiations, and investment analysis. Our team understands complex commercial transactions and offers tailored solutions for office spaces, retail locations, and industrial properties across multiple markets.
Foreclosure Solutions
Our certified experts help homeowners navigate foreclosure alternatives through short sales and other solutions. We provide compassionate guidance while protecting clients' financial interests, leveraging our specialized training to achieve favorable outcomes in challenging situations.
Probate Real Estate
We specialize in handling real estate transactions for probate and estate settlements. Our team provides sensitive, expert guidance through the legal process while ensuring maximum value for inherited properties through strategic marketing and sales approaches.
Relocation Assistance
We offer comprehensive relocation support for clients moving across state lines. From property search to closing coordination, our team manages all aspects of the transition, including connecting clients with trusted professionals for inspections, repairs, and moving logistics.
Questions
What areas do you serve?
We specialize in San Diego County and Phoenix Valley markets for residential and commercial real estate transactions.
What makes your service different?
Our referral-based model allows us to focus entirely on client needs without traditional prospecting activities.
How do you handle out-of-state transactions?
We provide full support for cross-country moves, including virtual tours, remote coordination, and local professional connections.
What certifications do you hold?
Our team maintains advanced certifications including Master Negotiation Expert and Distressed Property Specialist designations.
Do you support charitable causes?
We donate 5% of every commission to the Leukemia and Lymphoma Society through our participation in Team In Training.
How do you price properties?
We provide detailed market analyses considering current trends, comparable sales, and property condition to determine optimal pricing strategies.
Videos
Reviews (5)
Nicole P.
Apr 28, 2021 Report
I can't recommend Brad enough. As a first time homebuyer I wasn't sure what my expectations should be and I was really nervous about it, but I never felt pressured. It's a tough market, but Brad remained positive, confident I'd find a home and communicated every step of the process. I can be a little impatient but Brad works swiftly and is always one step ahead. He's also incredibly knowledgeable and has an answer to every question and that helped quickly ease my fears. Even after I closed on this home he stays in touch and is always willing provide recommendations for
Bj
Jun 04, 2020 Report
Brad Michels at the Michels Reality Group is one of the most remarkable, personable, knowledgeable, experienced, efficient, patient, and thorough real estate agent/broker in San Diego. We highly recommend Brad, his team and his network to anyone in San Diego County; regardless of location, budget or desires, Brad is the one of best San Diego has to offer and will exceed expectations. Not only are you hiring a great agent/broker, you are making a life-long friend. In brevity, Brad has the following to offer:
1. Personality and relationship. Brad will build a strong relationship with you to understand
Michael LaRocca
Jul 25, 2019 Report
Brad was recommended to us(my wife and I) through our Mortgage Broker. We had looked at a few places with a few other realtors and really landed on him because he was easy to talk to. He felt trust worthy and it was easy for us to speak our minds, positive or negative, while looking at places. My wife mostly looked at places with him and he was very patient with us. We were looking for something in our budget range and though some of our offers were well below market, he encouraged us nonetheless. We didn't feel as though we had to speak up extra loud for his time, and he was consistent in checking
Rosie P.
Jun 04, 2019 Report
Brad Michels is one of the best. It was such a pleasure to meet and work with such an amazing person. Not only did Brad become my realtor, but he also became a friend. He is always there to help and answer questions no matter where he is and if he can't answer he knows someone who can.
Brad did what others said could not be done and he always call with an update. Thanks for everything Brad and I pray continuous blessings for you and your family.
Syrena S.
Mar 13, 2019 Report
Brad was awesome. This was my first time buying a condo and he made the whole process very easy! He took me to as many places as I wanted, told me if they were fair market value or what we should go in on for an offer, and walked me through everything after the offer was accepted. He knew everyone that I would need to be in contact with-lender, home inspector, and anything else. It made the whole process easier especially for someone who is new and doesn't know anything about home buying. He communicated well and was always there when I had questions or needed him.

Brad is a genuinely