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Business Details
21 Years
experience
Your Taos Real Estate Experts
The Lora Company is a boutique brokerage established in 2005, serving the Taos real estate market. Our team of four highly skilled brokers brings decades of combined experience and a deep understanding of the local market to each transaction. With a background in hospitality and service industries, we apply those principles to real estate, prioritizing client needs through trust, communication and attention to detail. Our brokers have lived in Taos for many years, providing valuable local knowledge about this unique community's culture, lifestyle and real estate opportunities. We work closely with each client to understand their specific needs, whether they're buying, selling or investing in property. Our service extends to all property types including residential homes, vacation properties, luxury estates, commercial real estate and land.

We offer comprehensive market analysis, strategic pricing guidance, professional photography and effective marketing strategies to maximize property exposure. Our commitment to exceptional service continues beyond closing, as we remain available to assist clients with their ongoing property needs. We combine our extensive professional expertise with genuine passion for our community to provide a distinctive real estate experience. This approach has enabled us to build lasting relationships with clients and contribute to the vibrant Taos community we call home.
Services
Real estate brokerage Property marketing Market analysis Buyer representation Seller representation Property pricing Commercial real estate Land sales
Details
  • Year established: 2005
Highlights and features
  • We combine hospitality industry service standards with real estate expertise
  • Our brokers have decades of combined experience in the Taos market
  • We provide detailed market analyses and strategic pricing guidance
  • We offer professional photography and comprehensive marketing strategies
  • We maintain relationships with local service providers to support clients
Services
Real Estate Brokerage
The Lora Company provides expert real estate brokerage services for buyers and sellers in the Taos market. Our experienced brokers combine hospitality industry service standards with deep local knowledge to guide clients through every transaction phase. We handle all property types including residential homes, luxury estates, commercial properties, and land, with personalized attention to each client's unique needs.
Market Analysis
Our comprehensive market analysis service helps property owners strategically price their homes for optimal sale outcomes. We evaluate current market conditions, comparable sales data, and property characteristics to develop pricing strategies that maximize value while ensuring timely sales in Taos's unique real estate market environment.
Property Marketing
We offer professional property marketing services including high-quality photography, digital marketing campaigns, and MLS listings to maximize property exposure. Our marketing approach combines online platforms like Zillow and Realtor.com with traditional methods to reach both local and national audiences interested in Taos real estate.
Buyer Representation
Our buyer representation service guides clients through the complete home purchase process. From property identification and market evaluation to offer negotiation and closing coordination, we provide expert guidance throughout the transaction. We remain available after closing to assist with ongoing property needs in the Taos community.
Seller Representation
We provide comprehensive seller representation services to prepare properties for market and achieve optimal sale outcomes. This includes professional photography, strategic pricing, marketing planning, and transaction management from listing through closing, ensuring sellers receive maximum value with minimal stress in Taos's evolving real estate market.
People
Peter A. Lora
Founder/Qualified Broker
Peter The Lora Company has over 20 years of real estate experience in Taos. Prior to real estate, he worked in resort management at Kiawah Island and Four Seasons properties. He has served on local realtor associations and brings hospitality service standards to real estate transactions. Peter earned degrees from Cornell and Tulane universities.
Maria Figliolia
Associate Broker
Maria has worked in Taos real estate since 1987 and brings extensive sales experience from corporate travel and United Nations positions. She focuses on personalized service, understanding each client's unique needs, and providing expert guidance through real estate transactions. Maria has deep knowledge of the local market from decades of experience.
Sanjay Poovadan
Associate Broker
Sanjay has over 13 years of operations and real estate experience with national retailers. He moved to New Mexico in 2002, drawn by the state's natural beauty and culture. He serves on multiple community boards and provides expert guidance to clients based on his long-term investment in the Taos area.
Jonah Salloway
Associate Broker
Jonah has lived in New Mexico for over 25 years and transitioned to real estate after owning a local outdoor specialty store. He brings entrepreneurial experience and deep understanding of the Taos lifestyle to real estate transactions. Jonah provides expertise in both residential and commercial property sales.
Questions
What type of real estate services does The The Lora Company Company offer?
The The Lora Company Company provides comprehensive real estate services including buying, selling, and property management for residential homes, vacation properties, luxury estates, commercial properties, and land throughout Taos and Northern New Mexico.
What makes The The Lora Company Company different from other real estate agencies?
We combine our hospitality industry experience with deep local knowledge of Taos to provide personalized service that puts clients' needs first, offering professional photography, strategic pricing, and comprehensive marketing for every property.
Do The The Lora Company Company brokers have expertise in the Taos market?
Yes, our brokers have decades of combined experience in Taos real estate and deep understanding of this unique market's nuances, culture, and community that we apply to every transaction.
What areas does The The Lora Company Company serve?
The The Lora Company Company primarily serves Taos and Taos County, with expertise extending throughout Northern New Mexico, including communities like Arroyo Seco, Taos Ski Valley, Red River, and Angel Fire.
Does The The Lora Company Company handle both residential and commercial real estate?
Yes, we handle all property types including residential homes (permanent, vacation, and retirement properties), commercial real estate, land, and development opportunities throughout the Taos area.
What support does The The Lora Company Company provide for buyers?
We represent buyers throughout the complete purchase process including property identification, market analysis, offer negotiation, inspection coordination, and post-purchase support, all while leveraging our local expertise.