Business Details
Your Fractional CMO Partner for Sustainable Sales Growth
TRAC-M is a division of Lazy Acres Enterprises, LLC, dedicated to empowering small and mid-sized businesses through strategic marketing leadership. We specialize in fractional CMO services, providing experienced guidance to accelerate revenue growth while maintaining a relentless focus on your bottom line. With decades of combined expertise in performance marketing and small business operations, we offer tailored solutions that align with your financial objectives and growth vision. Our approach centers on data ownership, exclusivity, and transparency, ensuring that your marketing efforts yield measurable results.We prioritize building sustainable sales processes, leveraging technology and inbound strategies to create scalable solutions. Our team works as an extension of yours, fostering self-sufficiency through coaching and proven methodologies. Founded on values of trust, integrity, and performance, we are committed to helping local businesses thrive while maintaining competitive advantage in evolving markets.
Services
Fractional CMO
Marketing Audit
Sales Optimization
Inbound Marketing
HubSpot Implementation
Lead Nurturing
Strategic Planning
Traffic Generation
Details
- Year established: 2025
Highlights and features
- We bring 30 years of experience leading performance marketing teams for SMBs.
- You retain full ownership of your marketing data and strategies.
- Our exclusivity guarantee ensures we never work with your competitors.
- We deliver ROI-focused strategies proven through technical audits and planning.
- 30-day money-back promise for risk-free growth experimentation.
Services
Fractional CMO
Seasoned marketing executives provide strategic leadership on a flexible basis. Our fractional CMOs implement revenue-generating frameworks, align marketing with financial performance, and train internal teams for long-term sustainability. Services include metric definition, system implementation, and vendor management.
Marketing Audit
Comprehensive assessment of your marketing effectiveness through data analysis and system evaluation. We identify growth opportunities, technical improvements, and conversion bottlenecks while maintaining confidentiality through NDAs. Deliverables include actionable strategies and ownership of developed plans.
Sales Optimization
Data-driven enhancement of sales processes and team performance. Focus areas include lead qualification frameworks, CRM optimization, and alignment of marketing/sales efforts. Services combine coaching with implementation of scalable systems for measurable conversion improvements.
Inbound Marketing
Holistic approach combining content creation, SEO, and automation tools to attract qualified leads. We build sustainable pipelines through HubSpot-powered systems that track ROI, nurture prospects, and deliver measurable engagement improvements aligned with business objectives.
HubSpot Implementation
Full-scale deployment of HubSpot's marketing, sales, and service hubs tailored to your business needs. Services include workflow automation, database structuring, and performance dashboard configuration to create unified customer experiences and measurable revenue impact.
People
Tom Feary
Principal Consultant
Marketing leader with 30 years of experience building performance teams and growing small businesses. Developed P&L-focused strategies that connect marketing activities to financial outcomes while maintaining local community commitment.
Questions
What qualifies TRAC-M as a fractional CMO provider?
Our team has 30 years of marketing leadership experience with proven success in revenue growth and system implementation for SMBs.
How does TRAC-M ensure marketing effectiveness?
We combine technical audits, data ownership, and P&L-aligned strategies to identify growth opportunities and implement measurable solutions.
What makes TRAC-M different from traditional agencies?
We offer exclusive partnerships, transparent pricing, and a 30-day money-back guarantee while focusing on making your team self-sufficient.
Can TRAC-M work within my budget?
Fractional engagements cost half of a full-time marketing director, with customizable options starting at $399 for technical audits.
What industries does TRAC-M specialize in?
We primarily serve B2B companies, marketing agencies, and media organizations with scalable growth strategies.
