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Amify

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Your Trusted Amazon Growth Partner
As a market-leading Amazon-as-a-Service agency, we empower brands to sell direct on Amazon by leveraging the entire ecommerce flywheel. Our goal is to optimize your presence, grow sales, and maximize profitability through open collaboration, unmatched technology, expertise, and scale. With a proven track record of helping premium brands accelerate growth and scale gross merchandise value, we act as a full-scale extension of your business at a fraction of the cost of hiring additional full-time help.

Our team of 60+ Amazon professionals specializes in branding, marketing, logistics, and supply chain management, delivering strategic, comprehensive services tailored to each brand's unique needs. We blend deep industry knowledge with innovative strategies to deliver results, having helped brands achieve 100% first-year growth and a 37.8% market share. Our commitment to excellence ensures that every aspect of our service, from initial consultation to execution, is executed with precision and care.
Services
Amazon Platform Management Amazon Advertising (PPC) Amazon Creative Content Amazon Supply Chain Strategy Amazon Strategy & Analytics
Highlights and features
  • We offer end-to-end Amazon solutions tailored to your brand's needs.
  • Our team includes 60+ Amazon professionals with specialized expertise.
  • We deliver data-driven strategies proven to achieve 100% first-year growth.
  • We provide hands-on support for campaign creation and ongoing optimization.
  • We act as a full-scale extension of your business at a fraction of the cost.
What people say
Increased sales Dedicated support Successful growth Data-driven insights Award-winning content
Services
Amazon Platform Management
We establish and maintain healthy Amazon seller accounts, including listing setup, unauthorized seller monitoring, and customer service. Our team ensures brand registry compliance, resolves content issues, and manages Amazon cases to protect your brand reputation. By optimizing store operations and maintaining account health, we help brands focus on growth while avoiding lost sales and penalties.
Amazon Advertising (PPC)
Our data-driven PPC strategies optimize media spend through sponsored products, brands, and display ads. We create targeted campaigns that increase visibility, capture market share, and improve ROAS. With ongoing performance analysis and optimization, we ensure efficient ad spend that drives sustainable growth and maximizes return on investment for Amazon sellers.
Amazon Creative Content
We develop award-winning creative assets including A+ Content, Amazon Storefronts, and SEO-optimized listings. Our services enhance brand storytelling, improve conversion rates, and create engaging shopping experiences. Through keyword research, A/B testing, and visual optimization, we help brands stand out in competitive Amazon marketplaces and drive higher sales.
Amazon Supply Chain Strategy
Our supply chain solutions optimize inventory levels, reduce storage costs, and prevent stockouts through demand planning and FBA shipment tracking. We implement strategies to maintain healthy inventory turnover, manage storage limits, and improve fulfillment efficiency. This ensures consistent product availability and minimizes Amazon penalties for sellers.
Amazon Strategy & Analytics
We provide data-driven insights through category analysis, customer behavior profiling, and performance metrics. Our strategic approach identifies growth opportunities, optimizes media spend, and improves product positioning. By leveraging Amazon's analytics tools and proprietary software, we help brands make informed decisions to achieve long-term success on the platform.
People
Ethan McAfee
Founder
Ethan McAfee founded Amify after starting as a pickleball paddle seller. He transformed the business from a home-based operation to a leading Amazon-as-a-Service provider, now managing over $200 million in annual GMV.
Questions
What services does Amify offer for Amazon brands?
Amify provides Amazon Platform Management, Advertising (PPC), Creative Content, Supply Chain Strategy, and Data-Driven Analytics to optimize brand growth and profitability.
How does Amify help brands succeed on Amazon?
We deliver tailored strategies, hands-on optimization, and expert management of Amazon operations to maximize visibility, sales, and long-term success.
What industries does Amify specialize in?
We work across categories including beauty, clothing, gaming, and skincare, with proven expertise in competitive ecommerce markets.
Can Amify help with Amazon advertising campaigns?
Yes, our PPC management optimizes ad spend, targets in-market buyers, and improves ROAS through customized Amazon advertising strategies.
How does Amify handle supply chain challenges?
We implement modernized supply chain strategies to optimize inventory, reduce costs, and ensure timely fulfillment for Amazon sellers.
Reviews (1)
Kathryn Taron
Jun 05, 2018 Report
These guys know how to sell your brand on Amazon. Working with Amazon is so annoying. So glad this team takes care of it for me.