Business Details
20 Years
experience
Your Trusted Partner for Marketing and Web Design Solutions
Insights Marketing is a full-service Vermont-based marketing agency dedicated to helping small businesses thrive in the digital landscape. Founded in 2006 by Kim Dixon, our agency combines strategic thinking with creative execution to deliver tailored marketing solutions. Our team of experts specializes in web design, social media management, email marketing, and brand development, working closely with clients to understand their unique needs and goals. With over 15 years of experience serving businesses across Vermont and beyond, we pride ourselves on building long-term partnerships that drive measurable results.Our approach focuses on storytelling and authentic engagement, ensuring your brand stands out in a crowded marketplace. From initial consultation to ongoing support, we provide the tools and expertise needed to elevate your business's online presence and connect with your target audience effectively.
Services
Web Design
Social Media Management
Email Marketing
SEO Optimization
Brand Development
Details
- Year established: 2006
Highlights and features
- We offer 15+ years of experience in small business marketing strategy
- Our team provides customized marketing packages starting at $300/month
- We combine certified expertise in web design and digital marketing
- Our local Vermont knowledge paired with nationwide remote capabilities
- We guarantee personalized support through free initial consultations
Associations and certifications
- State of Vermont CMO Pre-Qualified Marketing Vendor
- State of Vermont Agency of Transportation DBE Certified
What people say
Knowledgeable team
Professional marketing support
They just GET IT
Love new website
Passionate hardworking folks
Services
Web Design
Our responsive web design services create engaging digital experiences tailored to your business needs. We specialize in WordPress development, e-commerce integration, and SEO optimization to ensure your website converts visitors into customers. From redesigns to brand-new sites, our team delivers modern, mobile-friendly solutions that reflect your unique brand identity while improving online visibility and user engagement.
Social Media Management
We develop strategic social media campaigns across Facebook, Instagram, LinkedIn, and Twitter to boost engagement and grow your audience. Our services include content creation, ad campaigns, analytics reporting, and community management. By leveraging platform-specific tools and audience insights, we help businesses maintain consistent brand messaging while maximizing their social media ROI through targeted outreach and performance tracking.
Email Marketing
Our email marketing solutions help businesses nurture leads and maintain customer relationships through personalized communication. We create and manage monthly e-newsletters, automated drip campaigns, and promotional emails with compelling content and clear calls-to-action. With advanced analytics and A/B testing, we optimize deliverability and conversion rates to ensure your messages effectively reach and resonate with your target audience.
SEO Optimization
We implement proven SEO strategies to improve your website's search engine rankings and organic traffic. Our approach includes keyword research, on-page optimization, content development, and technical audits to identify improvement opportunities. By aligning with Google's best practices and tracking performance metrics, we help businesses increase online visibility, attract qualified leads, and maintain competitive advantage in their industry niche.
Brand Development
Our branding services create cohesive visual identities that communicate your business values and differentiate your offerings. We develop logos, color palettes, typography systems, and marketing templates that maintain consistency across all platforms. Through strategic brand messaging and style guidelines, we help businesses establish professional, memorable identities that build trust with customers and reinforce brand recognition across digital and print materials.
People
Kim Dixon
Founder and President
With over 15 years of marketing experience, Kim founded Insights Marketing in 2006 after a successful career innovating business strategies across multiple industries. She specializes in business consulting, marketing plan development, and sales implementation, bringing strategic vision to every client partnership.
Nathan White
Web Developer
Nathan specializes in WordPress web design and development with expertise in HTML5, CSS3, and JavaScript. He manages server configurations, domain setups, and email systems while providing technical training to clients, ensuring seamless digital experiences and long-term website maintainability.
Mackenzie Raymond
Digital Marketing Specialist
Mackenzie combines tourism management expertise with digital creativity to develop authentic brand presences. She focuses on social media strategy, content creation, and email marketing campaigns that connect businesses with their target audiences through compelling storytelling and platform-specific optimization.
Questions
What marketing services do you offer for small businesses?
We provide comprehensive marketing solutions including web design, social media management, email campaigns, SEO optimization, brand development, and customized marketing packages starting at $300/month.
How do you tailor marketing strategies to individual businesses?
We begin with a free consultation to understand your specific goals, target audience, and industry challenges, then create customized marketing plans that align with your business objectives and budget requirements.
Do you work with businesses outside Vermont?
While based in Vermont, we serve clients nationwide through remote collaboration tools, maintaining the same high level of personalized service regardless of location.
What experience does your team have?
Our team brings decades of combined experience in marketing strategy, web development, and digital advertising, with certifications in Google Analytics, WordPress development, and Vermont state vendor programs.
How can I get started with your services?
Contact us for a free, no-obligation consultation to discuss your marketing needs. We'll assess your current strategy and recommend tailored solutions that fit your business goals and budget.
