Business Details
37 Years
experience
Your Partner for Strategic B2B Marketing Solutions
Connect Marketing has been a trusted partner to high-tech B2B brands for over 30 years, delivering measurable growth through strategic storytelling and comprehensive marketing solutions. Our full-service approach combines public relations, analyst relations, video production, and lead generation, tailored specifically to the connectivity technology sector. With decades of experience, our seasoned team understands market dynamics, buyer personas, and winning strategies to outperform competitors.We prioritize results-driven campaigns over theoretical promises, leveraging deep industry relationships and proven methodologies to amplify brand visibility and generate qualified leads. Our creative capabilities span editorial content, branding, digital marketing, and video production, ensuring messages resonate across all channels. From corporate overviews to technical explainers, we transform complex concepts into compelling narratives that engage prospects and drive conversions.
Services
Public Relations
Video Production
Lead Generation
Analyst Relations
Creative Services
Details
- Year established: 1989
Highlights and features
- We have 31 years of experience in B2B technology marketing
- Our team provides full-service capabilities from PR to video production
- Specialized in storytelling that converts technical concepts into market-ready content
- Proven track record with 60% monthly growth results for clients
- Strategic partnerships with industry analysts and media outlets
What people say
Excites our buyers
60% growth rate
Trusted partner
Game-changer
Seasoned team
Services
Public Relations
Our public relations practice builds brand awareness and credibility through strategic media outreach and analyst relations. With decades of experience in B2B technology sectors, we craft compelling narratives that secure placements in tier-1 publications and analyst reports. Our team manages crisis communications, press events, and thought leadership campaigns to position clients as industry authorities.
Video Production
We create visually engaging videos that simplify complex technology concepts for target audiences. Our production capabilities include animated explainers, product demos, customer testimonials, and corporate overviews. These videos serve as powerful tools for top-funnel awareness and sales enablement materials, with production spanning concept development to final mastering.
Lead Generation
Our demand generation programs combine digital marketing strategies with targeted content to attract qualified prospects. Through social media management, search engine optimization, and targeted campaigns, we create lead pipelines that align with client business objectives while maintaining brand consistency across all touchpoints.
Analyst Relations
We develop strategic relationships with industry analysts to amplify client messaging and validate market position. Through competitive analysis and positioning guidance, our program helps clients leverage analyst insights for improved sales enablement and market differentiation, focusing on key players like Gartner and Forrester.
Creative Services
Our creative team produces compelling editorial content, infographics, and branding materials tailored to B2B audiences. From whitepapers to web design, we ensure technical accuracy while making complex information accessible. Services include sales enablement collateral, brand strategy development, and multi-platform content adaptation.
People
Neil Myers
Founder & Chairman
Over 30 years in high-tech PR, founded Connect Marketing in 1989. Led company to multiple Inc 500/5000 recognitions. Focuses on strategic messaging and content creation for B2B clients.
Holly Hagerman
CEO
25+ years in tech PR, specializing in market leadership positioning. Built strategic programs for major tech brands including ServiceNow and F5 Networks. Focuses on corporate communications and media relations.
Sherri Walkenhorst
Senior Partner
27 years of B2B communications experience. Develops programs to build brand credibility and increase share of voice. Expertise in crisis communications and thought leadership initiatives.
Mike Bradshaw
Senior Partner
20+ years in high-tech communications. Focuses on integrated PR strategies and media relations. Manages over 500 annual media interviews for clients across traditional and digital platforms.
Janeen Bullock
Managing Partner
20 years of operational leadership experience. Oversees day-to-day business operations including project management, financial accountability, and client services coordination for the agency.
Questions
What services does Connect Marketing offer?
We provide public relations, video production, lead generation, analyst relations, and creative content services for B2B technology companies.
How does Connect Marketing handle client relationships?
We function as strategic partners, leveraging decades of industry relationships and tailored approaches to meet specific client objectives.
Can Connect Marketing help with technical content?
Our team specializes in transforming complex technical information into clear, compelling content that resonates with target audiences.
What makes Connect Marketing unique?
We combine national firm capabilities with boutique agency flexibility, focusing exclusively on B2B technology marketing for 31 years.
How does Connect Marketing measure success?
We track message pick-up, site traffic, share of voice, and lead generation to ensure tangible results for clients.
Videos
