Business Details
Trusted Data-Driven Marketing Solutions for Targeted Audiences
PGM Solutions delivers data-driven marketing insights to help brands target high-value consumers across movers, shopping behaviors, auto ownership, and lifestyle segments. Acquired by Porch Group in 2021, our team leverages proprietary data and advanced analytics to enhance targeting accuracy and campaign performance. With access to early mover signals and property insights from Porch Group's home services ecosystem, we enable brands to engage audiences at peak buying intent.Our leadership team specializes in innovative new mover marketing solutions, combining 220+ million consumer records with 400+ attributes for omnichannel outreach. We prioritize measurable results through continuous campaign optimization and comprehensive performance analytics.
Services
Email Marketing
Data Append
Connected TV Advertising
Direct Mail Marketing
Customer Data Platform
Social Media Advertising
Highlights and features
- We provide access to 220+ million consumer records with 400+ attributes for precise targeting
- Our proprietary mover signals enable early engagement with transitioning households
- We leverage Porch Group's unique home services ecosystem for property insights
- Our solutions combine data hygiene, append services, and omnichannel campaign execution
- We deliver measurable results with campaign performance analytics and optimization
Associations and certifications
- Great Place to Work-Certified
What people say
Enhanced campaign performance
Accurate data
Measurable results
Services
Email Marketing
Reach over 450 million consumers through permission-based email marketing with demographic enrichment and spam trap filtration. Our deployment solutions ensure compliance while maximizing engagement across 400+ consumer attributes. Campaigns benefit from integrated data append services and analytics.
Connected TV Advertising
Hyper-target streaming audiences using mover status, automotive ownership, life events, and purchase intent signals. Our platform delivers ads across 87% of US households with connected TV devices. Campaign effectiveness is demonstrated through measurable ROI improvements in home services marketing.
Data Append
Enhance customer databases with missing contact information and demographic insights including income, education, and lifestyle attributes. Solutions include postal validation, phone verification, and email hygiene to improve campaign accuracy and delivery success rates.
Customer Data Platform
Centralize customer data from multiple sources into a unified 360-degree view using our Velocity platform. Enable personalized customer journeys across channels through automated workflows, actionable analytics, and real-time data enrichment capabilities.
Direct Mail Marketing
Reach households through customized direct mail campaigns using Welcome Wagon partnerships and demographic segmentation. Services include list building, creative design, and targeting of life stage segments including movers and new parents to drive response rates.
Questions
What data sources does PGM Solutions use for audience targeting?
We utilize 220+ million consumer records with 400+ attributes, automotive VIN data, property insights from Porch Group, and behavioral analytics.
How does PGM Solutions measure campaign effectiveness?
Our Velocity platform provides actionable analytics with visualization tools, attribution modeling, and ROI tracking across all marketing channels.
What industries benefit most from your services?
Home services, automotive, retail, financial services, and furniture/home goods sectors achieve optimal results with our mover signals and life event targeting.
Do you offer multi-channel campaign solutions?
Yes, we provide integrated campaigns across email, direct mail, connected TV, social media, and programmatic advertising through unified audience targeting.
How quickly can campaigns be deployed?
Standard campaigns deploy within 2-3 business days, with rush options available for time-sensitive marketing initiatives.
