PR does not stand for press release. Not at Castle, anyway. The most effective PR starts with strategy - sound thinking that considers all of the available avenues for reaching the right audiences at the right time with the right messages.
We have extensive crisis management experience leading national high-profile, high-stakes crises and helping our clients through sensitive and often highly charged matters around discrimination, wrongful termination, financial malfeasance, Title IX, litigation, sexual misconduct, data breaches and regulatory investigations.How do I connect and engage with my customers?
We have extensive crisis management experience leading national high-profile, high-stakes crises and helping our clients through sensitive and often highly charged matters around discrimination, wrongful termination, financial malfeasance, Title IX, litigation, sexual misconduct, data breaches and regulatory investigations.How do I connect and engage with my customers?
Services
Our Clients
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A true partnership is a two-way street - ideas and information flow openly and regularly, based on a foundation of mutual trust and respect for one another's expertise - and our clients embrace this philosophy. The best and most productive relationships are synergistic and goal-oriented, and a long-term relationship has the value add of deep-rooted industry and company knowledge and relationships.
Contact Us
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There is very limited on-street metered parking available in the Navy Yard. We encourage you to use public transportation or grab a cab or Uber. A public ferry is available from Long Wharf to the Charlestown Navy Yard. If you drive, here are recommended parking options within walking distance (listed in order of proximity).
The Castle Group
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Castle fuels client campaigns with the best creative ideas, strategies and tactical execution, supported by world-class client service, to help our clients achieve their business goals. In 1996, we built Castle on a simple belief: public relations and events are the most powerful and credible messaging and motivational tools.
Public Relations
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PR does not stand for press release. Not at Castle, anyway. The most effective public relations starts with strategy - sound thinking that considers all of the available avenues for reaching the right audiences at the right time with the right messages. Traditional media has changed dramatically, with more competition for fewer coverage opportunities making knowledge of the media landscape and targeted pitching ever more important.
Thought Leadership
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If a tree falls in a forest but no one is there to hear it, does it make a sound? What about the many experts within your organization? If no one hears them speak at events, reads their blog posts, whitepapers or quotes in the media, how will anyone know just how resourceful your organization is? Our job is to define, promote and disseminate your views and perspectives, enhancing your position of thought leadership within your industry.
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