Business Details
34 Years
experience
Your Madison Real Estate Experts
Haviland Real Estate has been a trusted leader in the Madison-area real estate market for over 25 years, consistently ranking as the top-selling team at Stark Company Realtors. Our approach combines decades of local market expertise with a client-first philosophy, ensuring every transaction reflects our commitment to creating value for homeowners and buyers. We specialize in luxury properties, lake homes, and investment properties, leveraging our deep understanding of neighborhoods like Middleton, Verona, and Shorewood Hills.Our proven 6-step selling process, professional staging, and targeted marketing strategies maximize property visibility and value. As integrative negotiators, we prioritize collaborative solutions that benefit all parties while maintaining transparency throughout every stage of the transaction. Our team's dedication to excellence is reflected in our track record of selling homes quickly at competitive prices, supported by personalized service that extends beyond closing to include lifelong local resource recommendations.
Services
Home Buying
Home Selling
Luxury Homes
Neighborhood Expertise
Market Analysis
Property Marketing
Details
- Year established: 1992
Highlights and features
- Ranked #1 in sales volume at Stark Company Realtors for 25 consecutive years
- 30+ years of local market expertise in Madison and surrounding communities
- Proven 6-step selling process maximizes home value and reduces time on market
- Professional staging and architectural photography included at no extra cost
- Integrative negotiation strategies create mutually beneficial transaction outcomes
What people say
Best real estate agent around
Amazing team that works with you
Homes sold in under 24 hours
Expert local market knowledge
Professional and compassionate service
Services
Home Selling
Our comprehensive home selling process combines professional staging, architectural photography, and targeted marketing to maximize property exposure. We provide detailed comparative market analyses and use integrative negotiation techniques to secure optimal sale terms. With a proven 6-step methodology, we help clients achieve competitive pricing and rapid sales, consistently outperforming market averages in key Dane County neighborhoods.
Home Buying
We guide buyers through every stage of the home acquisition process, from initial market analysis to closing. Our services include personalized property searches, neighborhood evaluations, and strategic offer preparation. Leveraging our deep local expertise, we help clients identify value opportunities and negotiate favorable terms while ensuring alignment with individual lifestyle needs and financial goals.
Luxury Homes
Specializing in premium properties, we offer tailored marketing strategies and exclusive buyer representation for luxury homes. Our team understands the unique requirements of high-value transactions, providing discreet service, professional photography, and access to an extensive network of qualified buyers and sellers in Madison's most desirable neighborhoods.
Neighborhood Expertise
With decades of experience across Madison-area communities, we provide in-depth neighborhood insights including market trends, school districts, and development patterns. Our team specializes in areas like Shorewood Hills, Middleton, and Verona, offering clients data-driven guidance to make informed real estate decisions aligned with their lifestyle preferences.
Property Marketing
Our marketing approach combines traditional and digital strategies to maximize property visibility. Services include professional interior/exterior photography, virtual tours, targeted social media campaigns, and print materials. We utilize local agent networks and global marketing platforms to attract qualified buyers, ensuring homes receive maximum exposure through both online and in-person channels.
People
Susi Haviland
Realtor
With over 25 years as Madison's top-selling agent, Susi combines market expertise with personalized service. She leads the team's client-focused approach, specializing in luxury properties and integrative negotiation strategies.
Paul Haviland
Realtor
Bringing extensive negotiation experience, Paul specializes in helping clients achieve optimal real estate outcomes. He focuses on market analysis and strategic positioning to maximize property value for sellers.
Becky Behling
Photographer + Marketing Director
Becky oversees all visual content creation, ensuring professional-quality photography and marketing materials that highlight each property's unique features to attract potential buyers.
Cindy Wirth
Executive Assistant
Cindy provides essential administrative support, coordinating transactions and client communications while maintaining the team's operational efficiency.
Heather Rygg
Listing Specialist
Heather focuses on preparing properties for market, managing staging consultations and coordinating marketing efforts to enhance home presentation and buyer appeal.
Questions
What areas does Haviland Real Estate specialize in?
We specialize in Madison, Middleton, Verona, Shorewood Hills, Downtown Madison, and surrounding Dane County communities with deep neighborhood expertise.
How does your home selling process work?
Our 6-step process includes home evaluation, pricing strategy, professional staging, targeted marketing, integrative negotiations, and closing support to maximize your home's value.
Do you offer photography services for listed properties?
Yes, we provide professional architectural photography and virtual tours at no additional cost to enhance online property presentation.
What makes your team different from other realtors?
We combine 25+ years of local market experience with personalized service, proven negotiation strategies, and comprehensive marketing resources to deliver superior client outcomes.
Can you help with luxury property transactions?
Yes, we specialize in high-end real estate transactions, offering tailored marketing strategies and discreet representation for luxury homes and estates.
Do you provide market analysis reports?
Yes, we offer detailed comparative market analyses to help clients understand current market conditions and determine optimal pricing strategies.
