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Parsons Sewing Connections is an authorized Husqvarna Viking, Brother and Juki dealer and your expert source for all your sewing, quilting and embroidery dilemmas. Our certified repair team will keep any model of sewing machine running like new. We offer a fun selection of classes for all levels of sewists, and we now offer Custom Embroidery, Long arm Quilting Services and Scan n Cut crafting machines for applique work and scrapbooking.

We feature both the Koala and Tailormade line of sewing cabinets to help you plan and organize your sewing nook or studio. Parsons Sewing Connections will become your GO TO resource for all sewing related items. Stop by and speak with our team of experts: Marlene, Nancy, Anne Marie, Jane, Tammy and Ginny.
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About Us
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Parsons Sewing Center opened its door in 1953 in Holyoke, Ma, under the ownership of Mr. Wally Parsons thus, beginning a long New England tradition of sewing machine sales, service and trust. Mr. Parsons began by selling Singer sewing machines and in 1970 he moved his business to High St. in Holyoke, MA where he brought his wife into the business to begin offering lessons in sewing and free motion embroidery.
Sewing
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Parsons Sewing Connections is a multi-dealer brand sewing store. We feature the Husqvarna /Viking, Brother and Juki lines of machines. Each Sewing machine brand has its own uniqueness and features that appeals to its own sewist. We pride ourselves in helping you choose the make and model of machine that fits your needs and budget.
Service and Repairs
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All Sewing Machine repairs are done ON SITE at Parsons Sewing Connections. Our expert technician Jane, is certified in all aspects of service and repair for ALL Brother AND Husqvarna/Viking machines from 1950's models to the top of the line Brother Dream Machine and Viking Designer Epic. We ALSO service other makes and models of Sewing Machines and Sergers such as Juki, Singer, White, Kenmore, Janome, Necchi, Bernina mechanical and store brands.
Meet Our Staff
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Parsons has been and will continue to be a TRUSTED Name in the sewing industry. We employ a well rounded group of employees who are cross-trained in the various areas of sewing, serging, embroidery and repairs. Parsons Sewing Connections continues to be the #1 place in Western New England that people trust to seek assistance in sewing machine sales and service.
Class Descriptions
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This class is for the beginner who wants to learn about how a sewing machine works while creating several projects. Now that you have some basic understanding of sewing you will be able to tackle some more challenging techniques. The goal is for a more polished look with emphasis on pattern layout, types of appropriate fabric for the project and improving your skills on the sewing machine.
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