Dave Horton Advertising
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Dave Horton Advertising
While helping businesses thrive for the last 30 years, I have established proven marketing strategies that get results without waste. Not all businesses are alike. Thus I customize advertising plans that grab the attention of hyper-targeted buyers. In addition, I no longer allow my clients to pour money into non-targeted advertising and hope someone discovers their message.

Today, with the help of online tools, I can locate people who are looking for exactly what you are selling. Thus, I create messages that reach these eager buyers in a cost-effective manner. And I entice these people to buy. As a result, your return on investment is trackable and proven to work. As a result, using these tools properly will blow away results using traditional methods of advertising.
Services
Branding
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Branding is one of the most important aspects of your business. As a result, an effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does "branding" mean? How does it affect a small business like yours? Simply put, your brand is your symbol or design that identifies and differentiates you or your product from other products.
Logo Design Naples
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After designing 100's of logos in Naples and throughout the U.S., I have created a system that incorporates clients' ideas from day-one to turn their vision into a reality. Through consultation and refinement during the design process, your perfect business logo can be created through direct collaboration.
Company Identity Naples
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Consistency is key. I will present you with a company identity booklet that will contain specific rules for the use of your logo, colors, fonts, signage, printing specifications, and secondary elements. It is important that you strictly follow these rules to maintain your company brand. Many times a rouge designer will be tempted to incorporate their own "touch" to a job for you.
Website Design
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Analysis of your target customer. What are they looking for? What keyword phrases do they use in searching for your product or service? What are their demographics? What are the key problems they are searching for solutions for? Only after we have the answers to these questions do we develop a design concept that will grab their attention, answer their questions, and point to you as the solution to their needs.
Seo
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One sure-fire way of getting your site to the top of the search engine rankings immediately is to pay for it via a Pay Per Click campaign. While organic search engine placement is obviously better (after all, it's free!), ranking on page 1 sometimes can take some time - depending on your keyword competition.
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