Business Details
19 Years
experience
Your Trusted Digital Marketing Partner in Santa Rosa
WSI Smart Marketing is a leading digital marketing agency based in Santa Rosa, California, with over 30 years of combined experience in online marketing strategies. Our team of digital marketing leaders specializes in AI optimization, traditional SEO, pay-per-click campaigns, social media management, and website development to maximize return on investment for clients. We partner with businesses to create tailored solutions that drive measurable results, leveraging insights from our global network to deliver localized impact.Our commitment to innovation is reflected in our recognition as one of WSI's top-performing agencies worldwide. We prioritize client relationships, offering 24/7 support and transparent reporting to ensure long-term success. With expertise in ADA compliance, cybersecurity, and content marketing, we help businesses thrive in competitive digital landscapes. Our community involvement and dedication to ethical practices underscore our mission to grow both client businesses and the local economy.
Services
SEO
PPC
Social Media
Website Security
ADA Compliance
Email Marketing
AI Marketing
Google Maps Optimization
Details
- Year established: 2007
Highlights and features
- We offer 30+ years of combined digital marketing expertise
- Our team includes certified SEO and analytics professionals
- We implement AI-driven strategies for competitive advantage
- We provide transparent reporting with measurable results
- We maintain ISO-level cybersecurity standards for website protection
Associations and certifications
- WSI Network
What people say
435% traffic increase
Award-winning results
Expert team
Custom strategies
Excellent support
Services
Search Engine Optimization
Our SEO services improve website visibility through technical optimization, content strategy, and backlink building. We conduct competitive analysis and implement on-page SEO while tracking over 15% close rates for organic leads. With local SEO focus, we help businesses rank higher in Sonoma County and surrounding areas through continuous algorithm adaptation.
Pay-Per-Click Advertising
We manage targeted PPC campaigns across Google and social platforms, achieving 41% click share for top ads. Our bid management and audience research deliver 3x higher conversions while optimizing budget efficiency. Real-time analytics track 80% brand awareness lifts from search ads to maximize ROI.
Website Security
Our security packages include 24/7 monitoring, daily backups, and plugin updates to prevent breaches. Level I plan at $199/month covers basic protections while Level II adds content management. We maintain 99.9% uptime through proactive threat detection and immediate vulnerability patching.
ADA Compliance
We implement WCAG guidelines through monthly audits and mitigation. Tier 1 service at $99/month supports up to 100k pageviews with accessibility tools integration. Our solutions reduce legal risks while expanding market reach to 61 million Americans with disabilities.
Social Media Marketing
We create platform-specific content strategies that boost engagement and brand awareness. Our campaigns leverage 78% Facebook purchase intent and 90% brand exposure improvements through targeted advertising and analytics-driven optimization across major social networks.
People
Ryan Kelly
Founding Partner & CEO
Digital marketing expert with 20+ years experience, creator of SEO on the GO, and recognized as North Bay Business Journal's 40 Under 40 honoree. Leads WSI's global network integration while maintaining local business advocacy.
Cynthia Mordecai
Partner & COO
18-year marketing veteran and North Bay Influential Woman award recipient. Oversees operations and strategic growth initiatives, combining data-driven decision-making with team development expertise to drive client success.
Devin Halliday
Marketing Director
Certified SEO specialist with 20 years in digital strategy. Focuses on AI integration and campaign optimization, blending creative thinking with analytics to deliver measurable client results while mentoring marketing professionals.
Questions
What digital marketing services do you offer?
We provide SEO, PPC, social media management, website security, ADA compliance, email marketing, and AI-powered solutions tailored to business needs.
How do you measure campaign success?
We use Google Analytics and custom reporting to track KPIs like traffic growth, conversion rates, and ROI with monthly performance analysis.
Are your services available locally?
We specialize in Sonoma County marketing but serve businesses nationwide through our global network resources.
Do you offer website security?
Yes, our security plans include monitoring, backups, and vulnerability protection starting at $199/month with 24/7 support.
Can you help with Google Maps visibility?
Our local SEO services include Google Maps optimization with three pricing tiers to improve local search rankings.
Videos
Reviews (6)
Denise R.
Oct 21, 2021
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Julianna at WSI rebuilt our website beautifully! We are a small nonprofit, helping heart transplant recipients in Northern California, and she and her team listened to us, and thought outside the box and created something vibrant, user friendly and easy to navigate! Love her and the team at WSI! So grateful to have found them.
Kenny Cotton
Nov 06, 2019
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Ryan, Cynthia, Destinee, and the WSI Team have been amazing to work with! From our initial meeting, they were professional, knew what they were talking about, and were genuinely nice people. They're very responsive, collaborate well, and experts in their field of internet marketing. We're seeing the results and are very pleased. Thank you WSI for all of your hard work!
Francois Muscat
Oct 03, 2019
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I have had the pleasure of working with Ryan as part of the WSI Top Gun team. We are a group of 16 Digital Marketing consultants who the WSI Franchisor trusts, as advisors and representatives of our digital marketing consultant network. Ryan is a new member to the team and joined us early in his business journey as a result of his amazing… record-breaking growth, year on year. He is totally focused on his business and client satisfaction and I have seen this run throughout his entire team. Ryan’s has a genuine desire to help others and this is what attracts us to Ryan. If you choose
Madi W.
Oct 02, 2019
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Cynthia and Ryan at WSI are AMAZING! Great service, constant contact and very reliable. We have seen great and huge results since we started using WSI. We couldn't be happier with our SEO and overall growth. We couldn't recommend them enough for your marketing needs. For all marketing needs, WSI is the place to use!
Jessie Noe-Revuelta
Sep 28, 2019
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WSI has been an amazing company to work with through my work for going on two years now for managing or website and SEO. We came into it knowing nothing about SEO and received a thorough and understandable education on what it is, how it works, and what it can do for us. We get comprehensive reporting of how our website is preforming and even how… many phone calls we get as a result of our SEO. The whole team is quickly responsive to questions and such a pleasure to work with. Not to mention they are affordable, even to a family owned and operated business like ours! Thank you WSI!
Anne Struven Hadley
Sep 23, 2019
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WSI is wonderful. I have used them has my marketing team for several years. They listen to what I have to say and are always striving to do better and come up with innovative ideas. If you are looking for a marketing company give them a call. Highly recommend. 5 stars
