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Business Details
9 Years
experience
Your Trusted Primary Care Partner in Huntsville, AL
Innova Primary Care is a patient-centered healthcare practice dedicated to delivering comprehensive primary care services through a team of experienced medical professionals. Founded on principles of empathy, clinical excellence, and preventive care, we prioritize building long-term relationships with patients to address both acute and chronic health needs. Our providers specialize in family medicine, internal medicine, and preventive health, with a focus on empowering patients through education and personalized treatment plans.

With locations in Huntsville and Madison, Alabama, we utilize advanced technology and evidence-based practices to ensure efficient, accessible care. Our commitment to community health is reflected in our high patient satisfaction scores, rapid response times, and emphasis on disease prevention and wellness optimization.
Services
Primary Care Preventive Medicine Chronic Disease Management Urgent Care Visits Telehealth Services Lab Testing Vaccinations Wellness Exams Geriatric Care Women's Health
Details
  • Year established: 2017
Highlights and features
  • We offer 24/7 patient portal access with 99% response rate within 24 hours
  • Our providers have specialized expertise in chronic disease management
  • We maintain a 05-minute average lobby wait time for efficient service
  • Our team includes board-certified physicians and nurse practitioners
  • We utilize advanced technology for population health management
Associations and certifications
  • NCQA
  • KLAS
What people say
99% message response 05-minute wait time 95 NPS score Board-certified providers Preventive focus
Services
Primary Care
Our primary care services provide comprehensive, continuous medical care for patients of all ages. We focus on preventive health, early disease detection, and management of chronic conditions through personalized treatment plans. Our board-certified providers build long-term relationships with patients to ensure coordinated, holistic care that addresses both physical and mental health needs.
Chronic Disease Management
We specialize in managing chronic conditions like diabetes, hypertension, and COPD through tailored treatment plans. Our team combines medication management, lifestyle counseling, and regular monitoring to optimize patient outcomes. Using evidence-based protocols, we help patients maintain quality of life while minimizing disease complications through proactive, patient-centered care.
Preventive Care
Our preventive care programs focus on disease prevention and health promotion through regular screenings and patient education. Services include annual wellness exams, cancer screenings, and immunizations. We emphasize lifestyle modifications and early intervention to reduce long-term health risks, helping patients maintain optimal wellness through personalized prevention strategies.
Telehealth Visits
Telehealth services offer convenient access to medical care through secure video consultations. Patients can receive diagnoses, treatment recommendations, and follow-up care from home. This service maintains continuity of care while reducing office visits, particularly beneficial for routine check-ups, medication management, and minor acute conditions requiring prompt attention.
Lab Testing
On-site lab services provide rapid, accurate diagnostic testing for efficient patient care. We offer comprehensive blood work, urinalysis, and specialized panels for metabolic, cardiac, and infectious disease screening. Our CLIA-certified lab ensures timely results with strict quality controls, supporting prompt diagnosis and treatment decisions within our integrated care model.
People
Dr. Brooke Uptagrafft
President and CEO
Board-certified family physician with 15+ years of experience, founder of Innova Primary Care. Specializes in preventive medicine and chronic disease management. Advocate for patient-centered care models that integrate technology and personalized treatment plans.
David Uptagrafft
CIO and Director of Healthcare Experience
Healthcare technology leader with expertise in population health management systems. Oversees clinic operations, quality initiatives, and patient experience programs. Former software executive with 12 years of healthcare IT experience implementing innovative care delivery solutions.
Dr. Hannah Bowers Sasser
Family Medicine Physician
Board-certified family medicine physician with fellowship training in obstetrics. Specializes in women's health and preventive care. Graduated from UAB with dual degrees in Biology and Spanish, completed residency at UAB Huntsville with additional obstetric fellowship training.
Hunter Muzny
Family Nurse Practitioner
Master's-prepared nurse practitioner with 4 years of ICU experience. Focuses on patient education and preventive health. Graduated from University of Alabama in Huntsville with BSN and MSN degrees. Special interest in developing long-term patient relationships for improved health outcomes.
Hope Dunn
Lab Manager
Certified clinical laboratory technician with 21 years of experience. Oversees lab operations for both clinic locations. Committed to ensuring accurate, timely test results while maintaining exceptional patient experience during lab procedures. Graduate of Wallace State Community College.
Questions
What primary care services do you offer?
We provide comprehensive primary care including preventive exams, chronic disease management, acute illness treatment, women's health services, and telehealth consultations.
Do you accept new patients?
Yes, we accept new patients at both our Huntsville and Madison locations. Use our online form to request pre-registration for new patient appointments.
What insurance plans do you accept?
We work with most major insurance providers. Contact our billing department to verify coverage details for your specific insurance plan.
How can I access my medical records?
Patients can access records through our secure patient portal, which also allows appointment scheduling, medication refills, and secure messaging with providers.
What should I bring to my first appointment?
Bring photo ID, insurance card, and any relevant medical records. Complete your medical history questionnaire through the patient portal before arrival.
Do you offer same-day sick appointments?
Yes, we provide same-day appointments for acute illnesses. Use our online booking system to schedule immediate care when needed.
Reviews (4)
Tina Marteen
Jan 31, 2022 Report
Innova doctors and especially Dr Uptagrafft has terrible bedside manners. My aunt almost died with double pneumonia while they mistreated her. No X-rays, no medicine, nothing. They are recognized by BCBS which means they do what they can to not treat you and not give you meds when sick. These people are rude and neglectful!
Caitlin Allard
Jan 30, 2022 Report
Dr Uptagrafft has a bad attitude and doesn't listen to her patients and this is how she misdiagnoses so many. Cindy was informed of the situation and she tried to sweep it under the rug.
Alex
Jan 12, 2022 Report
Best primary care doctor I've ever been to. I'll never go anywhere else! They genuinely care about your health, listen to you, and even get you in quickly.
Update, I've gone here for 4 years. 5 stars not enough. Their practice has grown, with quite a few RNs and a D.O., in house blood work and other labs, and they still take the time to listen to you. I've never been to another doctor where I felt like they genuinely cared for my health like they do here.
Ally B.
Dec 15, 2021 Report
Every other doctors office in Huntsville should take lessons from Innova when it comes to making patients feel safe during COVID. From the sanitizer stations, to the masking, to being allowed to wait in your car, Innova has gotten it right. I feel safe when visiting and their attention to precautions makes the experience less stressful. Everyone is also super nice!