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Business Details
50+ Years
experience
Your Trusted Midwest Dry Van Trucking Partner
Heding Truck Service, founded in 1927, is a family-owned trucking company rooted in South-Central Wisconsin. Our legacy of excellence spans nearly a century, built on a commitment to superior customer service and on-time deliveries. We specialize in regional and long-haul dry van services, operating nationwide across the continental United States. Our infrastructure ensures safe, efficient transportation with daily status updates for clients. With a customer base grown largely through referrals, we pride ourselves on fostering long-term, mutually beneficial relationships.

Our teamfrom drivers to office staffdelivers professional, courteous service, supported by well-maintained equipment and a 99%+ on-time delivery rate. As a third-generation business, we blend tradition with innovation, adapting to industry trends while maintaining our founding principles of reliability and service.
Services
Dry Van Services Regional & Long-Haul On-Time Delivery Nationwide Broker System Equipment Maintenance
Details
  • Year established: 1927
Highlights and features
  • We offer 90+ years of experience in dry van trucking.
  • Our family-owned business prioritizes personalized customer relationships.
  • We maintain a 99%+ on-time delivery rate.
  • Our nationwide broker system ensures flexible service options.
  • We serve the same loyal customers since the 1950s.
What people say
99% on-time delivery Professional drivers Well-maintained equipment Long-term customer relationships Family-owned service
Services
Dry Van Trucking
Our dry van services specialize in secure, temperature-controlled freight transportation across the continental U.S. Using 53' composite trailers, we ensure product safety for regional and long-haul deliveries. With a focus on perishables and general cargo, our experienced drivers and advanced tracking systems guarantee 99%+ on-time performance.
Regional Hauling
We provide efficient regional hauling solutions tailored to Midwest, Eastern, and Southern U.S. markets. Our drivers' familiarity with local routes and regulations ensures timely deliveries, while our flexible scheduling accommodates urgent shipments. This service complements our long-haul network for comprehensive logistics support.
Long-Haul Services
Our long-haul services connect coast-to-coast with consistent reliability. Equipped with modern trailers and real-time tracking, we handle time-sensitive freight across state lines. The service includes dedicated routes and status updates, supported by our nationwide broker partnerships for expanded capacity.
Equipment Maintenance
We maintain a fleet of 53' composite dry vans through rigorous inspection schedules and professional mechanics. This service ensures compliance with safety standards, reduces breakdown risks, and extends vehicle longevity. Well-maintained equipment directly supports our 99% on-time delivery commitment.
Broker System
Our nationwide broker system expands service flexibility by connecting with trusted partners. This network allows rapid capacity adjustments during peak demand while maintaining quality control. Clients benefit from consistent service levels across all regions without compromising reliability.
People
Mark Heding
President
Third-generation leader with 40 years of experience in trucking operations, safety, and management. Semi-retired but still actively involved in daily operations, Mark ensures continuity of the company's core values.
Jennifer Heding-Weber
Vice President
Former customer service leader with 36 years of experience fostering employee satisfaction and client relationships. Remains active in company operations despite partial retirement.
Lucas Penshorn
Chief Operating Officer
Fourth-generation leader overseeing daily operations since 2017. Former financial planner and U.S. Coast Guard officer with expertise in logistics technology and industry trends.
Fay Urban
Safety Director
Certified safety expert managing FMCSA compliance, driver qualifications, and drug/alcohol programs. Ensures regulatory adherence while maintaining operational efficiency.
Cheryl Scheeter
Treasurer
Financial leader with 20+ years of experience managing accounts, insurance, and strategic budgeting. Graduated from UW-Stout with expertise in corporate financial planning.
Questions
What regions does Heding serve?
We primarily serve the Midwest, Eastern, and Southern United States through regional and long-haul networks.
What trailer sizes are available?
Our fleet consists of 53' composite dry van trailers for standard freight transportation needs.
Does Heding offer 24/7 support?
Our dispatch team operates during regular business hours with emergency protocols for urgent shipments.
How does Heding ensure on-time delivery?
Through experienced drivers, real-time tracking, and a 99%+ on-time delivery rate supported by modern equipment.
What safety certifications does Heding hold?
We maintain FMCSA compliance with certified safety programs and regular driver training initiatives.