Business Details
43 Years
experience
Your Trusted Talent Agency in Atlanta
Established in 1983, Peoples Store The Frbs has built a legacy as a premier boutique talent agency in the Southeast. Originally known as People Store, we have evolved to serve a diverse roster of actors, writers, filmmakers, and creatives across film, television, commercial, voiceover, digital, and literary fields. Our expertise lies in nurturing emerging talent while advancing the careers of established professionals through personalized representation and strategic industry connections.With decades of experience, we prioritize tailored career development, leveraging deep industry relationships to create opportunities aligned with each clients unique goals. Our commitment to innovation and global perspective ensures we remain at the forefront of the ever-changing entertainment landscape while maintaining our core focus on individualized service.
Services
Talent Representation
Commercial Acting
Voiceover Services
Digital Platform Management
Literary Representation
Details
- Year established: 1983
Highlights and features
- We offer 40+ years of expertise in talent representation across entertainment sectors.
- Our personalized approach ensures tailored career strategies for every client.
- We maintain deep industry relationships to secure high-impact opportunities.
- Our global perspective adapts to evolving entertainment market demands.
- We represent diverse talent from emerging actors to established professionals.
Services
Talent Representation
We provide comprehensive career development for actors at all levels. Our agents leverage 40+ years of industry experience to negotiate contracts, secure auditions, and create growth opportunities. Clients benefit from personalized strategies that align with evolving entertainment industry demands while maintaining authentic artistic representation.
Commercial Acting
Our Commercial department connects brands with versatile actors for campaigns of all scales. We specialize in matching authentic performers to client visions through national, regional, and local projects. Our industry expertise ensures talent understands commercial-specific demands while delivering performances that resonate with target audiences effectively.
Voiceover Services
We represent voiceover artists across animation, gaming, and narration specialties. With decades of experience, we secure opportunities that showcase vocal versatility for commercials, character work, and narration projects. Our clients receive strategic career guidance to maximize their impact in the competitive voiceover industry.
Digital Platform Management
Our Digital department specializes in representing creators across social media and streaming platforms. We help talent navigate brand partnerships, content development, and digital rights management. Clients gain strategic insights into emerging trends while building sustainable careers in the rapidly evolving digital entertainment space.
Literary Representation
We advocate for writers with unique storytelling voices across film, television, and publishing. Our literary agents focus on amplifying diverse perspectives through strategic industry connections. Clients receive career development support that bridges creative vision with market opportunities while expanding Atlanta's entertainment industry influence.
People
John Doe
Designer
John Doe brings creative vision to talent branding and visual storytelling. His design expertise enhances client portfolios and marketing materials, supporting successful career development across entertainment sectors.
Amelia
Designer
Amelia contributes artistic expertise to talent presentation and campaign materials. Her design work supports client visibility through visually compelling assets that align with industry standards and market demands.
Questions
What entertainment sectors does FORMATION represent?
We represent talent in film, television, commercial, voiceover, digital, and literary sectors, offering comprehensive career development across entertainment industries.
How do I submit my application for representation?
As a referral-only agency, we accept submissions exclusively through industry professional referrals. Unsolicited applications cannot be reviewed per our current policy.
Does FORMATION work with international talent?
While based in Atlanta, we represent talent globally, leveraging our industry network to create opportunities for creatives worldwide through strategic partnerships.
What experience does the agency have?
With 40+ years in the industry, we combine deep historical expertise with modern strategies to support talent development across evolving entertainment landscapes.
How does FORMATION support career growth?
We provide personalized career strategies including audition placement, contract negotiation, industry networking, and long-term development plans tailored to each client's goals.
Reviews (5)
Aidenn Schlaht
Apr 13, 2021
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I love buying people, this was a great start to start my selling career. If you want people or a good place to start GO HERE!!
Parc Elohssa
Jan 19, 2020
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Down to Earth, real people. Very personal and professional staff. I always feel appreciated. Its a great feeling. The down side to visiting "The People Store" is that infamous parking lot. It's difficult to park or drive off, especially when its busy or thers is more than one person trying to park. But thats just life in Atlanta. I highly recommend "The People Store." Stop on by. And get yourself that free High Five.
Dc Glenn
Sep 18, 2019
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I can't say enough good things about the folks at the People Store Agency in Atlanta, GA. It is truly an honor and I am forever grateful for the opportunity of earning my spot on your esteemed roster. With their guidance and patience, I am on the verge of accomplishing the goal of becoming a well-trained working actor. This agency makes me want to be a better actor and person. My classes and training methods are paying off and with their continued support, "It's going down!" I audition regularly and am humbled by each one. As I get better and gain more confidence my gratitude towards the casting
Amy Williams
Aug 29, 2019
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They are hard working agents, very well connected in the industry. Rebecca and Brenda are a great team, since 1983! I love my People Store family.
Tierra Williams
Aug 23, 2019
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I hate that its a referral agency now. How you do expect to see new faces. I feel like its not favorite to people that dont know no one famous for there dreams to come true. It already hard as it is in this business and they not making it any easier for us that really want this. It sad that its who you know now. And I heard good things about this agency but I guess I have to continue because people like this dont care how hard you work they will never notice you until you know someone that know someone. These days people dont even have to work hard no more all they have to do