Business Details
15 Years
experience
Permanent Makeup & Tattoo Studio in Phoenix, AZ
AZ Beauty Studio was founded in 2011 by Alexa Juarez, a licensed esthetician and 6X certified permanent makeup artist with over 15 years of experience in the beauty industry. Our mission is to treat every client like family while creating personalized experiences that enhance natural beauty and boost confidence. We specialize in precision PMU techniques including powder brows, microblading, and lip blush, as well as fine line tattoos and piercings. Our studio emphasizes proper aftercare education and uses high-quality, safe materials for all procedures. Alexa's expertise has been developed through advanced training with globally recognized instructors, ensuring exceptional results.We offer hands-on PMU training workshops for aspiring artists, sharing industry-leading techniques and best practices. Our approach combines technical excellence with a warm, welcoming environment where clients feel valued and understood. We maintain strict hygiene protocols and provide detailed pre- and post-treatment instructions to ensure optimal healing. Our commitment to ongoing education keeps us at the forefront of beauty trends and technical innovations. Whether enhancing natural features or creating meaningful body art, we prioritize client satisfaction and long-term relationships built on trust and professionalism.
Services
Powder Brows
Microblading
Lip Blush
Fine Line Tattoos
Ear Piercings
Details
- Year established: 2011
Highlights and features
- Certified PMU artist with 15+ years of industry experience
- 6X certified in multiple PMU techniques including powder brows and microblading
- Personalized approach treating every client like family
- Comprehensive aftercare guidance for optimal healing results
- Offers professional PMU training workshops for aspiring artists
Services
Powder Brows
This semi-permanent brow technique creates soft, powdered effects using specialized PMU equipment. Ideal for all skin types, it fills in sparse areas and creates defined arches that last 1-3 years with proper care. The process requires two sessions for optimal results.
Microblading
Manual pigment implantation creates natural-looking hair strokes that mimic real brow hairs. Lasting 1-2 years, this technique works best for clients with normal to dry skin. Two sessions ensure perfect color retention and shape refinement.
Lip Blush
Subtle lip color enhancement defines shape and improves symmetry while maintaining natural texture. The procedure includes hydration preparation and post-care instructions to ensure even pigment retention for 1-3 years.
Fine Line Tattoos
Precision tattooing for intricate designs like script, small florals, or meaningful symbols. This technique requires steady hands and artistic vision to create clean, lasting lines in 1-4 inch placements.
Ear Piercings
Professional ear and nose piercing services using surgical-grade titanium jewelry. Our specialist Alicia follows strict sterilization protocols and provides healing kits with aftercare instructions for safe, successful healing.
People
Alexa Juarez
Owner & Master PMU Artist
With 15+ years in the beauty industry, Alexa is a licensed esthetician and 6X certified PMU artist. She trains aspiring professionals while maintaining her Phoenix studio practice, combining technical excellence with personalized service.
Questions
What PMU services do you offer?
We offer powder brows, microblading, and lip blush procedures performed by a 6X certified PMU artist with advanced training.
How do I book an appointment?
Text 480-549-1466 with your brow photo, desired procedure, personal details, and location. A $150 deposit is required to schedule.
What's included in aftercare?
We provide disinfectant solution, ointment, and detailed instructions for proper healing. Follow-up appointments are scheduled 6-8 weeks post-initial session.
Do you offer tattoo services?
Yes, we specialize in fine line tattoos including delicate designs, script, and memorial pieces. Consultation via text is required before scheduling.
Are piercings available?
Yes, our specialist Alicia offers ear and nose piercings using titanium jewelry. Summer introductory pricing: $50 for one, $100 for two piercings.
Reviews (6)
Cassandra Gaona
Jan 27, 2022
Report
Absolutely obsessed with my brows and they are not even healed yet (day 2). The shape and shade are perfect. Alexa was so professional and clean and had such a light hand when doing my powder brows. Ive already gotten so many compliments and will definitely recommend her to anyone looking to have their brows done.
Service:Ombre brow
Service:Ombre brow
Bonnie Pompey
Jan 15, 2022
Report
Alexa was extremely professional and took great care of me during my visit. I have been admiring her work for quite sometimes, and the hype was definitely real! I am a very, VERY, picky person, with intense OCD problems, and Alexa was so patient and took the time to ensure everything was perfect and symmetrical for me. I cant wait to see how everything looks once they heal, but so far, everything looks amazing already!
Nycole Sempson
Jan 13, 2022
Report
Positive:Cleanliness,Professionalism,Punctuality,Quality,Value
Alexa is the Queen of brows!! Shes a master at her craft. I researched for a long time before choosing an artist and I couldnt be happier with my decision. I will recommend everyone I know to go see her!!
Service:Microblading
Alexa is the Queen of brows!! Shes a master at her craft. I researched for a long time before choosing an artist and I couldnt be happier with my decision. I will recommend everyone I know to go see her!!
Service:Microblading
Silvia Gandara
Dec 20, 2021
Report
Positive:Cleanliness,Professionalism,Punctuality,Quality,Value
The tech was social, bright and pleasant, took pride in her work and made me feel comfortable. The outcome of my eyebrows make me feel better about myself due to i haven't had eyebrows for a long time. I definitely recommend Az Beauty studio to anyone who is looking for a new look or simply to feel better about themselves.
Services:Microshading,Eyebrows,Touch-ups
The tech was social, bright and pleasant, took pride in her work and made me feel comfortable. The outcome of my eyebrows make me feel better about myself due to i haven't had eyebrows for a long time. I definitely recommend Az Beauty studio to anyone who is looking for a new look or simply to feel better about themselves.
Services:Microshading,Eyebrows,Touch-ups
Sari
Nov 05, 2021
Report
Positive:Cleanliness,Professionalism,Quality
Alexa is an amazing artist!!! I get compliments on my brows all the time. Im three years out and haven't had a touch up in 2 years, they still look great. I highly recommend her!
Service:Powder brow
Alexa is an amazing artist!!! I get compliments on my brows all the time. Im three years out and haven't had a touch up in 2 years, they still look great. I highly recommend her!
Service:Powder brow
Jennifer Heard
Oct 28, 2021
Report
Alexa was amazing from day 1 before I even booked my service all the way through post-service care. Her technique, knowledge and skill set are unmatched, and aligned with her incredible personality, it truly doesnt get any better. She was able to talk me through any uncertainties I had and was very patient as she walked me through the PMU process and made me super comfortable in her care! Highly recommend!!! :)
