Business Details
Premium Artificial Turf Installation Services
At Southern Turf Co., we are passionate about transforming outdoor spaces into beautiful, functional, and low-maintenance landscapes. Our mission is to encourage people to enjoy life outdoors while improving overall wellness through high-quality, eco-friendly turf installation. Founded by three dads who recognized the value of artificial turf for their own homes, our team is built on a foundation of family, trust, and a shared commitment to excellence. We bring decades of combined experience in home services, construction, and customer care, allowing us to deliver top-tier service and long-lasting results.Our vision is to be the leading installer of artificial grass nationwide, backed by expert professionals, world-class customer service, and the use of high-quality materials. We prioritize transparent communication, fair pricing, and sustainable solutions that reduce water use and eliminate harmful chemicals. With over 100 Turf Advisors and 3,800+ five-star reviews, we are trusted by leading home improvement platforms and proud to deliver personalized, enjoyable experiences from project estimate to completion.
Services
Residential Turf
Commercial Turf
Putting Greens
Pet Turf
Play Area Turf
Highlights and features
- We offer expert installations overseen by trained Turf Advisors with decades of combined experience.
- Our premium artificial grass materials are lead-free, PFAS-free, and backed by up to 15-year warranties.
- We maintain a proven reputation with 3,800+ five-star reviews and most business from referrals.
- Our team provides personalized service with daily cleanup and final walk-throughs for every project.
- We use eco-conscious materials that reduce water use and eliminate harmful chemicals.
What people say
Top notch
Fantastic experience
Thrilled with results
Outstanding support
Exceeded expectations
Services
Residential Turf Installation
We transform residential outdoor spaces with premium artificial turf that mimics natural grass. Our installations require no mowing or watering while maintaining year-round beauty. Clients benefit from durable, pet-friendly surfaces that increase property value and reduce maintenance costs.
Commercial Turf Installation
Our commercial turf solutions provide businesses with low-maintenance, visually appealing landscapes. Ideal for shopping centers, athletic fields, and corporate campuses, our installations withstand heavy foot traffic while conserving water and reducing maintenance expenses through durable synthetic materials.
Putting Green Installation
Designed by professional golfers, our custom putting greens offer tournament-quality surfaces for backyard practice. Using advanced materials and techniques, we create greens with true roll characteristics and tailored breaks that enhance short-game skills while maintaining aesthetic appeal.
Pet Turf Installation
Our pet turf solutions combine safety and durability with specialized drainage technology. These installations eliminate yellowing patches and odors while providing a comfortable, low-maintenance outdoor space for pets and their owners.
Play Area Turf Installation
We create safe, durable play surfaces for residential and commercial applications. Our play area turf features shock-absorbing properties and non-toxic materials that withstand heavy use while maintaining a natural grass appearance year-round.
People
Adam
Co-Founder and CEO
Co-Founder and CEO Adam leads Southern Turf Co. with a vision to revolutionize outdoor living through artificial turf solutions that combine functionality with aesthetic appeal.
Will
Co-Founder and CFO/COO
Co-Founder Will oversees financial and operational strategy, bringing expertise in business management to ensure sustainable growth and exceptional client experiences.
Scott
Co-Founder and CRO
Co-Founder Scott drives revenue growth while maintaining the company's founding commitment to quality installations and customer satisfaction across all service areas.
Mark Swingler
Director of Golf
Golf Director Mark leverages 30+ years of golf experience to design custom putting greens, having worked with Texas golf courses and indoor academies to perfect turf performance.
Jonathan Ledger
Senior Turf Advisor
Senior Turf Advisor Jonathan applies professional golf expertise to create customized putting solutions, combining technical knowledge with client-focused service for optimal results.
Questions
What factors affect artificial turf installation costs?
Costs depend on project size, turf type, site preparation needs, and design complexity, with residential installations typically ranging from $8,000–$12,000 per 1,000 sq ft.
How long does artificial turf last?
High-quality installations last 15–20 years with proper maintenance, while putting greens maintain optimal performance for 10–15 years under regular use.
Does artificial turf increase property value?
Yes, modern turf installations enhance curb appeal and reduce landscaping costs, typically providing 3–5 year return on investment through water savings and maintenance reduction.
What maintenance does artificial turf require?
Minimal maintenance includes occasional debris removal, infill redistribution for sports surfaces, and periodic cleaning to maintain appearance and performance characteristics.
Is artificial turf pet-friendly?
Our pet turf features advanced drainage systems and non-toxic materials that resist odors and damage while providing comfortable, low-maintenance outdoor spaces for pets.
How are installations customized for different properties?
We offer tailored solutions for residential, commercial, and recreational applications, with specialized turf options for sports fields, putting greens, and high-traffic commercial areas.
Reviews (7)
Chelsia J.
Feb 04, 2022
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Working with Southern Turf Co is how you wish every vendor experience would go. Easy to get in touch with, easy to schedule an estimate, extremely fair and competitive pricing and very fast and clean work! My little dog is so happy with our turf and it has completely transformed our backyard and how we use the space.
India S.
Jan 31, 2022
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Southern Turf Co. were great to work with. Our entire team was so respectful and did great work! Erin was absolutely amazing as well. She was there to answer questions, give advice and help us plan the perfect layout for our yard. If you're curious about turfing you're yard, you should definitely give Southern Turf Co. a call. You won't be disappointed! Thanks for everything you guys!
Melissa Nolan
Jan 03, 2022
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We cant stop looking at our turf!! Like, is this really our yard? The whole process was seamless. Thank you to Erin and Albert and all the crew for making our backyard amazing. First Erin came out and answered all my questions and helped me decide what would look best. I appreciated how easy and stress-free she made everything. I had gotten another quote, which was significantly higher than Southern Turfs. Albert and the rest of the crew got this whole project done in two days! He and Erin communicated with me the whole time and it turned out better than we could ever picture. Thanks, guys
Jim L.
Dec 23, 2021
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Erin was great to work with, helped us understand the options and process, and the price was very reasonable. Sergio, Emmanuel, and their crews did a great job and worked very quickly to give us our yard back. It's been transformational for our yard and the happiness of our dogs and family.
Will S.
Dec 22, 2021
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Southern Turf promised and delivered our dream backyard! We had a lot of issues with growing grass after the 2021 winter storm, plus a new puppy creating dirt/mud holes all over. We collected three different bids and by far Souther Turf was the most competitive without having to adjust our yard plans.
Scott Matthews assured us that he could deliver what we wanted. He was on top of all the details, guided us through the process, and set our expectations prior to the install. The crew, led by Servio, was fantastic. The weather wasn't great, but they did not waste any time. The job took 2 days
Scott Matthews assured us that he could deliver what we wanted. He was on top of all the details, guided us through the process, and set our expectations prior to the install. The crew, led by Servio, was fantastic. The weather wasn't great, but they did not waste any time. The job took 2 days
Alexis Stokes
Dec 21, 2021
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Southern Turf's customer service was superb, start to finish. They were prompt, communicative, professional, and meticulous in their work. Pricing was fair and transparent, and the turf quality exceeded our expectations. Thanks to Erin and Emmanuel for leading our project with such high standards and excellent service. By far, Southern Turf is the best home contractor with whom we have worked in our 17 years of living in Austin!
Leslie C.
Dec 16, 2021
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One of our neighbors just had turf installed with Southern turf and we are so impressed with the way it looks! They put in a putting green and now we can't wait to hang out over there! We met Erin during the installation and couldn't help but like her! She was friendly, knowledgeable, and honestly just a delight! We might need to do turf in our yard now!
