Business Details
50+ Years
experience
Your Trusted Sign & Banner Company in Fresno Since 1932
Display Advertising has been a family-owned cornerstone of Fresno's business community since 1932. Our legacy began with traditional sign-making and has evolved into a comprehensive advertising solutions provider, combining 87 years of industry expertise with state-of-the-art digital production capabilities. We specialize in creating impactful visual identities through vehicle markings, custom banners, business cards, aluminum signs, and digital decals that meet both local and national business needs. Our commitment to quality remains unchanged since our founding, delivering precision-crafted signage solutions for storefronts, corporate fleets, and special projects. As fourth-generation owners, the O'Brien family maintains the same personalized service standards established when we first opened on C Street.We invest in cutting-edge technology while preserving time-tested craftsmanship, ensuring both small businesses and large corporations receive consistent, reliable results. Our community-focused approach includes supporting local nonprofits through annual donations and offering volume discounts for large-scale production projects. With our deep understanding of Central California's market dynamics, we bridge traditional sign-making heritage with modern advertising demands. Our team's collective experience spans decades, with key personnel managing every project phase from initial design to final installation. This enduring dedication to excellence has solidified our reputation as Fresno's trusted partner for all signage and branding requirements.
Services
Vehicle Markings
Banners
Business Cards
Aluminum Signs
Digital Printing
Plastic Signs
License Plate Inserts
Screen Printed Decals
Vinyl Cut Decals
A-Frame Signs
Details
- Year established: 1932
Highlights and features
- Family-owned operation since 1932 with generational industry expertise
- Combines traditional craftsmanship with state-of-the-art digital production
- Specializes in both local business needs and national corporate solutions
- Offers volume discounts for large-scale production projects
- Actively supports Central California nonprofit organizations annually
Services
Vehicle Markings
Our vehicle markings transform company fleets into mobile advertising platforms. Using durable vinyl materials and precision installation techniques, we create custom graphics that withstand Central California's climate conditions while maintaining vibrant visual impact. Our designs incorporate branding elements, contact information, and directional graphics that enhance professional appearance while maximizing marketing exposure during daily operations.
Digital Printing
We offer high-resolution digital printing services for both indoor and outdoor applications. Our capabilities include banners, window graphics, and signage using UV-resistant inks that maintain color integrity for extended outdoor exposure. The service accommodates custom dimensions up to 10 feet wide, supporting both short-term promotional needs and permanent installation requirements for businesses across Fresno and the Central Valley.
Aluminum Signs
Our aluminum signs provide durable, long-lasting identification solutions for commercial properties and equipment. Available with screen-printed or digitally applied graphics, these weather-resistant signs meet municipal regulations while maintaining visual clarity. We offer standard sizes and custom configurations for storefronts, industrial equipment, and vehicle license plate inserts with options for reflective or matte finishes.
Business Cards
We produce professional business cards with multiple paper stock options and finishing treatments. Our printing process ensures precise color matching for brand consistency, supporting both traditional rectangular formats and custom die-cut designs. The service includes UV coating options for enhanced durability and offers volume pricing for bulk orders exceeding 1,000 units.
Banners
Our banners are crafted from heavy-duty vinyl material suitable for both temporary events and extended outdoor use. Available in widths up to 15 feet, they feature reinforced grommets and hemmed edges for secure installation. We provide design assistance for optimal visibility at various distances, with options for single or double-sided printing to meet specific marketing objectives.
People
Jimmy O'Brien
President, Graphics Operations
Third-generation sign industry professional with 35+ years experience overseeing design and production operations. Specializes in translating client branding requirements into effective visual solutions while maintaining family business values established in 1932.
Allen O'Brien
Production Operations
Manages manufacturing processes with 30 years of hands-on experience in traditional and digital sign-making techniques. Ensures quality control across all output formats while optimizing production efficiency for both small and large-scale projects.
Sharee O'Brien
Corporate Secretary
Handles administrative operations and client relations with 25 years of institutional knowledge about Central Valley business practices. Coordinates community outreach initiatives and maintains the company's historical records dating back to its 1932 founding.
Floyd Virgle III
Press Operation
Senior printing technician with 20 years of expertise operating both traditional screen printing equipment and modern digital presses. Specializes in color calibration and material compatibility testing for new product development initiatives.
Pam Deleon
Administrative Assistant
Supports daily operations with 15 years of experience in client communication and order processing. Maintains organizational systems that ensure timely project completion while upholding the company's customer service standards established in the 1960s.
Questions
What types of business signage do you create?
We produce aluminum signs, plastic signs, window graphics, A-frame signs, and license plate inserts using both traditional screen printing and modern digital printing methods.
Can you handle large quantity printing orders?
Yes, we offer discounted pricing for bulk production of business cards, banners, and vehicle graphics while maintaining consistent quality across all printed materials.
Do you work with nonprofit organizations?
We support local nonprofits through annual donations and provide signage solutions for community events while maintaining our family business's charitable traditions.
What vehicle graphics options are available?
We offer full and partial vehicle wraps, magnetic door signs, and custom decals using durable materials designed to withstand Central California's climate conditions.
Do you create historical or commemorative signs?
Our archival capabilities include reproducing vintage designs and creating historical markers using modern materials that preserve the aesthetic of our 1932 founding.
Reviews (3)
Kyle Koontz
Jan 25, 2021
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Top of the line Decals for my trucks, no fade, no peal, still in new condition like the day I got them years ago. Great Family with Affordable prices.....you will not be disappointed!
Cheri A.
Aug 17, 2019
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You need any kind of stickers or banners this is the place to go! Thank you Jimmy ,Sharee & Pam for all your hard work .
Tammie Hairell
Jun 23, 2019
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Very professional staff and the work they do is excellent. I would highly recommend Display Advertising for your needs.