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Business Details
14 Years
experience
Your Escape to Madison's Lakes Begins Here
Madison Boats has been connecting people with Madison's waterways since 2012, offering premier boat rental experiences across four strategically located facilities on Lake Wingra, Lake Mendota, and Lake Monona. Our fleet of over 400 vessels includes kayaks, stand-up paddleboards, canoes, pontoon boats, and specialized fishing equipment, catering to both casual recreationists and organized groups. With dedicated locations at Wingra, Brittingham, Marshall, and The Edgewater, we provide unparalleled access to Madison's natural beauty through flexible hourly rentals, seasonal memberships, and private event charters.

Our team of outdoor recreation specialists combines deep local knowledge with safety-focused operations to ensure memorable water experiences for families, tourists, and corporate groups. We maintain rigorous equipment standards and offer comprehensive safety guidance to complement our diverse rental options, including adaptive equipment for varying skill levels and group sizes.
Services
Boat Rentals Memberships Boat Storage Private Events Fishing Equipment Group Outings Safety Education Event Hosting Water Recreation Kayak Tours
Details
  • Year established: 2012
Highlights and features
  • We operate four strategically located rental facilities on Madison's premier lakes
  • Our fleet includes over 400 modern watercraft for all skill levels and group sizes
  • We offer comprehensive membership programs with exclusive lake access benefits
  • Our team provides expert local knowledge of Madison's waterways and ecosystems
  • We maintain rigorous safety standards and equipment maintenance protocols
Services
Boat Rentals
Madison Boats offers extensive boat rental options across four lakefront locations. Our fleet includes kayaks, stand-up paddleboards, canoes, and pontoon boats for individuals and groups. Each rental includes safety equipment and expert guidance for navigating Madison's waterways.
Memberships
Membership programs provide exclusive access to lake recreation with unlimited boat usage during operating seasons. Members enjoy priority reservations, discounted rates, and special event invitations at all four Madison Boats locations throughout the year.
Boat Storage
We offer protected boat storage solutions for seasonal watercraft owners. Our facilities accommodate various vessel sizes with easy lake access and professional handling services. Storage clients receive preferential rental rates and maintenance support.
Private Events
Custom event planning includes pontoon boat parties, corporate team-building outings, and family reunions. We provide catering coordination, equipment rentals, and dedicated staff support for groups up to 12 passengers across our premium watercraft fleet.
Fishing Equipment
Specialized fishing boat rentals include modern equipment and local expertise for catching panfish and muskie. Our guides share prime location knowledge while providing all necessary tackle and safety gear for successful lake excursions.
Questions
What types of boats are available for rent?
We offer kayaks, stand-up paddleboards, canoes, paddle boats, row boats, watermats, and pontoon boats in various sizes accommodating 2-12 passengers.
Where are your rental locations?
We operate four locations across Madison's lakes: Wingra Boats, Brittingham Boats, Marshall Boats, and The Edgewater, covering Lake Wingra, Mendota, and Monona.
What are your operating hours?
Seasonal operations typically run May through September, with daily rentals available during daylight hours. Specific times vary by location and weather conditions.
Do you offer group discounts?
Group pricing and event packages are available for parties of 8+ with customized options including catering, equipment rentals, and dedicated staff support.
Is prior experience required?
No experience needed. Our staff provides safety instructions and equipment guidance. We offer beginner-friendly options like stable paddle boats and guided tours.
Reviews (7)
JoAnn R.
Sep 27, 2021 Report
I'm happy to highly recommend Wingra Boat rentals! It's been a lifesaver the past two summers during the pandemic...a perfect antidote for stress relief! They provide a safe, clean, fun experience for all ages and also dogs who love being on the water, or IN the water getting great exercise retrieving! The staff are very friendly, helpful, knowledgable and professional. The low turnover shows great management by Tyler. This lake is a special gem.
Angelica Marie
Aug 22, 2021 Report
Really fun but can get kinda crowded. We went right at opening to try and avoid the crowd. They have a HUGE selection of different types of rentals which was nice.
Brittany Larson
Aug 21, 2021 Report
We really enjoyed the rental company and the lake. Rentals are reasonably priced, they have food and drinks for purchase, and a lot of boats to choose from. Highly recommend visiting this spot, especially if you can make it during the golden hour.
Bernhard Geyer
Jul 25, 2021 Report
I can really recommend a membership with Wingra Boats. It makes renting short and easy, within a few minutes you're in the boat. The staff is always helpful and friendly. Thanks to Wingra Boats, I'm getting to know the lake in our neighborhood better and better and have spent hours reading among the reeds.
Joy Taylor-Wade
Jul 07, 2021 Report
I've been to Wingra Boats twice so far this summer to go out on the lake with relatives. The staff are always helpful from the rental process, answering questions, directing to get equipment, assisting with getting into/out of the lake, and checking out. Highly recommended!
Joseph G.
Jul 04, 2021 Report
Wonderful experience out on the lake. Renting our paddle boat was super easy and quick online and checking in was super easy too! Had a lot of fun! Definitely recommended!
Tasha Thompson
Jun 17, 2021 Report
Weve been talking about coming here for like 3 years. Finally, my twin sister had the kids and we were able to go. The price is great! 20.00 for a hour. Not bad! My husband can even rent a row boat for 20.00 a hour-
The water was awesome. The staff were friendly and very helpful! Helped on and off the paddle boat. They even have a rescue boat to help if you need help or get stuck.
Wouldve been better if the concessions were open.. but next time, we know to bring a nice cold water bottle! :)
I recommend it- no complaints!