Dealer Teamwork

Business Details

Automotive Digital Marketing Solutions

Dealer Teamwork combines the efficiency of a leading SaaS technology company with the strategic insights of a world-class marketing agency to deliver superior digital marketing results for automotive clients. Our patented MPOP platform automates data-driven optimization of digital advertising, merchandising, and content across all major digital channels. Recognized as a 2025 Google Premier Partner for the eighth consecutive year, we stand among the top 3% of Google Partners in the U.S.

Our team includes former car dealers and automotive industry veterans who understand dealership challenges. We are certified digital providers for 16+ OEM programs and an exclusive Affinity Partner of the American International Automobile Dealers Association (AIADA). Our solutions integrate seamlessly with website providers, inventory systems, and CRMs to enhance marketing efficiency and ROI.

Services

SEO Management Paid Search Marketing Social Media Advertising Email Campaigns Analytics Reporting

Highlights and features

We offer patented MPOP technology for automated digital marketing
Our team includes former automotive industry professionals with deep expertise
Recognized as a Google Premier Partner for 8 consecutive years
Proven results with case studies showing 87% more leads and 41% lower cost-per-lead
Certified partners with 16+ OEM programs including Ford, Honda, and BMW

Associations and certifications

Google Premier Partner

What people say

87% more leads 41% lower cost-per-lead Proven ROI improvements Trusted partnership Faster campaign management

Website

Update Listing

Services

SEO Management

Our SEO management services help automotive dealers improve organic search visibility through content-rich landing pages and dynamic offer syndication. We optimize website structure and metadata while ensuring consistent messaging across digital channels. Our approach combines technical SEO with real-time content updates from vehicle inventory data to maintain fresh, relevant content that search engines prioritize.

Paid Search Marketing

Dealer Teamwork's paid search solutions use dynamic ad creation with real-time vehicle pricing and financing data. We manage Google Ads, Microsoft Advertising, and automotive inventory ads with automated bidding strategies to maximize ROI. Our platform ensures ad-to-landing page consistency while tracking performance metrics through integrated analytics dashboards.

Social Media Advertising

Our social media advertising services automate Facebook and Instagram campaigns with dynamic vehicle offers from dealership inventory. We utilize retargeting, lookalike audiences, and Automotive Inventory Ads to reach in-market shoppers. Certified Facebook Blueprint professionals manage campaigns to optimize engagement and lead generation through targeted ad placements.

Email Campaigns

Dealer Teamwork's email marketing platform creates personalized campaigns with real-time vehicle offers and service specials. Our system integrates with CRM tools through UTM-tagged links for detailed analytics tracking. We help dealers nurture leads with targeted follow-ups, service reminders, and promotional offers that drive showroom traffic and online conversions.

Analytics Reporting

MPOP Analytics provides consolidated reporting across all digital marketing channels in a single dashboard. We track key metrics like traffic sources, conversion rates, and lead quality while providing monthly performance recaps. Our reporting tools integrate with Google Analytics and Looker Studio to help dealers make data-driven marketing decisions and optimize campaign performance.

People

Brad Doty

Account Management

Brad Doty specializes in helping automotive dealers optimize their digital marketing strategies through Dealer Teamwork's MPOP platform. With extensive experience in automotive marketing technology, he works closely with dealerships to improve campaign performance and ROI through data-driven solutions.

Sean Stapleton

Account Management

Sean Stapleton provides expert account management for automotive dealers using Dealer Teamwork's digital marketing solutions. He focuses on helping dealers maximize their advertising effectiveness through platform optimization and personalized strategy development tailored to each dealership's specific needs.

Jack Broderius

Media Manager

Jack Broderius manages media strategies for automotive dealerships, leveraging his Facebook Blueprint certification to optimize social media advertising campaigns. He specializes in creating effective ad strategies that drive engagement and lead generation through targeted digital marketing approaches.

Sam McCormick

Strategic Development Coordinator

Sam McCormick coordinates strategic development initiatives for automotive marketing solutions. As a certified Facebook Blueprint professional, he focuses on developing effective social media strategies that help dealerships reach in-market shoppers and improve campaign performance metrics.

Questions

What digital marketing channels do you manage for automotive dealers?

We manage Google Ads, Microsoft Advertising, Facebook/Instagram ads, email marketing campaigns, and local SEO initiatives through our MPOP platform.

How does your platform integrate with dealership websites?

Our MPOP technology creates dynamic landing pages that automatically update with current vehicle offers and push this content to all connected digital marketing channels.

Are you compatible with existing dealership technology systems?

Yes, we integrate with inventory providers, website platforms, and CRM systems while offering our own marketing automation tools.

What reporting capabilities do you provide?

MPOP Analytics offers consolidated reporting dashboards tracking performance across all digital channels with monthly performance recaps and analysis.

How do you handle OEM certification programs?

We are certified in 16+ OEM programs and help dealers implement manufacturer-approved digital marketing strategies while maintaining compliance.

What makes your service different from other marketing agencies?

Our combination of patented automation technology and automotive industry expertise delivers measurable results with proven case studies across multiple dealership types.

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Reviews (4)

Write a Review

Ken Lemler

Oct 31, 2020 Report

Randy Rubin and Mark Brodkin are the best. We have established a great working relationship over the last 18 months. They are more than a vendor and our relationship is more than just client/ business, they are really a key PARTNER in our marketing efforts, especially through all the ups and downs we all experienced in 2020. Thank you very much Randy and Mark, looking forward to working with you both in 2021 :)

Barry Moore

Feb 03, 2020 Report

I waited a month before rating DT. It is an amazing tool. It provides the customer with what they are looking for and it is easy for us at the dealership to get posted as often as we desire. We can adjust in minutes based on what we want to accomplish.

Taylor'S. Auto Max

Jan 23, 2020 Report

We have been using DealerTeamwork for one year as of writing this review. Their entire staff are outstanding professionals that are bright, talented and super helpful. Their account management and customer service are second to none. The products that they offer from the MPOP, to SEM and Facebook marketing are cutting edge and drive huge results. Everything they do is excellent!

Thomas Eggers

Nov 05, 2019 Report

By far the BEST partnership ever in my 20+ years in automotive! The staff at DTW have a pulse on my business daily and communicate weekly with me. The team at DTW has the "yes, can do, will do" attitude. Ellie my account manager takes my call, text, emails regardless of the day or time and is always there to assist. Although DTW is a rapidly growing company the entire executive team including the CEO always responds and makes themselves available if needed which defines who DTW is.