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Business Details
35 Years
experience
Professional Graphic Design Services in Austin
Ridings Design is a brand-building design studio with over 25 years of experience in the graphic design industry. Founded in 1991 by Scott Ridings, we specialize in creating visual identities that tell compelling business stories through logos, branding, and marketing collateral. Our expertise spans logo/identity design, brand strategy, business collateral development, and integrated marketing campaigns for clients ranging from small startups to large corporations like Mobil Oil Corporation and Navy Federal Credit Union. We combine conceptual thinking with technical proficiency in Adobe and Microsoft software to deliver solutions across print, digital, and environmental graphics. Our work includes award-winning trade show exhibits, responsive web design, SEO marketing campaigns, and packaging solutions that have helped clients like Koils by Nature achieve tenfold business growth.

With a career that includes 11 years as Art Director at Navy Federal Credit Union, Scott Ridings brings deep industry knowledge and a research-driven approach to every project. We serve clients in Austin, TX, Washington DC Metro, Atlanta, GA, and Dallas, TX, offering personalized service that prioritizes client collaboration and quality execution. Our commitment to excellence has earned us long-term relationships with clients across diverse industries, from nonprofit organizations to Fortune 500 companies. We maintain rigorous quality control processes, starting with hand-drawn concepts before digital execution to ensure optimal design solutions. As technology evolves, we continuously update our capabilities, recently redesigning our website using HTML5, CSS3, and Bootstrap for responsive cross-device compatibility.
Services
Logo Design Brand Identity Web Design Marketing Collateral Packaging Design Trade Show Graphics SEO Campaigns Illustration Services Presentation Graphics Responsive Web Development
Details
  • Year established: 1991
Highlights and features
  • 25+ years of experience creating award-winning designs for diverse clients
  • Proven track record with major corporations and growing startups
  • Personalized approach with direct collaboration from Creative Director
  • Comprehensive services from logo design to digital marketing campaigns
  • Research-driven methodology ensuring timeless brand identities
What people say
Creative and professional results Completed promptly as promised Transformed startup image to competitive brand Extensive industry research Thorough design process
Update Listing
Services
Logo Design
Our logo design process combines conceptual thinking with technical expertise to create timeless brand identities. We begin with extensive industry research and hand-drawn concepts before digital execution. Clients receive multiple design options with revisions until achieving the perfect visual representation of their business values and mission.
Web Design
We create responsive websites using modern technologies like HTML5, CSS3, and Bootstrap. Our designs ensure optimal viewing across devices while maintaining brand consistency. Services include UI/UX optimization, SEO integration, and content management system implementation for businesses seeking effective online platforms.
Branding
Our branding solutions develop cohesive visual identities that extend beyond logos to include tone, messaging, and environmental graphics. We create comprehensive brand guidelines and marketing materials that maintain consistency across all touchpoints, helping businesses establish strong market presence and customer recognition.
Marketing Collateral
We design essential business materials including letterheads, business cards, brochures, and trade show graphics. Our collateral solutions ensure professional consistency across formats while effectively communicating brand messaging through both traditional print and digital applications.
Packaging Design
Our packaging solutions combine aesthetic appeal with functional design for retail products. We create labels, boxes, and display materials that protect products while enhancing brand recognition. This service includes structural design, material selection, and production guidance for optimal shelf impact.
People
Scott Ridings
Creative Director, Principal
Award-winning graphic designer with 25+ years experience, specializing in brand identity and integrated marketing. Virginia Commonwealth University graduate with expertise in print/digital design and environmental graphics.
Questions
What graphic design services do you offer?
We provide logo/identity design, branding, marketing collateral, web design, packaging solutions, trade show graphics, and SEO marketing campaigns.
How long have you been in business?
Ridings Design has delivered graphic design solutions since 1991, with over 25 years of professional experience.
What industries do you work with?
We serve diverse sectors including retail, finance, nonprofit, education, and corporate clients like Mobil Oil and Navy Federal Credit Union.
Do you work with remote clients?
Yes, we collaborate with clients nationwide through digital communication while maintaining our Austin, TX headquarters.
What makes your design process unique?
We start with hand-drawn concepts and industry research before digital execution to ensure optimal, timeless design solutions.