Dealerships that embrace the marketing function are the most successful in the country. Why? Because they know that getting their brand and message out frequently, using as many channels as possible, is their best bet for ensuring Top Of Mind Awareness (TOMA). When you achieve TOMA, opoortunities occur with prospects seeking material handling equipment, service, parts, rentals and training.
Leaving your marketing function to your sales force alone is like engaging in battle with no support for your ground forces. Imagine going to battle with no tanks, no planes, etc.well, you get the picture. And there's no better support staff for your marketing function than Symbion.
Leaving your marketing function to your sales force alone is like engaging in battle with no support for your ground forces. Imagine going to battle with no tanks, no planes, etc.well, you get the picture. And there's no better support staff for your marketing function than Symbion.
Services
Marketing Strategy
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Having a partner to help you strategize your dealership's plan is an essential element to marketing success. We believe in old school patented and proven strategies, like being great at the basics is much better than being marginal at everything. We will help you lay a marketing foundation that's rock solid, and we'll help you build from there.
Social Media
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Social Media management takes time. And the less you know about it, the longer it takes. In addition, knowing which social media platforms are right for your dealership is another question many companies fail to ask before embarking on a social media journey. We manage many social media platforms for many material handling dealerships.
Internet Marketing
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Your web strategy doesn't need to be skull-drudgery. In a B2B arena there are simple steps that you can take to create an integrated presence that makes sense, provides value to your prospects and customers. Contrary to what many would have you believe, you don't need to spend thousands or tens of thousands to make it happen!
EMail Marketing
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Our email marketing programs is your best tool in your marketing arsenal to for sales support, branding, achieving awareness and generating leads as well as sales. And it couldn't be easier than having us do it for you!
We will then scour your website, blog, youtube page, supplier's pages and industry resources to provide you with a monthly eNewsletter that positions your dealership as a thought leader, bringing value added industry information to each reader.We will do all the copy writing, editing, photo format, uploading, linking and sending of your monthly eNewsletter.
We will then scour your website, blog, youtube page, supplier's pages and industry resources to provide you with a monthly eNewsletter that positions your dealership as a thought leader, bringing value added industry information to each reader.We will do all the copy writing, editing, photo format, uploading, linking and sending of your monthly eNewsletter.
Direct Mail Marketing
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Direct Mail is a great way to target specific prospects and customers with unique messages that they might not see in email or the internet. Folks can avoid opening an email, but it's hard to ignore a post card sitting on your desk! Direct Mail is more useful now more than ever, because fewer people are utlizing it, reducing the clutter and allowing your message to get through.
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