Business Details
34 Years
experience
Your Trusted Marketing & PR Partner in Florida
Sjk Pr is a full-service marketing communications company with over three decades of experience in public relations, branding, and strategic messaging. Founded in 1992, we specialize in crafting compelling narratives that enhance our clients' reputations, relationships, and referrals. Our team of seasoned professionals combines creativity with results-driven strategies to serve small businesses, nonprofits, and major organizations across diverse industries.We prioritize measurable outcomes, ensuring every campaign aligns with client goals while maintaining flexibility through retainer, flat-fee, or project-based engagements. With offices in Jacksonville and Gainesville, Florida, we extend our services nationally and internationally, offering tailored solutions that adapt to evolving client needs.
Services
Public Relations
Marketing Communication Plans
Logo Design
Online Marketing
News Releases
Advertising
Newsletters
Social Media Management
Event Coordination
Brand Development
Details
- Year established: 1992
Highlights and features
- We offer 30+ years of proven expertise in public relations and marketing.
- Our team includes award-winning professionals with diverse industry experience.
- We provide flexible engagement models tailored to client needs and budgets.
- Our focus on measurable results ensures campaigns align with business objectives.
- We serve clients locally, nationally, and internationally with personalized strategies.
Services
Public Relations
Our public relations services focus on enhancing brand reputation through strategic media outreach, news releases, and crisis management. We craft compelling narratives that resonate with target audiences, ensuring consistent messaging across all platforms. With decades of experience, we help clients build trust and credibility in their industries.
Marketing Communication Plans
We develop customized marketing communication plans to align brand messaging with business goals. These plans include measurable objectives, audience analysis, and multi-channel tactics to maximize reach and engagement. Our approach ensures brands maintain a cohesive identity while adapting to market trends.
Logo Design
Our logo design services create visually striking brand identities that communicate core values. We combine creative design with strategic insights to produce logos, letterhead, and business materials that enhance professional credibility and leave a lasting impression on clients.
Online Marketing
We offer comprehensive online marketing solutions, including SEO, social media management, and website optimization. Our strategies drive traffic, improve search rankings, and convert digital engagement into tangible business growth. We ensure online efforts align with offline branding for cohesive marketing.
Newsletters
Our newsletter services provide businesses with professionally designed printed materials that strengthen client relationships. These newsletters deliver valuable content directly to recipients, positioning clients as industry leaders while reinforcing brand identity through consistent, high-quality communication.
People
Steve Kaufman
Managing Partner
Steve Kaufman founded Sjk Pr in 1992 after a career in journalism, political campaigns, and the Navy. With over 30 years of PR experience, he has earned numerous awards for his work and community service.
Lisa Pappas
Partner
Lisa Pappas brings 20+ years of corporate communications and marketing expertise. She specializes in brand management and strategic development, having previously led marketing efforts for healthcare and veterans' organizations.
Daryl Siewart
Business and Traffic Manager
Daryl Siewart oversees Sjk Pr's operations and client strategy. With a background in engineering and business ownership, he focuses on optimizing processes and enhancing client campaign effectiveness.
Questions
What services does SJKPR offer?
SJKPR provides public relations, marketing communication plans, logo design, online marketing, news releases, advertising, newsletters, and event coordination.
How long has SJKPR been in business?
SJKPR has been serving clients since 1992, offering over 30 years of experience in marketing and public relations.
What areas does SJKPR serve?
We serve clients in Jacksonville and Gainesville, Florida, as well as nationally and internationally.
What payment options are available?
We offer flexible payment plans, including monthly and annual options for our maintenance packages.
Reviews (6)
Michael Solomon
Nov 05, 2021
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Steve offers a great service that actually adds value to his clients. It has been my please to receive advisement from him that has truly improved my business as well as our internal practices. Five star service the whole way. In the words of Steve, "bolster your brand" use SJK.
Eric Boyd
Jul 04, 2020
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I'm a little late with sharing about my experience with Stephen's firm. But, I can say with certainty that they were a really big help to me when I was getting ready to announce the re-branding of my property management company last year. Stephen really helped me to see the importance of pacing myself, by doing a gradual, staged roll-out in order to have a greater impact on my existing customers.
If I had done it "my" way, I'd have just had a single announcement at the wrong time that had the potential of falling flat. Lisa had a lot of fun with my brand and she helped me to incorporate elements
If I had done it "my" way, I'd have just had a single announcement at the wrong time that had the potential of falling flat. Lisa had a lot of fun with my brand and she helped me to incorporate elements
Turning Points In America
Jul 23, 2019
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It is our great pleasure to highly recommend the SJK PR firm led by Mr. Steve Kaufman. Their writing skills and passion to affect just the desired results we seek are spot on. Their knowledge of media platforms and design has been invaluable to enhance our plans and lead us through a variety of programs, presentations, and high-profile events. Following the advice of SJK PR has brought in new and reliable followers. Thank you SJK PR Team.
Anne Brite
Nov 03, 2018
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My company initially hired SJK-PR to create a new branding message with the hopes of increasing visibility for our multiple statewide retail locations. After creating and implementing a detailed marketing plan, specifically designed to highlight the positive aspects of our company, SJK-PR proved to be a valuable asset. Their marketing expertise led us to unexpected positive media attention and opportunities, which propelled our continued success. The SJK-PR team exemplifies professionalism, integrity and passion, and we're grateful for their consultation and partnership.
Jacqueline Stiles
Sep 09, 2014
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Over the last 20 years, SJKPR has demonstrated a high level of professionalism and creativity. Steve and his team consistently meet and exceed the needs of customers like ourselves. When we were rebranding several years ago, the feedback was extreme helpful in getting the message of our products and services to the right customer base. Being a wholesale business, we wanted to stand out from our competitors. SJKPR helped us with the transition. And as we grow and need new direction, I am confident that Steve will be my first call. Thanks for doing a great job for so long.
Jacqueline M. Stiles
Jacqueline M. Stiles
Laura MacDonald
Jul 31, 2014
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You would think a Public Relations Firm would know not to be rude and hang up on a potential customer.
