Business Details
23 Years
experience
Your College Marketing Partner Since 2003
We are OnCampus Advertising, a college marketing and events agency with over 20 years of experience connecting brands, service providers, and recruiters with students nationwide. Our diverse portfolio of campus media enables us to create impactful marketing campaigns that maximize your advertising budget. Using digital, social, out-of-home, campus events, brand ambassadors, and student influencers, we strategically position your brand in direct contact with your student audience.Our team of media professionals collaborates with clients ranging from global advertising agencies to market-leading companies, universities, and startups to develop and execute tailored marketing plans. We specialize in customizing student audiences by school, academic year, major, or gender to align with campaign objectives while optimizing budgets to amplify brand messages effectively.
Services
Campus Events
Brand Ambassadors
Social Media
Email Marketing
Digital Media
Out-of-Home Advertising
Student Influencers
College Newspaper Advertising
Details
- Year established: 2003
Highlights and features
- We have over 20 years of experience in college marketing and media services.
- Our team develops customized student marketing plans by school, major, or gender.
- We offer a nationwide network of 2,500+ schools and 17M+ students.
- Our services include digital, social, out-of-home, and event-based campus marketing.
- We work with clients ranging from Fortune 100 brands to startups and universities.
Services
Campus Events
We organize campus events tailored to student demographics, including welcome week activities, sorority outreach, and academic-focused gatherings. These events maximize brand visibility where students live, study, and socialize by aligning with their daily routines and interests. Our team leverages 20 years of experience to ensure seamless execution and measurable engagement.
Brand Ambassadors
Our network of 800+ student brand ambassadors delivers personalized brand interactions through product sampling, event staffing, and dormitory outreach. Each program is customized by school and audience to ensure authentic peer-to-peer connections that resonate with college students nationwide. We manage recruitment, training, and campaign execution for consistent brand representation.
Social Media
We deploy student influencer programs that leverage organic social media engagement across platforms like Instagram and TikTok. Our approach focuses on peer-to-peer marketing through non-professional influencers, ensuring authentic content that reaches thousands of followers while maintaining compliance and brand alignment throughout campaigns.
Email Marketing
Our database of 10M+ verified student emails allows precise segmentation by region, university, and academic focus. Campaigns include single blasts or multi-phase strategies coordinated with other media channels to enhance brand awareness and drive direct student engagement through targeted messaging.
Out-of-Home Advertising
We provide traditional and digital out-of-home advertising on 2,500+ campuses, including branded charging stations, digital screens, and bulletin board posters. Our turnkey solutions handle all logistics and permissions to ensure high-visibility placements where students interact daily, maximizing brand recall and engagement.
People
William Dunning
Principal
William Dunning serves as a Principal at OnCampus Advertising, leading strategic initiatives from Boston. With decades of experience in college marketing, he oversees client relationships and business development to drive growth.
David Page
Principal
David Page, a Principal in Boston, focuses on expanding OnCampus Advertising's market reach. He leverages industry expertise to develop innovative campus media solutions that connect brands with student audiences.
Laura Block
National Sales Director
Laura Block manages national sales operations as a Director based in Tallahassee. She specializes in creating targeted marketing strategies that align client objectives with student engagement opportunities across colleges.
Greg Meighan
National Sales Director
Greg Meighan directs sales efforts from Boston, helping clients maximize advertising ROI through customized campus media plans. His expertise spans brand ambassador programs and digital outreach strategies.
Marco Symonds
National Sales Director
Marco Symonds leads national sales initiatives from New York, connecting brands with students through innovative advertising solutions. He focuses on strategic campaign development and client success metrics.
Questions
What services does OnCampus Advertising offer?
We offer campus events, brand ambassadors, social media campaigns, email marketing, digital media, out-of-home advertising, and student influencer programs to connect brands with college students.
How does OnCampus Advertising target college students?
We customize campaigns by school, academic year, major, or gender to align with client objectives, utilizing 10M+ verified student emails and partnerships across 2,500+ campuses.
What geographic areas do you serve?
Our services cover 2,500+ schools nationwide in the U.S. and Canada, with offices in Boston, Charlotte, Chicago, Florida, and New York.
How does OnCampus Advertising measure campaign success?
We track engagement through email open rates, social media interactions, event participation, and student feedback to optimize campaign performance and ROI.
What industries work best with your services?
We serve global brands, startups, universities, and recruiters seeking to engage college students in consumer goods, technology, finance, and education sectors.
