Business Details
Award-Winning Strategic Communications Agency in Tucson
Russell Public is an award-winning strategic communications agency dedicated to amplifying client success through integrated public relations, public affairs, and brand strategy. With over three decades of combined experience, our team of seasoned professionals has crafted impactful campaigns for Fortune 500 companies, government agencies, and nonprofit organizations. Our expertise spans media relations, crisis management, legislative engagement, and digital strategy, leveraging both traditional and emerging platforms to connect with target audiences. Headquartered in Tucson, Arizona, with a strategic presence in Washington, D.C., we combine local insight with national influence to deliver measurable results.Our principals bring deep industry knowledge, having held senior roles in congressional offices, federal lobbying, and corporate communications. We prioritize client collaboration, tailoring solutions to align with organizational goals while maintaining a commitment to ethical practices and community service. Our track record includes securing high-profile media placements, orchestrating national advocacy campaigns, and shaping public policy discussions. By blending creativity with data-driven strategies, we help clients navigate complex markets and achieve lasting visibility. Our culture emphasizes innovation, teamwork, and a relentless focus on exceeding client expectations.
Services
Public Relations
Media Relations
Social Media Strategy
Crisis Management
Public Affairs
Branding
Event Management
Highlights and features
- We have over 30 years of experience in strategic communications and public affairs.
- Our team includes former congressional staff members and federal lobbyists.
- We integrate media relations, public policy, and digital strategy for comprehensive solutions.
- Award-winning campaigns for healthcare, technology, and government sector clients.
- Proven success in securing national media placements and shaping policy debates.
What people say
Award-winning campaigns
Responsive and creative
National media success
Policy influence
Client-focused approach
Services
Public Relations
We develop comprehensive PR campaigns that combine traditional media outreach with digital platforms to maximize client visibility. Our team secures placements in top-tier outlets while maintaining consistent brand messaging across all channels. With decades of journalist relationships, we ensure strategic coverage that aligns with organizational objectives.
Public Affairs
Our Washington, D.C. team specializes in legislative and regulatory engagement, helping clients navigate complex policy environments. We build coalitions, organize grassroots campaigns, and facilitate direct communication with decision-makers to advance client interests in both political parties' spheres.
Crisis Management
We create proactive crisis response plans and execute rapid interventions during reputation threats. Our approach combines media training, stakeholder communication, and strategic messaging to protect client interests while maintaining transparency and public trust through challenging situations.
Branding
We craft cohesive brand identities that resonate across all platforms, from visual elements to core messaging. Our strategists ensure consistent brand representation in media, marketing materials, and public engagements to strengthen market recognition and stakeholder relationships.
Event Management
We organize high-impact events ranging from press conferences to national advocacy summits. Our team handles logistics, media coordination, and stakeholder engagement to create memorable experiences that advance client objectives and generate media coverage.
People
Matt Russell
Chief Executive Officer
With 30+ years in communications, Matt has represented Fortune 500 companies and government agencies. He founded Russell Public after leading national advocacy campaigns and serving as a federal lobbyist in Washington, D.C.
Bill Sklar
Senior Strategist & Washington Office Director
A former congressional staffer and Burson-Marsteller VP, Bill specializes in legislative strategy. He has orchestrated Oval Office visits, congressional briefings, and nationwide advocacy campaigns for corporate and association clients.
Jason Miko
Director of Account Service
Jason oversees client communications with 20+ years of international PR experience. He previously worked in Washington politics and led communications for humanitarian organizations in Macedonia and the Balkans.
Shelly McGriff
Finance Manager
Shelly manages accounting operations with 30+ years of financial and office management experience. She brings expertise from Arizona, Oregon, and Washington-based firms to support the agency's operational needs.
Questions
What industries does Russell Public serve?
We work with healthcare organizations, technology firms, government agencies, nonprofits, and corporate clients across diverse sectors.
How does Russell Public approach crisis communications?
Our team develops proactive strategies and rapid-response protocols tailored to each client's specific risks and industry challenges.
Can you help with federal policy advocacy?
Yes, our Washington, D.C. office specializes in legislative engagement and regulatory advocacy for national clients.
What sets Russell Public apart from other agencies?
Our unique combination of political insight, media relationships, and corporate communications experience delivers comprehensive solutions.
How do you measure campaign success?
We use media impressions, policy impact metrics, and client-specific KPIs to evaluate and optimize our campaigns.
