Business Details
34 Years
experience
Healthcare Marketing Services in Kansas City
Dobies Health Marketing has been a leader in healthcare marketing for over 32 years, combining strategic insight with creative excellence to build healthier brands. Our approach begins with data-driven research to understand market dynamics, followed by tailored strategies that align with client goals. We specialize in crafting campaigns that resonate with audiences through compelling storytelling and innovative design. Our team of seasoned professionals brings deep industry expertise to every project, ensuring measurable results for hospitals, health systems, and medical technology firms.We emphasize transparency, collaboration, and ethical practices in all client interactions. With a proven methodology that integrates discovery, strategic planning, and targeted promotion, we help organizations navigate complex healthcare landscapes. Our commitment to continuous learning and adaptation allows us to stay ahead of industry trends while delivering sustainable growth for clients. We maintain rigorous quality standards through ongoing performance evaluation and iterative improvements to our services.
Services
Healthcare Branding
Content Marketing
Social Media Strategy
Public Relations
Video Marketing
SEO Services
Media Planning
Campaign Development
Details
- Year established: 1992
Highlights and features
- We offer over 32 years of specialized healthcare marketing experience
- Our team includes certified healthcare marketing strategists and creatives
- We implement a proprietary Discover-Connect-Promote methodology for measurable results
- We provide data-driven strategies specifically tailored to healthcare industry demands
- We maintain long-term client relationships through consistent, demonstrable campaign successes
What people say
Data-driven strategy
Creative firepower
Successful campaigns
Industry knowledge
Responsive team
Services
Healthcare Branding
Our healthcare branding services create distinctive market identities through comprehensive strategy development, visual identity creation, and consistent message architecture. We specialize in positioning healthcare organizations for competitive differentiation through brand audits, market research, and tailored implementation strategies that maintain brand integrity across all touchpoints.
Content Marketing
We develop strategic content marketing programs that engage healthcare audiences through valuable, relevant information. Our services include editorial planning, medical writing, and multi-channel content distribution that aligns with organizational goals while maintaining clinical accuracy and regulatory compliance for maximum audience impact.
Campaign Development
Our campaign development combines creative execution with data-driven strategy for measurable healthcare marketing results. We design integrated campaigns across digital and traditional platforms with clear KPIs and ROI measurement frameworks tailored to each client's specific objectives and market positioning requirements.
Media Planning
We create comprehensive media strategies that optimize advertising spend across traditional and digital channels. Our services include competitive analysis, audience targeting, budget allocation, and performance tracking to ensure maximum return on investment for healthcare marketing campaigns.
Social Media Strategy
Our social media services combine platform-specific expertise with healthcare industry knowledge to build brand awareness and patient engagement. We develop customized strategies that include content creation, community management, and analytics reporting tailored to healthcare marketing objectives.
People
Julie Amor, MHA
President & Chief Strategy Officer
With 30 years in healthcare marketing, Julie leads with expertise in brand strategy and hospital marketing. She developed The University of Kansas Cancer Center's successful branding strategy and has served as a key industry leader in healthcare communication.
Thom Ludtke
Vice President, Creative & Media Services
A 25-year marketing veteran, Thom specializes in integrated marketing strategies and client collaboration. He focuses on building strong brands through data-driven approaches while managing cross-functional teams to achieve client business goals.
Lindsey Elliott
Director, Marketing & Client Services
Lindsey brings over a decade of healthcare communications experience, specializing in integrated marketing campaigns and public relations. She manages client relationships with strategic planning and execution expertise for measurable healthcare marketing outcomes.
AJ Templin, MBA
Digital Marketing Manager
AJ applies data-driven insights to optimize digital marketing strategies, specializing in programmatic advertising and digital media planning. He develops targeted B2B and B2C marketing solutions using comprehensive analytics and market research.
Diane Morgan
Director, Content Development
Diane brings over 15 years of healthcare writing experience, specializing in transforming complex medical information into compelling content. She oversees strategic content creation across all media formats while maintaining clinical accuracy and brand consistency.
Questions
What healthcare marketing services do you specialize in?
We specialize in healthcare branding, content marketing, social media strategy, and data-driven campaign development tailored specifically to medical and healthcare organizations.
Do you work with both large hospitals and smaller healthcare providers?
Yes. We serve a wide range of clients including hospitals, health systems, medical technology firms, and specialty healthcare providers of all sizes.
How do you measure marketing campaign effectiveness?
We use comprehensive analytics, ROI tracking, and regular performance reporting to ensure all campaigns meet specific business objectives and marketing goals.
Can you help with both digital and traditional marketing channels?
We provide integrated marketing solutions that combine digital strategies with traditional media planning across all relevant healthcare marketing channels.
What makes your healthcare marketing approach unique?
Our approach combines a proprietary Discover-Connect-Promote methodology with deep healthcare industry expertise to create measurable, strategy-first marketing solutions.
Do you offer ongoing marketing support or just project-based work?
We offer both ongoing strategic support and project-based services, adapting to each client's specific marketing needs and business requirements.
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