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Your Trusted Insurance Partner in Gainesville, FL
Hartfield Insurance Group has been dedicated to providing tailored insurance solutions for individuals and businesses in Gainesville, FL since 2025. Founded by Larry Hartfield, a martial arts instructor with over 30 years of experience, our approach to insurance mirrors the principles of conflict prevention and risk mitigation. We specialize in personal insurance, life insurance, and business insurance, including specialized coverage for veterinarians through our partnership with the AVMA. Our team prioritizes personalized service, guiding clients through complex insurance decisions with expertise and empathy. We focus on aligning coverage with unique client needs, whether protecting families, assets, or professional practices.

With deep local market knowledge, we deliver comprehensive protection against unforeseen challenges. Our commitment to financial self-defense empowers clients to navigate life's uncertainties with confidence. By combining decades of experience with a client-centric philosophy, we ensure every policy reflects individual requirements and long-term goals. Our services span home, auto, health, and commercial insurance, including builders risk and workers' compensation. At Hartfield Insurance Group, we believe informed decisions today create secure futures tomorrow.
Services
Personal Insurance Life Insurance Business Insurance Health Insurance Home Insurance Auto Insurance Workers Compensation Group Benefits Builders Risk Veterinarian Insurance
Details
  • Year established: 2025
Highlights and features
  • 30+ years of risk management experience from martial arts instruction background
  • Personalized insurance guidance tailored to individual and business needs
  • Specialized AVMA-endorsed insurance solutions for veterinarians
  • Comprehensive coverage across personal, health, and commercial lines
  • Deep understanding of Gainesville's local market requirements
Associations and certifications
  • AVMA (American Veterinary Medical Association)
Services
Business Insurance
Our customized commercial insurance plans protect Gainesville businesses from unforeseen challenges. We create tailored solutions addressing property risks, liability concerns, and operational continuity. Specialized programs for veterinarians through AVMA partnership ensure practice-specific protection.
Life Insurance
Life insurance policies provide Gainesville families with future confidence through death benefit protection. We offer term and permanent solutions to safeguard loved ones' financial stability during life's unpredictable moments.
Personal Insurance
Comprehensive personal insurance covers homes, vehicles, and health across life's unexpected changes. Our bundled and standalone policies protect Florida residents' personal assets and family well-being.
Veterinarian Insurance
AVMA-endorsed insurance programs address unique veterinary practice risks. Coverage includes medical liability, equipment protection, and business continuity for Gainesville and statewide animal care professionals.
Builders Risk Insurance
Specialized builders risk policies protect construction projects during development phases. Our commercial clients receive tailored protection against property damage and project delays in Gainesville's growth areas.
People
Larry Hartfield
Founder
With 30+ years as a martial arts instructor, Larry Hartfield applies conflict prevention principles to insurance risk management. He established Hartfield Insurance Group in 2025 to provide Gainesville residents and businesses with financial self-defense strategies.
Questions
What types of insurance do you offer?
We provide personal insurance (home, auto, health, life), business insurance (commercial property, liability, workers' comp), and specialized veterinarian coverage through AVMA partnerships.
Why choose your agency for insurance needs?
Our martial arts background informs unique risk mitigation approaches. We combine 30+ years of experience with personalized service to create tailored protection strategies for Gainesville individuals and businesses.
Do you offer specialized insurance for veterinarians?
As AVMA-authorized representatives, we provide customized insurance programs specifically designed for veterinary practices across Florida, addressing unique liability and operational risks.
How do you handle business insurance customization?
We assess each Gainesville business's specific risks to create commercial insurance plans covering property, liability, and operational continuity, including specialized builders risk and key person insurance.
When was your agency established?
Hartfield Insurance Group was founded in 2025 by Larry Hartfield, leveraging decades of risk management experience from his martial arts instruction career.
Reviews (4)
Jennifer Herold
Dec 21, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
Larry goes above and beyond. He genuinely cares. Thats hard to find these days. Hes also really amazing at his job. If you need help with your insurance, I highly recommend going to him. Everyone jn the office is friendly and professional. He also keeps in touch and makes sure everything is working for you.
Annette Dyer
Dec 16, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
I have used the services of the Hartfield Insurance Group several times. Larry has researched and found excellent plans for me, and answered every question I could think of. He and his asssociates have really listened to my concerns and delivered the best solutions for me. He is my go-to guy!
Stephen Schachter
Dec 15, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
Larry Hartfield is a caring insurance agent. He takes his time to find the right policy at a fair price, and has saved us good money. He has helped my office complex, personal business and health insurance needs for years. I highly recommend his services!
Jan Benet
Dec 15, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
The Hartfield group collaborates with our essential agencies and services for a coordinated approach to our insurance and finances. The office is super friendly, and we are pleased with our years of service. Larry stays in touch!