Austin Natural Mattress is a home-grown, locally-owned Austin mattress store that offers the finest in natural, organic, & high-tech sleep systems. Owner Shane Coker and sleep experts Charles Roberts, James Grantham and Kyle Phillips strive to bring our customers simply the finest in high-tech clean sleep technology at the lowest prices in Austin.
Some of our local competitors claim to, but none of the mattresses they list as "organic" are actually certified organic products. Check for yourself. Very simply, ask for the organic certifications on ANY of the mattresses these stores list as "organic". They may have one certified organic component (like a certified organic cotton cover) in the mattress, while every other component that is in the mattress is not organic.
Some of our local competitors claim to, but none of the mattresses they list as "organic" are actually certified organic products. Check for yourself. Very simply, ask for the organic certifications on ANY of the mattresses these stores list as "organic". They may have one certified organic component (like a certified organic cotton cover) in the mattress, while every other component that is in the mattress is not organic.
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About Us
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It all started in 1999, when our founder, Shane Coker, at 28 years old, opened an unassuming little mattress store in Austin Texas.
He had sort of grew up in the industry, and after carrying all the big "S" brands (Sealy, Simmons, Serta, Spring Air) & new fad memory foam brands (Temperpedic, etc), and after experiencing all the different technologies & core components that were on the market, he came to realize firsthand what worked & what didn't, what was real and what was fad, in sleep.
He had sort of grew up in the industry, and after carrying all the big "S" brands (Sealy, Simmons, Serta, Spring Air) & new fad memory foam brands (Temperpedic, etc), and after experiencing all the different technologies & core components that were on the market, he came to realize firsthand what worked & what didn't, what was real and what was fad, in sleep.
Natural Mattress
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Our Purity Ratings are based on the types of materials, fire retardants, and the amount of natural or organic materials used to produce the product. Handmade in California, the Natural mattress is a luxurious, natural, chemical fire-retardant free sleep system, which won't break the bank! We tweaked this mattress for years in our stores over time, and have perfected natural luxury, at an affordable price.
Why Buy a Natural Mattress
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Non-organic mattress manufacturers make mattresses from man-made materials, most of which are petrochemical based, and then cover them in sprayed on chemical fire retardants, like formaldehyde, antimony, and melamine.all of which off gas into your families environment. Why not sleep in a chemical free sleeping environment?
Traditional vs Organic Mattresses
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In 2007, the United States adopted new fire-retardant standards for mattresses. Traditional manufacturers are meeting these standards with sprayed on toxic chemicals that make your sleeping space more dangerous than restful. Compare the construction of an organic mattress to the traditional option, and you're sure to see the compelling difference.
Harmful Chemicals in Non-Organic Mattresses
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It may be a perplexing quandary to discover why a mattress is required to be flame retardant, yet isn't required to be free of chemicals which are known to be cancer agents.
The short of the answer is that just as the industry was mandated to help prevent fires caused from people falling asleep in bed with a lit cigarette, the same requirement never addressed how the industry would adhere to that directive to introduce flame retardant mattresses into our homes.It all began in 2005, in California, when a law passed that required any mattress sold in the state to be resistant to open flames.
The short of the answer is that just as the industry was mandated to help prevent fires caused from people falling asleep in bed with a lit cigarette, the same requirement never addressed how the industry would adhere to that directive to introduce flame retardant mattresses into our homes.It all began in 2005, in California, when a law passed that required any mattress sold in the state to be resistant to open flames.
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