Business Details
Your Trusted Digital Media Designer in Orlando
I am Alarcon, Valeria, a seasoned digital media designer with over a decade of expertise in UX/UI, web, and graphic design. My career began with a B.A. in Digital Media Design from the University of Central Florida, where I specialized in web design. Over the years, I have held senior roles at prominent companies such as Marriott Vacations International and TravelClick, delivering innovative design solutions for global clients. My work spans creating user-friendly web applications, crafting brand identities, and designing high-performing marketing materials. I prioritize understanding client visions to deliver designs that align with their brand standards.My experience includes collaborating with The Coca-Cola Company and leading multidisciplinary teams to ensure design excellence. I am committed to blending artistic creativity with technical precision to solve complex design challenges. My portfolio showcases projects that reflect my dedication to digital media innovation. I bring a deep understanding of user behavior and a passion for creating visually engaging experiences. My goal is to translate client needs into impactful design solutions that drive brand success.
Services
UX/UI Design
Digital Media Design
Graphic Design
Logo Design
Social Media Design
Highlights and features
- We offer 10+ years of experience in digital media design.
- Our team holds a B.A. in Digital Media Design from UCF.
- We prioritize client vision and brand standards in every project.
- Our portfolio includes work with Marriott and The Coca-Cola Company.
- We combine artistic creativity with technical expertise.
Services
UX/UI Design
Creating intuitive user experiences for web applications through research, wireframing, and prototype development. We focus on usability testing and user psychology to ensure functional, aesthetically pleasing interfaces. Our solutions align with client brand standards while optimizing digital engagement.
Logo Design
Crafting unique logos that define brand identity through color, typography, and iconography. We develop cohesive visual systems for marketing materials, ensuring consistency across platforms. Our designs aim to create memorable, scalable brand representations tailored to target audiences.
Social Media Design
Designing engaging social media graphics, banners, and campaigns that amplify brand presence. We create visually cohesive content calendars aligned with marketing strategies. Our work includes static and animated ads optimized for platform-specific performance metrics.
Digital Media Design
Producing dynamic digital assets including email campaigns, landing pages, and display ads. We implement responsive design principles for cross-device compatibility. Our solutions integrate with client marketing strategies to enhance user engagement and conversion rates.
Graphic Design
Developing impactful print and digital graphics for branding, advertising, and corporate communications. We create marketing collateral, event materials, and brand guides that maintain visual consistency. Our designs combine artistic creativity with strategic messaging to meet business objectives.
People
Alarcon, Valeria
Senior UX/UI Designer
Digital media designer with 10+ years of experience in UX/UI, graphic design, and brand identity. Holds a B.A. from the University of Central Florida. Specializes in creating user-centered digital experiences for global clients across hospitality and technology sectors.
Questions
What design services do you specialize in?
I specialize in UX/UI design, logo creation, social media content, and brand identity development for digital and print media.
How do you ensure designs align with client brands?
I begin by understanding your vision, mission, and target audience to create designs that reflect your brand standards and market positioning.
Can you handle both digital and print projects?
Yes, I provide comprehensive design solutions for websites, digital ads, and print materials like brochures and business collateral.
What industries have you worked with?
I have experience in hospitality, technology, and consumer goods sectors, including projects for Marriott and The Coca-Cola Company.
How do you approach client collaboration?
I maintain open communication throughout the design process, incorporating client feedback to ensure final deliverables meet expectations.
Reviews (1)
Austin Keaton
Oct 10, 2019
Report
Valeria was patient and so easy to work with. I had her design my company website and logo, and she absolutely exceeded my expectations. Not only did she design exactly what I asked, but she used her own creativity to enhance the designs. I would highly recommend VA Web and Graphic Design to anyone who looking for a professional logo or website.
