Business Details
50+ Years
experience
Your Trusted Partner for Auction & Real Estate Solutions in Wisconsin
The Bill Stade Auction & Realty has served Wisconsin and Northern Illinois for over 70 years, combining deep agricultural expertise with personalized service. Our family-owned business specializes in live and online auctions, real estate brokerage, agricultural appraisals, and dairy cattle sales. We prioritize honest, reliable service, offering flexible options like timed/online-only auctions, private treaty sales, and consignment-to-buyout arrangements.With USDA licensing and a heated indoor auction arena, we ensure professional representation for assets ranging from farm machinery to estates. Our commitment to innovation, including a mobile bidding app, extends our reach while maintaining the trust built through generations of local market knowledge.
Services
Auctions
Real Estate Sales
Dairy Cattle Auctions
Online Auctions
Farm Machinery Sales
Details
- Year established: 1956
Highlights and features
- We offer 70+ years of auction industry experience with a focus on agricultural assets.
- Our USDA-licensed dairy cattle auctions operate weekly in a climate-controlled facility.
- We provide hybrid live/online auction formats with nationwide bidder access.
- Family ownership ensures personalized service and local market expertise.
- Consignment-to-buyout options offer sellers flexible asset liquidation solutions.
Associations and certifications
- USDA Packers and Stockyards Administration
Services
Live & Online Auctions
Our hybrid auction format combines physical and digital participation, allowing bidders to join live events onsite or through secure online webcasting. This approach maximizes exposure and competition for sellers while providing accessibility for remote buyers. With over 70 years of auctioneering expertise, we ensure seamless execution for assets ranging from farm equipment to commercial properties.
Dairy Cattle Sales
Weekly USDA-licensed dairy cattle auctions feature all classifications of bovines, with consignment options for single animals or full herd dispersals. Our facility includes climate-controlled holding areas and professional animal handling protocols to ensure livestock welfare. Transportation coordination services are available for buyers and sellers.
Real Estate Brokerage
We specialize in agricultural and residential real estate transactions across Wisconsin and Northern Illinois. Our services include property valuations, marketing strategies, and auction-based or traditional sales methods for farms, rural estates, and commercial properties. Licensed agents provide local market insights throughout the sales process.
Timed/Online-Only Auctions
Our timed/online auctions create competitive bidding environments through extended duration formats, typically lasting 7-14 days. This platform works best for collectibles, specialty equipment, and assets requiring broader market exposure. The mobile-optimized interface allows 24/7 bidding access with real-time updates.
Agricultural Appraisals
Professional appraisal services determine fair market values for agricultural assets including farmland, equipment, and livestock operations. Our certified appraisers combine industry experience with market data analysis to support sales, estate planning, or financing needs with defensible valuation reports.
People
Bill Stade
Owner
Third-generation auctioneer with over 40 years of agricultural industry experience, Bill Stade leads the company's strategic direction while maintaining hands-on involvement in major sales.
Tom Stade
Broker
Licensed real estate broker specializing in rural property transactions, Tom brings 25+ years of local market expertise to land and farm sales across Wisconsin.
Pete Stade
Auction Director
Managing daily auction operations, Pete oversees event logistics and bidder relations with 20 years of experience in both live and online auction formats.
Questions
What types of auctions does Stade Auction Center host?
We host live onsite auctions, live/online hybrid auctions, timed/online-only auctions, and private treaty sales for farm machinery, real estate, estates, and dairy cattle.
Can I bid on auction items remotely?
Yes, our online bidding platform and mobile app allow participation in live auctions with webcast access, or timed/online-only auctions from anywhere.
Do you sell real estate outside of Wisconsin?
While our primary focus is Wisconsin and Northern Illinois, we evaluate real estate auction opportunities across the Midwest region.
Are your dairy cattle auctions USDA-compliant?
Yes, our weekly dairy cattle auctions operate under USDA Packers and Stockyards Administration licensing with professional animal handling protocols.
What equipment consignment options are available?
We accept consignments for tractors, farm machinery, construction equipment, UTVs/ATVs, tools, shop equipment, and collectibles for timed/online auctions.
How does the private treaty sale process work?
Private treaty sales allow direct negotiation between buyers and sellers with our team facilitating transparent transactions for unique or time-sensitive assets.
Reviews (2)
Clare Ritter
Jul 03, 2021
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They were very organized, honest, hard-working, and easy to work with. Sue answered our emailed questions quickly and concisely. The auctioneer did a great job and was easy to understand. We feel that we received a good value and would recommend them.
Melissa
Oct 03, 2019
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The father is Wonderful! Outstanding Auctioneer. The son is a disappointment. We trusted that a he had inherited the skills and we were proven wrong. While promised to have one auctioneer and for a brief time two, we ended up with three running at the same time the entire auction. The customers were not able to bid on some items because they were on the other side bidding and did not know of the other going on. The auctioneer started the bids at $1.00, $1.00! For a box of Good Items. He did Not describe the items properly. There was an adjustable drafting table and he described it as a broken
