Business Details
23 Years
experience
Your Trusted Partner for B2B Branding Solutions
DeSantis Breindel is an award-winning brand strategy and experience design firm with over two decades of expertise in B2B branding. Since 2003, we have partnered with industry leaders, founders, and investors to create brands that inspire action and drive growth. Our team combines strategic insight with creative execution, focusing on deep audience understanding to build brands that resonate in high-growth industries and high-stakes scenarios.We prioritize a who-first mindset, ensuring brands connect meaningfully with stakeholders while maintaining real-world applicability. As a member of Gravity Global, we extend our reach internationally, delivering tailored solutions that align with each client's unique leap. Our collaborative culture fosters innovation, with a proven track record of transforming complex challenges into cohesive brand strategies that deliver measurable results.
Services
Brand Strategy
Communications
Design
Culture Development
Experience Design
Research
Employer Branding
Details
- Year established: 2003
Highlights and features
- We offer 22 years of specialized B2B branding expertise in high-stakes transformations
- Our customized approach adapts to each client's unique business leap requirements
- We maintain international reach through strategic partnerships like Gravity Global
- Our team combines strategic rigor with creative innovation for actionable outcomes
- Proven success in creating brands that drive measurable business growth
What people say
Positive feedback across the board
Deep respect for their craft
Brilliant brand strategy
Authentic brand depiction
Invested in long-term success
Services
Brand Strategy
We create comprehensive brand strategies that align business objectives with audience needs. Our approach combines market research, competitive analysis, and stakeholder insights to develop positioning that drives measurable business outcomes. The process ensures brands remain relevant and actionable across all touchpoints.
Experience Design
Our experience design focuses on creating meaningful interactions across customer journeys. We develop immersive brand experiences that engage stakeholders through consistent visual language, intuitive interfaces, and strategic content frameworks that reinforce brand identity.
Employer Branding
We build employer brands that attract top talent by aligning organizational culture with business goals. Our methodology includes employee value proposition development, internal brand activation, and external communication strategies that position companies as employers of choice in competitive markets.
Brand Architecture
We design brand architectures that clarify complex organizational relationships. Our approach ensures coherent brand systems that support business growth through mergers, acquisitions, and portfolio expansions while maintaining clear brand hierarchies and relationships.
Verbal Identity
Our verbal identity services establish distinctive brand voices that resonate across audiences. We develop naming systems, tone guidelines, and content frameworks that ensure consistent communication while adapting to different platforms and stakeholder needs.
People
Dru DeSantis
Co-CEO
Creative visionary combining design excellence with operational expertise. Recognized for developing brand strategies that drive business growth through emotional connections with stakeholders.
Howard Breindel
Co-CEO
Relationship-driven leader specializing in high-stakes brand transformations. Brings strategic thinking and industry expertise to help clients navigate complex business transitions through branding.
Kris Newgren
Executive Creative Director
Creative leader shaping brand identities through innovative design thinking. Bridges strategic insights with visual execution to create brands that resonate in competitive markets.
James McCarthy
Verbal Identity Director
Storytelling expert crafting compelling brand narratives. Specializes in transforming strategic concepts into memorable verbal identities that strengthen brand recognition and engagement.
Shannon Gallagher
Head of Strategy
Strategic leader developing data-driven brand solutions. Focuses on aligning business objectives with market opportunities through comprehensive research and analytical frameworks.
Questions
What industries does DeSantis Breindel specialize in?
We focus on high-growth B2B sectors including healthcare, technology, financial services, and professional services, with expertise in brand transformations during mergers, acquisitions, and IPOs.
How does the agency approach brand strategy development?
Our process begins with comprehensive research to understand audience perspectives, followed by crafting brand narratives that align with business objectives while maintaining real-world applicability.
What makes DeSantis Breindel different from other branding agencies?
Our who-first methodology combines strategic rigor with creative innovation, delivered through a collaborative culture that prioritizes customized solutions over generic templates.
Do you work with international clients?
Yes, through our membership in Gravity Global, we provide branding solutions to clients across multiple countries and industries with localized insights.
What types of brand transformations do you handle?
We specialize in complex brand transformations including mergers & acquisitions, spin-offs, IPOs, and rebranding initiatives requiring deep strategic alignment with business goals.
