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Your Trusted Marketing Partner for Visual Branding
At Bear City Impact, we specialize in creating comprehensive marketing campaigns designed to elevate brands and drive measurable results. Our approach combines visual storytelling through photography and video production with strategic website design and social media management to attract new audiences and re-engage existing ones. Founded on the principle that marketing should be both creative and data-driven, we work closely with clients to develop tailored strategies that align with their unique business goals.

Our team prioritizes transparency, collaboration, and innovation, ensuring that every campaign delivers not just visibility but tangible ROI. With a focus on local businesses and national brands alike, we leverage cutting-edge tools and industry best practices to optimize digital presence and foster sustainable growth. Our commitment to continuous analysis and refinement ensures that our clients stay ahead in an ever-evolving market landscape.
Services
Custom Website Design Social Media Marketing Video Production Photography Services SEO Optimization Ad Campaign Management Content Strategy Brand Development Marketing Consultation Email Marketing
Highlights and features
  • We offer done-for-you marketing campaigns tailored to your business goals
  • Our visual marketing strategies combine photography, video, and web design
  • We guarantee measurable ROI through data-driven campaign analysis
  • Our team has 10+ years of experience in digital marketing and branding
  • We provide personalized support with local business expertise
What people say
Doubled client base Professional and organized Increased leads significantly Excellent website optimization Amazing customer service
Services
Custom Website Design
Our custom website designs combine aesthetic appeal with functional excellence to create digital platforms that convert visitors into customers. Each site is strategically crafted to reflect brand identity while optimizing user experience and search engine visibility. With mobile-responsive frameworks and integrated marketing tools, we ensure your website becomes a powerful growth engine for your business.
Social Media Marketing
We develop data-driven social media campaigns that boost engagement and expand brand reach across major platforms. Our team creates compelling content calendars, manages posting schedules, and provides detailed analytics to maximize ROI. From content creation to ad management, we help businesses build authentic connections with their target audiences through consistent, strategic social media presence.
Video Production
Our professional video production services capture brand stories through cinematic quality content for marketing and advertising purposes. From concept development to final editing, we create engaging videos that showcase products, services, and company culture. These visual assets enhance digital campaigns, improve conversion rates, and strengthen brand messaging across multiple platforms.
SEO Optimization
We implement comprehensive SEO strategies to improve organic search rankings and drive targeted website traffic. Our approach includes technical audits, keyword research, on-page optimization, and content strategy tailored to industry-specific requirements. By aligning with Google's best practices, we help businesses achieve sustainable growth through improved online visibility and higher conversion rates.
Ad Campaign Management
Our expert team creates and manages performance-driven ad campaigns across Google, Facebook, Instagram, and YouTube platforms. We develop targeted strategies using compelling creative assets and budget optimization techniques to maximize return on investment. Through continuous monitoring and A/B testing, we refine campaigns to ensure optimal performance and measurable business growth outcomes.
People
Brad Poirier
Owner
Marketing strategist with 10+ years of experience helping small businesses increase revenue through integrated digital campaigns. Specializes in visual storytelling and ROI-focused marketing solutions.
Taylor Sparapani
Operations Manager
Detail-oriented operations manager ensuring seamless project execution and timely delivery of marketing solutions. Brings organizational expertise and process optimization to client campaigns.
Kylie Rautmann
Social Media Manager
Creative social media strategist developing engaging content and managing brand presence across digital platforms to maximize audience reach and engagement.
Nathan Coles Jr.
Video Producer
Skilled video producer creating high-quality visual content that enhances brand storytelling and marketing effectiveness through professional videography and editing techniques.
Questions
What marketing services do you specialize in?
We specialize in website design, social media marketing, video production, SEO optimization, and paid advertising campaigns tailored to small and medium businesses.
How do you measure marketing campaign success?
We track key performance indicators like website traffic, conversion rates, engagement metrics, and ROI through regular analytics reports and strategy adjustments.
Can you work with businesses outside North Carolina?
While based in North Carolina, we serve clients nationwide through virtual collaboration tools and remote project management capabilities.
What's your approach to content creation?
We create strategic, brand-aligned content including photography, video, and written materials designed to engage target audiences and drive business results.
How long does a typical marketing campaign last?
Campaign durations vary by client needs, but we typically recommend 3-6 month commitments to allow for proper strategy implementation and performance optimization.
Do you offer website maintenance services?
Yes, we provide ongoing website updates, content management, and technical support to ensure your digital presence remains current and effective.
Reviews (4)
Marzanne Draves
Aug 19, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
Brad is incredibly easy to work with, responsive, and creative! The systems that he uses are very user-friendly and he is always helpful when I have questions about his services and the website that he created for my business. I couldn't recommend him and Bear City Impact more highly!
Jaclyn McNutt
May 18, 2021 Report
Brad is very professional, very knowledgeable & very efficient about business strategies, marketing, websites and various other business needs I couldnt even anticipate. He was able to guide me where I could manage, and he did an excellent job setting up my websites for events and kindly walking me through it afterwards. He is worth EVERY penny!!!
Colby Wargin
Mar 16, 2021 Report
Brad at Bear City Impact is very knowledgeable! Although there were some roadblocks beyond his control which prevented a solution to my issue, I will definitely look to him the next time something comes up!
Holly Parker
Jul 03, 2020 Report
As a new business owner, Brad has helped me tremendously in various projects and aspects of my business including social media, email marketing, photography, starting a blog, website changes, SEO, and marketing strategy in general. He is very knowledgeable, down to earth, and very responsive to all my needs. My client based DOUBLED since working with him and I attribute much of that him helping me figure out the best web marketing strategies for my business. Highly recommend!