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Business Details
30 Years
experience
Your Trusted Boat Dealership in Branson, MO
Since 1996, our company has grown from a single marina to a trusted leader in the marine industry. We combine decades of hands-on experience with factory-certified expertise to deliver exceptional boat sales, service, and storage solutions. Our team maintains rigorous technical training standards, including MerCruiser Master Tech and Volvo Penta certifications, ensuring precision in every repair and maintenance task. Through strategic alliances and continuous facility upgrades, we've established three premier on-the-water locations serving Table Rock Lake. Recognized as a Top 100 Dealer by Boating Industry for seven consecutive years, we maintain an unwavering commitment to quality across all operations.

Our family-owned business approach ensures personalized service while maintaining industry-leading technical capabilities. We specialize in matching clients with the perfect vessels from our selection of premium brands, backed by comprehensive after-sales support. Our state-of-the-art service facility handles everything from routine maintenance to complex repairs, while our winterization programs protect your investment year-round. This combination of expertise, equipment, and dedication has made us Missouri's premier marine destination.
Services
New Boat Sales Pre-Owned Boat Sales Boat Service & Repair Boat Rentals Winterization Services Financing Options Slip Rentals Parts Department Warranty Work Boat Delivery
Details
  • Year established: 1996
Highlights and features
  • 25+ years serving Missouri's marine needs
  • Factory-certified MerCruiser and Volvo Penta technicians
  • State-of-the-art service facility with fiberglass shop
  • Three convenient on-the-water locations
  • Award-winning dealership recognized seven consecutive years
Associations and certifications
  • Top 100 Dealer by Boating Industry
Services
New Boat Sales
We offer the latest models from premium brands including Cobalt Boats, Chaparral Sport Boats, and Harris Pontoon vessels. Our sales team provides expert guidance to help customers select the perfect boat for their lifestyle and budget. With access to exclusive manufacturer warranties and financing options, we make purchasing new boats a seamless experience.
Boat Service & Repair
Our factory-certified technicians handle all service needs from routine maintenance to complex repairs. Equipped with specialized tools and genuine parts, we service all major boat brands. The facility includes a dedicated fiberglass shop and winterization services to maintain your vessel's performance year-round. Emergency service appointments are available during business hours.
Boat Rentals
We provide recreational boat rentals at State Park Marina for those seeking temporary water access. Options include pontoon boats, wave runners, and ski boats for various water activities. Rentals include safety equipment and basic operation instructions. This service caters to tourists and locals wanting to enjoy Table Rock Lake without long-term ownership commitments.
Winterization Services
Our comprehensive winterization program protects boats during off-season storage. Services include engine flushing, fuel stabilization, battery maintenance, and protective covering. We offer competitive pricing for complete winter storage packages. This service extends vessel lifespan and prevents cold-weather damage to mechanical systems.
Financing Options
We partner with financial institutions to offer competitive financing for boat purchases. Available for both new and pre-owned vessels, our financing options include flexible terms and low down payment programs. The application process includes credit evaluation and payment planning assistance. Approved customers receive direct funding through participating lenders.
People
Bob Cox
Owner
With 25 years in the marine industry, Bob Cox co-founded Starboard Marinas in 1996. He oversees daily operations at The Harbor, leveraging his extensive knowledge of boat sales and service. His leadership maintains the dealership's Top 100 Dealer recognition.
Terry Cox
Founder
As the patriarch of Starboard Marinas, Terry Cox established the company's commitment to quality in 1996. His vision created three premier lakefront locations. He continues to guide strategic growth while mentoring the next generation of family leadership.
Questions
What boat brands do you sell?
We are authorized dealers for Cobalt Boats, Chaparral Sport Boats, Harris Pontoon, and Nautique. Our inventory includes both new and pre-owned models from these premium manufacturers.
Do you service all boat types?
Yes, our factory-certified technicians service all major brands including MerCruiser, Volvo Penta, and Yamaha. We handle sport boats, cruisers, houseboats, and pontoons at our state-of-the-art facility.
Are financing options available?
We offer competitive financing through partner lenders for both new and used boat purchases. Our sales team can help you explore loan terms, down payment requirements, and approval processes.
What service hours should I expect?
Our service department operates Monday-Friday 8:30am-5pm, Saturday 9am-5pm. Emergency repairs require prior appointment scheduling during regular business hours.
Do you offer boat rentals?
Yes, State Park Marina provides recreational boat rentals including pontoon boats, wave runners, and ski boats. Rentals include safety equipment and basic operation instructions for lake visitors.
What winterization services are available?
We offer complete winterization packages including engine maintenance, fuel stabilization, and protective covering. Our competitive pricing ensures proper storage protection for all boat types during off-season months.
Reviews (5)
Todd Spiegel
Oct 20, 2021 Report
Just finished my first season with a Cobalt boat, and had it serviced by The Harbors service department. In both an earlier issue with a surf tab actuator and my winterization this week, the people in the service department were excellent! Robert, Ron, and the whole team were prompt, efficient, and great to work with. And Buddy in parts was very patient and courteous in answering questions about some additions that I am interested in doing to my boat. All in all, I am extremely impressed with The Harbor, and the service and parts departments specifically.
Robert Baldwin
Jul 29, 2021 Report
Service technicians were ready and waiting when I arrived for my scheduled service appointment Work accomplished professionally and efficiently. Office staff and service technicians were friendly, courteous and dedicated to their jobs and customers. I would recommend the Harbor for any service or maintenance needs.
Jill Smith
Jan 09, 2021 Report
Wonderful marina! Clean facility, educated service department, friendly staff. The best place to purchase and keep your boat on Table Rock Lake!
Kevin Howell
Dec 15, 2020 Report
We have been with the Harbor for about 15 years. They keep their docks very clean and maintained. We have also sold and purchased boats through their dealership and it has always been a good experience. The service department is even top notch! Great Marine, Great Owners and Great Staff!
Charles Stansbarger
Sep 10, 2020 Report
Hank and the guys at the Harbor have been great to work with. They have put up with me and all the questions and requests I have had through the whole process of purchasing our boat. We test drove several boats to decide which one was perfect for our family. We finally decided on the R7 Surf. Thank you all at the Harbor for excellent service to me and my family. We will be a lifetime customer because of it.