Joe Ricci Tire, Inc has been family-owned and operated by the Ricci Family since 1980. We are conveniently located in downtown Rice Lake, to better serve our customers with all their tire and automotive needs. Our goal at Joe Ricci Tire is to take care of our customers and treat them like family. Our friendly staff will make sure both the customer and their vehicle is treated with respect.
Joe Ricci Tire offers a wide variety of automotive services. We specialize in "UNDERCAR" service which includes shock, struts, brakes, front end parts, suspension parts, wheel bearings, alignments and more. Plus, we offer full service oil changes. If you are waiting for an oil change or any other service you can relax in our comfortable waiting area, and enjoy a cup of coffee.
Joe Ricci Tire offers a wide variety of automotive services. We specialize in "UNDERCAR" service which includes shock, struts, brakes, front end parts, suspension parts, wheel bearings, alignments and more. Plus, we offer full service oil changes. If you are waiting for an oil change or any other service you can relax in our comfortable waiting area, and enjoy a cup of coffee.
Services
About Us
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JOE RICCI TIRE is proud to have served Barron County's automotive needs for over 40 years. We provide service and tires for all makes and models of cars and light trucks. We will care for your vehicle like it is our own. Trust is key to generations of our customers making Joe Ricci Tire the only place to go for automotive service.
All Season Tires
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We can get just about any tire you could ever want. If we don't have it in stock, we can usually get it for next day delivery. Joe Ricci Tire has more than 34 years of experience recommending the best tire to match your driving style and conditions. We know how to ask the right questions. Do you drive mostly highway miles?
Snow Tires
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Are you sick of the "White Knuckle" experience on Wisconsin winter roads? We know the feeling and we hate it too. The winter of 2013-14 was an icey nightmare. What if we have a repeat winter? YIKES! You carry precious cargo (your family) everyday. Don't take unnecessary risks on the road. Consider installing a set of snow tires.
Tire Installation
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Your vehicle's tires make constant contact with the road. Over time and with normal wear-and-tear, your tires become worn down. This can be dangerous when braking on wet or snow-covered roads. Hydroplaning occurs when the tire's grooves are so worn down that they don't channel water out from beneath the tread.
Tire Rotation
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You want your tires to last forever. The truth is that they won't last forever but we can help you make sure you get as much life out of them as possible. Rotation is the name of the game. The industry recommends that you rotate every 6-8 thousand miles and we agree wholeheartedly! We will take your front tires and move them to the rear.
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