Business Details
Your Local Department Store Since 1891
Since 1891, Schroeder Bros has been a cornerstone of Two Rivers, Wisconsin, rooted in the values of exceptional service, deep product knowledge, and quality offerings. Founded by four brothers with a vision to create a lasting community business, we have maintained our commitment to personalized customer care across generations. Our expertise spans tailored apparel and footwear for men and women, featuring exclusive brands like Birkenstock, Dansko, and Saucony, alongside a curated gift department and the historic Red Bank Coffeehouse.Our knowledgeable team specializes in precise fittings and alterations, ensuring every customer finds both style and comfort. As stewards of this family-owned legacy, we prioritize community impact, ethical practices, and fostering a welcoming shopping experience. With over 130 years of experience, we remain dedicated to evolving with our customers' needs while honoring our heritage.
Services
Apparel Sales
Footwear Fitting
Alteration Services
Gift Shop
Coffeehouse
UPS Shipping
Fax Service
Book Store
Yarn Shop
Toy Store
Highlights and features
- Family-owned since 1891 with generational retail expertise
- Free tailoring on all clothing purchases
- Exclusive brands not found in chain stores
- Knowledgeable staff with Brannock device footwear fitting
- Historic downtown location with coffeehouse ambiance
Services
Apparel Sales
We offer curated men's and women's apparel from exclusive brands like Tribal, Pendleton, and Life is Good. Our selection focuses on unique styles unavailable in chain stores. Knowledgeable staff help customers find pieces that reflect personal style while ensuring proper fit.
Footwear Fitting
Specializing in precision footwear fitting using traditional Brannock devices. We carry Dansko, Birkenstock, Merrell, and Saucony brands. Our experts ensure both style and comfort through proper sizing and gait analysis for lasting satisfaction.
Alteration Services
Free tailoring on all clothing purchases with appointments available Tuesday-Saturday. We offer hemming, resizing, and repair services for garments purchased elsewhere at nominal fees. Our seamstresses handle both simple adjustments and complex modifications.
Red Bank Coffeehouse
Serving specialty coffee drinks and pastries daily since 1997. Features 50+ syrup flavors, seasonal beverages, and free Wi-Fi. Overlooks Central Park Historic District in the original Two Rivers Savings Bank building's restored space.
Gift Department
Curated selection of Two Rivers souvenirs, local pottery, candles, and gourmet food items. Includes unique Wisconsin-made products and seasonal decor. Offers gift wrapping services and personalized item sourcing assistance.
People
AJ Schroeder
Co-Owner
Third-generation steward of Schroeder Bros. Focuses on preserving family legacy while implementing modern retail strategies. Active in local business associations and community development initiatives.
Theresa Schroeder
Co-Owner
Leads merchandising strategy and customer experience initiatives. Specializes in apparel trends and vendor relations. Collaborates with local artisans to feature regional products in the gift department.
Questions
What are Schroeder's Department Store hours?
Store hours are Monday-Friday 9:30 AM-5:30 PM and Saturday 9:00 AM-4:00 PM. The Red Bank Coffeehouse opens earlier at 6:00 AM weekdays and 7:00 AM Saturdays.
Do you offer alteration services?
Yes, our Alterations Department provides free tailoring for purchases with appointments available Tuesday-Saturday. We charge nominal fees for non-purchase garment modifications.
What coffee options are available?
The Red Bank Coffeehouse offers 50+ syrup flavors, espresso drinks, seasonal beverages, and local pastries. Hot and cold options available including specialty drinks like Chai Lattes and Mochas.
Is there a rewards program?
Yes, our Frequent Shopper Program gives 10% in-store credit after six purchases. Coffeehouse customers earn a free specialty drink after ten purchases.
What makes Schroeder's different from chain stores?
We offer exclusive brands, personalized service from knowledgeable staff, and free tailoring. Our historic building houses multiple specialty shops including a yarn store, book stall, and toy store.